Ongoing harsh competition perfectly characterizes today’s world of trade where the efficient use of time plays a major and unnegligible role. Hence, in order to keep up with dynamic nature of global trade and not to lag behind in today’s competitive environment, it is of great importance for producers and exporters to have access to true, reliable and substantive data/information at the right time and to reach potential buyers through designing their marketing strategies in a timely and efficient way. It was indeed a thing of past that buyers/importers try to find producers directly by their own efforts and producers wait for their potential buyers in their factories or shops without engaging in any detailed market intelligence. Today, it has actually become quite easy for importers to find and get contact with producers and/or exporters of any product owing to the fact that either the information about exporters of a country is provided by the official organizations free of charge in the country concerned or thousands of producers can be easily reached within seconds just by typing product name in any search engine on the Internet. However, a comprehensive and all-embracing market intelligence service is indispensable and sine qua non for obtaining true and reliable data/information about actual overseas importers without incurring waste of time. In this context, through its ever evolving services, TRADE ATLAS provides to-the-point and tailor-made solutions for producers and exporters to find new buyers and design and implement active marketing strategies and, in this way, helps them overcome the problem of buyer and market dependency. By using TRADE ATLAS up-to-date database, our members can have access to the data/information about all the importers from all sectors and all product categories in a country and can make new export connections for their products by contacting the importers of their products in our database.
