09/07/2026
As Beko, we believed in the same goal and the same dream alongside Fenerbahçe Basketball. We did not merely serve as a title sponsor; we co-authored an unforgettable chapter in Fenerbahçe Basketball history.
We ascended to the pinnacle of Europe. Together, we celebrated the historic Quadruple—a first in Turkish basketball.
We wrote a collective story by clinching 11 trophies over the course of 8 years, with unforgettable comebacks, buzzer-beating baskets, and spectacular victories.
The most profound aspect of this journey was experiencing all of these triumphs alongside the great Fenerbahçe fans.
Last season, following a joint evaluation with the Fenerbahçe Board of Directors, it was mutually decided in the best interest of Fenerbahçe that this journey should continue with a new title sponsor.
Today, with that very same pride and conviction, we pass on the torch we have proudly carried together for Fenerbahçe for years.
Yet we know that the mark of Beko will forever remain in the light of that torch. Because some bonds do not end with calendars, contracts, or seasons.
We extend our deepest gratitude to the athletes, technical staff, club personnel, management and, most importantly, the great Fenerbahçe fans who made this partnership truly unforgettable.
Certain eras come to a close. But some stories endure forever.
Thank you, Fenerbahçe, for an unforgettable era.
