We're here to help entrepreneurs seeking crowdfunding and people interested in making crowdfunding investments. One of the ways we do this is by making "due diligence" investigations on the companies seeking funding. Due diligence is the technical term for kicking the tires before you make an investment. Making sure that the company exists, that the managers are who they say they are and that they
are operating their business the way they say they are. Hedge funds have armies of lawyers who do this for them. When you are thinking of making a crowdfunding investment (as soon as Congress makes that legal), you'll have us. We'll do the due diligence that we’d do if we were investing our own money, or looking after our own grandmothers’ investments. Does this mean that a project we’ve checked out is going to be a great investment? Early stage investing can be very risky. But if you invest with a project that’s been checked by us, at least you know that someone has made a systemic and organized investigation, and not found any indication that people are trying to defraud you. Also, you’ll know that the entrepreneurs running the project are confident enough that they are willing to let us check them. We give you a tool to help avoid fraud. As for the investment itself, it’s for you to decide whether it’s a good idea or not. Developing an app to translate elephant to English? We don’t judge. We’re trying to find out whether the entrepreneurs are doing what they say they are. Whether they should be doing that: that’s your call.
