Wise

06/17/2026

Halftime isn't just for football games. It's for your business, too. We're halfway through 2026, and just as in a football game, it's time to sit back and take stock of how things are going. Bob Saunders breaks it down in today's P+PM blog post:

With six months left in 2026, now is your halftime. Here's how to use it.

06/15/2026

Do you have clients or prospects selling or storing products in the following conditions?

• Walk-in coolers
• Refrigerators
• Freezers
• Cold warehouses
• Craft beverage retail coolers
• Wet production lines

If so, there is a good chance they have experienced label failures such as labels sliding off, edges curling, and even falling off entirely. What is the root cause of these failures? Cold temperatures + condensation + low-surface-energy plastics = loss of adhesion.

Fortunately, there is a fix. Work with Wise to use a cold-temperature, moisture-resistant adhesive paired with the right synthetic facestock like BOPP or polyester. We have extensive R&D experience and will help you get it right.

If your potential customer says, “Our labels are falling off in the cooler,” you’re moments away from winning the job.

Learn more about why durable labels fail: https://hubs.li/Q04ln2Bq0

06/11/2026

You delivered marketing materials to a manufacturing customer last week. While you were there, you walked past 50,000 product labels they ordered from someone else. Did you notice?

Most distributors don't think about forms and labels because they've never sold them before. But if your customers manufacture products, move inventory, ship equipment, manage warehouses, or track assets, forms and labels are already running through those environments.

Let's take labels as an example:

- The manufacturer ordering packaging also orders prime labels.
- The auto parts distributor buying warehouse forms also buys placard labels for returnable totes.
- The power tool company ordering spec sheets also orders UL labels.

Same accounts. Different supplier, but it shouldn't be that way.

Labels are among the most repeatable, operationally critical products your customers buy. When they fail (peeling at -10°F, fading in the sun, falling off in transit), your customers are paying for the consequences.

Wise solves these problems for distributors who recognize the opportunity.

Want to learn more? Our manufacturing and distribution page features real-world labels case studies, from warehouse tote tracking to outdoor power equipment to dual-substrate adhesion challenges: https://hubs.li/Q04l0WjY0.

06/03/2026

Ever introduced a new product you were genuinely excited about, only to get a lukewarm response? Before assuming your customers didn't understand the pitch, consider the possibility that they understood it perfectly. They just didn't see what was in it for them. In his latest blog post for Print + Promo Marketing, Wise CEO Bill Prettyman breaks down a simple framework for getting customers as excited about a new product as you are.

Before assuming your customers didn't understand the pitch, consider the possibility that they understood it perfectly.

06/03/2026

Congratulations to T. J. Bishop, sales rep at Integrated Supply Company, LLC in Cape Girardeau, MO, for being the May winner of the $100 gift card from Wise. Are you our next winner? Click here to enter and find out!
https://hubs.li/Q04j-SKz0

06/03/2026

It's June! Do you know what that means? You can enter to win Wise's monthly $100 gift card sweepstakes . . . again! Just click the link, read a short fun fact about Wise, and enter. That's it! May's winner will be announced in the next day or two. Good luck!

Whoo Knew . . . Wise Can Help You Own the WHOLE Account! Did you know that many “hidden” revenue streams, like durable labels, aren’t really hidden? They’re just overlooked. Think about the manufacturing and distribution accounts you're currently selling into. You're handling

06/01/2026

Looking for steady, repeatable business? Look to the government market.

Federal, state, and local governments collectively spend more than $1 billion on printing every year. And unlike many industries, many government operations still run on paper. Regulatory requirements, records retention rules, and compliance mandates keep physical documents in constant demand.

Think about everything a government office needs: PO's, tax forms, licenses and permits, compliance forms, claims and benefits forms, incident reports, employee forms. Then add labels for asset management, file folders, employee ID badges, visitor passes, security applications, and HazCom warnings.

You don't need to be a government contracting expert to get started. Wise provides the products, technical support, and customizable sell sheets that help you walk into government accounts prepared.

Click here to learn more about selling forms and labels into the government market:

The government sector represents a significant opportunity for print distributors, with federal, state, and local governments collectively spending more than $1 billion on printing annually. Efficient paperwork management and inventory management, tracking, and organization are crucial for all level...

05/29/2026

Earlier this month, Wise came together with American Solutions for Business (Glenwood, MN) to support the country’s largest one-day food drive, Stamp Out Hunger.

Hosted annually by the National Association of Letter Carriers (NALC), Stamp Out Hunger has been going since 1983 and is the largest single-day food drive in the nation. It has since continued to feed millions of Americans every year.

Mail carriers picked up food donations from mailboxes across the community, delivering nearly 40,000 lbs. of food to the local food bank.

School kids applied labels to collection bags and distributed them through the mail. On Saturday, mail carriers picked up the filled bags while on their regular routes. When their trucks were full, they dropped off food at satellite locations throughout the community, including schools, churches, and grocery store parking lots. Volunteers (scouts, church members, and families) helped unload the trucks at each site. Once the collection crates were full, the ICA Foodshelf truck picked up the food.

It's a well-coordinated effort that happens every year, and this year's results are needed more than ever. The local food bank has experienced a significant increase in requests for food assistance.

For the food drive, Wise donated 35,000 4" x 4" food bag labels with rounded corners and permanent adhesive that ensured that they'd stick through multiple handlings and weather exposure.

Big thanks to the mail carriers, school kids, volunteers, and families who made this year's drive such a success.

05/28/2026

Only THREE days left in May to sign up to win this month's $100 gift card from Wise. Click the link, read a fun fact about Wise at the top of the page (or skip over it), and test your luck. Winner (and new chance to win) announced the first week in June. https://hubs.li/Q04j9cfn0