Rachel Edwards • Human Risk Strategist

08/06/2026

Some risks show up on your balance sheet.
Others hide in plain sight.

Join Isaac to learn how to uncover and manage the financial side of risk.

I’ll expose the hidden risks that influence your business long before they show up on a spreadsheet.

👀 We’ll also put your risk detection skills to the test - with a chance to earn a gift. 🎁

Last chance to RSVP!!

The One About Entrepreneurs & Risk

Save your spot: https://form.jotform.com/261610598368062

08/03/2026

Last week, we officially introduced Insperai.

After years of building, testing, refining, and believing, we publicly unveiled the Insperai SPB Platform.

But this wasn’t just a product launch.

It’s the beginning of a mission.

By the end of 2026, our goal is to help 100 people expose and reduce hidden Human System Risk before their biggest decisions are locked in through leaders, teams, and trusted advisors.

We’re calling them The Founding 100.

If you’re:

* a leader facing important decisions or change,
* a coach, consultant, advisor, or trainer who works with people and teams,
* or you know someone who is,

I’d love to connect.

Send me a message, tag someone who should see this, or visit insperai.com to start your free Human System Risk Profile or Impact Potential Profile.

Let’s find the Founding 100.

08/01/2026

21 24 3
Confidence. Trust. Dominate.

Last weekend we had the opportunity to witness something amazing at the 3M Open at our home course TPC Twin Cities.

Jackson Koivun won his first PGA tour title.

He’s 21.
He turned pro just 24 days prior.
It was his 3rd professional start.

He held his lead the final day with smooth confidence and came up with a beautiful win.
All with world number 1, Scottie Scheffler, hot on his heels. And the crowd chanting “Scottie’s coming.” He didn’t flinch.

He’s been called a phenom. The next Tiger. He’s got an impressive college and amateur record, including three-peating the SEC Individual Championship, two NCAA titles, crushing amateur records, and the first to win all four major collegiate awards in a single season.

He must come from some sort of “golf pedigree,” right?

Not exactly.

He grew up learning on his local 9-hole municipal course.
He wrote Titleist at age 10, not to see if he could get free clubs but to ask what he needed to do to EARN them.
He showed up on the course relentlessly throughout his youth to continue bettering his skill. In fact, he wouldn’t let himself leave until he sunk 100 putts from 4 feet away.
He’d be first and last at practices.

After his 3M Open win? He celebrated by fishing the water on hole 18. Then he flew out to Detroit and showed up the following morning at the next tournament and began prepping.

On his glove are three words: confidence, trust, and dominate.

Confidence in his skills and maintaining an unshakeable inner belief in himself.
Trust to believe in his decisions under pressure.
Dominate not others, but his own game.

On the course this offers Koivun a mental mindset ready to take on the challenge.
Off the course, we can apply this to our own challenges.

Here are a few takeaways and correlations I find we can learn from him:

PRACTICE. After all, we’re all learners as much as we are experts in our field.
SMALL FISH. At some point, we are all small fish in a big pond. We will find ourselves in the shadow of something or someone seemingly greater and it may feel as though they are always right there - a challenge out of reach, mocking us, teasing comparison or imposter syndrome. Despite this, remember: we all start here. And we do have the capability to shine bright behind their shadow and succeed.
BE TRUE. Work hard but don’t work yourself into the ground. Trust your process. Find something to help hold your inner belief true.

It was an honor to witness this event. And I look forward to following his journey and using it as inspiration. I hope you do too.

07/31/2026

Last night was something I’ll never forget.

After years of building, testing, questioning, refining, and believing…

…we officially unveiled the Insperai SPB Platform in an intimate and inspiring setting.

More than anything, the evening was a chance to thank those who believed in this vision long before the world could see it.

To everyone who came, asked thoughtful questions, shared ideas, and reminded me why this work matters…thank you. 🩷

This is only the beginning.

Now it’s time to put it into the hands of leaders, teams, and trusted advisors who are ready to think differently about one of the biggest blind spots in business:

The human system behind every important decision.

And like it says on the Storyteller wall: Together, We Create Change. Yes we do!

07/22/2026

Leaders: When was the last time you asked yourself this question?

07/21/2026

This image was made with AI (with a few tweaks to a clever prompt shared by Yvette Zona. My thoughts in the PS and prompt in the comments!)

AI has become excellent at creating images.
It’s also great at uncovering patterns.
And doing research.
And generating ideas.
And summarizing dense information.
And writing and editing copy. (But check your work!)
And SO many other things.

But you know what it still majorly lacks? Human nuance. Context. Environment. Guardrails.
Unless that’s provided to the AI by the user, it lacks firm boundaries and doesn’t know what data or information to base its response on.

So you often have AI replies that give you: What you want to hear (it loves to agree with you). And misinformation or gaps, not because it’s bad at retrieving and sharing information, but because it doesn’t know what the output should be in relation to.

AI output is only as good as your input (prompt), the underlying model, system instructions, resources and knowledge available, context provided, and system tuning.

This is not a post about how to work better with AI (you can find hundreds of those posts daily and there are much better AI experts than me).

The intent is to give you pause and to remember AI can only go so far AND when it’s used well and implemented well, amazing things can be created and done with it.

AI is a central feature in our Insperai platform. Our AI (Ayris is her name) has been fine tuned and “educated” over the last couple of years and given appropriate boundaries and guardrails to ensure the most accurate data synthesizing and output generation. We’ve trained Ayris to do many tasks, from conducting deep meta-analysis to acting as a trained, on-demand decision risk advisor for clients and a companion for practitioners. It took years to get to this level and we still improve her every day.

So, if you’ve read to this point, let me say this: please, play around with AI and have fun making images and using it to help make your work more efficient. The more we learn and use it, the better we get at prompting it, and the better it gets at giving us the information we seek from it. I’d also suggest keeping an air of skepticism in its output and like they told us in school - always check your work - correct where needed so it learns! AI is an incredible tool at our disposal in every facet of our life and I cannot wait to see how it continues to evolve.

And PS: Personally, I quite like this 90s throwback look. I may even have clothes in my closet to make it in real life. After all, the 90s were the best decade! I said what I said. 😉

07/18/2026

🚨Calling all leaders, business owners, and advisors!

We’re looking for Early Adoption Partners. Be among the first to experience our brand new platform and see what human system and decision risk intelligence unlocks for you, your team, or your clients.

Reveal leadership blindspots.
Uncover how your people change under pressure and over time.
Anticipate how your team will absorb the next major change.
Gather proof of client and team transformation with ROI analytics.

In short: See what others miss. Reveal and reduce hidden human system risk already living in your organization.

Take advantage of human system intelligence.

It all starts with a complimentary human system risk profile for leaders or impact profile for advisors and coaches.

Ready? Comment and I’ll send you the link!

🚨We’re looking for Early Adoption Partners!

Leaders.
Teams.
Organizations.
Practitioners.

If you lead a team, support leaders, or advise organizations, we’d love to invite you to experience what we’ve built.

Leaders and organizations begin with a complimentary Human System Risk Profile.

Practitioners begin with a complimentary Impact Potential Profile.

Links are in the comments below.

If you’d like to explore further or discuss becoming one of our first Early Adoption Partners, we’d love to connect.

07/17/2026

We spend enormous amounts of time managing financial risk, operational risk, legal risk, and market risk.

Yet many of the most expensive organizational problems begin somewhere else entirely.

Conflict.
Burnout.
Turnover.
Failed initiatives.
Misalignment.
Poor ex*****on.

What if these aren't primarily business problems?
What if they are hidden human system problems that leaders simply do not have the language to recognize?

I've become increasingly convinced that organizations are not suffering from a lack of data. They're suffering from a lack of understanding of how all of the human pieces fit together.

This is the first article in my new LinkedIn series, The Human Equation, exploring the hidden human dynamics shaping leadership, teams, and organizational performance.

My first article has landed: The Hidden Risk in Every Decision Is Human

Take a read. Share your thoughts.
What human risks currently exist within your organization that you simply cannot see yet?

We spend enormous amounts of time managing financial risk, operational risk, legal risk, and market risk. Yet many of the most expensive organizational problems begin somewhere else entirely. Conflict. Burnout. Turnover. Failed initiatives. Misalignment. Poor ex*****on. What if these aren't primaril...

07/15/2026

I finally built “the thing.”

It’s real.

For years, this thing has lived in my head, in notebooks, random scraps of paper, phone notes, late-night AI pep talks, Google docs, and conversations where I probably sounded a little crazy trying to explain it. (I heard myself!)

There were moments I questioned it.

Moments I thought maybe I should just let it go.

Moments I wondered if anyone else would ever see what I saw.

And there were plenty of blank stares as I excitedly tried to explain the giant spiderweb of ideas and possibilities.

But little by little, piece by piece, it came together.

This journey has stretched me in ways I never expected. It has been exciting, exhausting, humbling, frustrating, and incredibly meaningful all at once.

This image perfectly captures the last couple years of my life:

Notebooks everywhere. (Literally. Every room.)
Flowcharts.
Random notes.
Post its.
Ideas scribbled on anything I could find.
And a whole lot of determination.

For everyone who has listened to my endless ideas, encouraged me, challenged me, supported me, believed in me when it was still just a vision in my brain, and kept on asking:

“So… how’s the thing going?”

The answer is:

I finally built it.

And I can’t wait to share more. 🤗

07/06/2026

OH YEAH! – THE ONE WITH…
The Decision You Didn’t Know Was Risky

One (of the many crash course-type) things entrepreneurship has taught me…

The decisions and changes that impact your business the most rarely announce themselves.

They don’t come with flashing warning lights.
And they don’t come bursting through the door like the Kool Aid Man. (more like “Oh No!”)

Most of them feel…Reasonable. Logical. Necessary.

It’s only months or years later that you realize,
“Ahh…That decision changed everything.” Good or bad, it changed. And it involved risk.

I’ve learned that the most expensive decisions rarely feel risky when you’re making them.

Maybe it’s hiring. Maybe it’s waiting too long to hire.
Maybe it’s saying yes when you should have said no.
Maybe it’s continuing with a process that’s no longer serving your team because changing it feels overwhelming.

Looking back is easy. Hindsight is always 20/20.
Seeing risk while you’re living it is much harder.

That’s one of the conversations Isaac and I will explore in our upcoming session.

His work helps entrepreneurs think about protecting the future financially.

Mine is about helping leaders recognize the decisions that quietly shape that future every day.

Join us on August 7 at Archstone for The One About Entrepreneurs & Risk: sip coffee, mingle with colleagues, and learn to spot risk before it sneaks up on your business – or crashes through the door.

❓What’s one business decision you’ve made that seemed small at the time but ended up changing your business (for better or worse)?