CEO Focus Western Region

CEO Focus Western Region CEO Focus is a peer consulting group of company presidents and CEOs. In our CEO group meetings, we work on business issues confronting our members.

  Sometimes simplicity works
09/04/2026

Sometimes simplicity works

  If they can't tell the difference, why should they chose you?
09/02/2026

If they can't tell the difference, why should they chose you?

Our theme this week -
08/31/2026

Our theme this week -

4 QUESTIONS EVERY CEO SHOULD ANSWERWhat went right?What's keeping you up at night?Where could you use help?What will you...
08/28/2026

4 QUESTIONS EVERY CEO SHOULD ANSWER

What went right?
What's keeping you up at night?
Where could you use help?
What will you accomplish before we meet again?

Peer coaching doesn't have to be complicated.

Four honest questions can turn a conversation among business owners into accountability, perspective and action.

The difficult part isn't asking the questions.

It's answering them honestly.

Sometimes knowing an industry really well can work against you.When you spend years in the same business, certain ways o...
08/26/2026

Sometimes knowing an industry really well can work against you.

When you spend years in the same business, certain ways of doing things just start to seem obvious. And when everyone you talk to is in that same business, they're often making the same assumptions you are.

That's one of the things I like about peer groups.

The manufacturer may look at a retailer's problem completely differently. A contractor may hear what sounds like a technology problem and say, "I don't think that's a technology problem. I think you've got a people problem."

And sometimes the most useful question comes from the person who knows the least about your industry:

"Why do you do it that way?"

A good peer group doesn't need to know all the answers.

Sometimes you need people who will question the answers you already have.

WOULD YOU TELL YOUR COMPETITOR WHAT’S KEEPING YOU UP AT NIGHT?Peer coaching works best when business owners can be candi...
08/24/2026

WOULD YOU TELL YOUR COMPETITOR WHAT’S KEEPING YOU UP AT NIGHT?

Peer coaching works best when business owners can be candid.

What’s going wrong?
Where are you stuck?
What decision are you afraid you’re getting wrong?

Those conversations become a lot harder when someone across the table is competing for the same customers.

That’s why CEO Focus peer groups don’t place competing businesses in the same group.

You still get the perspective, experience and tough questions of other business owners — but without wondering if you’ve said too much to a competitor.

Sometimes the best person to see your business problem clearly is someone who understands business — but isn’t in yours.

Would you be more candid with a group that didn’t include your competitors?

THE CEO BRAIN: The Social BrainYou announce a reorganization.You’re thinking about efficiency.Your employees may be thin...
08/21/2026

THE CEO BRAIN: The Social Brain

You announce a reorganization.

You’re thinking about efficiency.

Your employees may be thinking:

“Am I still important here?”

You change someone's responsibilities.

You're thinking about putting the right people in the right roles.

They're wondering:

“Did I do something wrong?”

You recognize one employee publicly.

You're thinking about rewarding good work.

Someone else may be asking:

“Why wasn't my work noticed?”

That's part of the challenge of leadership.

Business decisions aren't received as spreadsheets and organizational charts. They're received by people.

Trust, fairness, recognition, status and belonging can influence how employees interpret what a leader says and does.

That doesn't mean a CEO should avoid difficult decisions.

It means the job isn't finished when the decision is made.

You also have to think about how people will experience it.

The best leaders don't just ask:

“Is this the right business decision?”

They also ask:

“How will my people hear it?”

CEO Focus Western Region

THE CEO BRAIN: Your Brain on DecisionsHow many decisions have you made already today?Probably more than you realize.Appr...
08/19/2026

THE CEO BRAIN: Your Brain on Decisions

How many decisions have you made already today?

Probably more than you realize.

Approve the proposal. Answer the email. Move the meeting. Deal with the customer problem. Review the numbers. Hire someone. Fire someone. Spend the money. Don't spend the money.

And somewhere in that pile may be a decision that actually matters to the future of your company.

That's the problem.

A CEO's attention isn't unlimited.

When every decision comes to you, routine choices compete for the same mental bandwidth you need for the difficult ones.

The solution isn't to become better at making hundreds of decisions.

It's to make fewer of them.

Build systems for the predictable.

Delegate decisions that don't require you.

Create rules for recurring situations.

And protect some of your best thinking time for the decisions that really do belong on the CEO's desk.

Your job isn't to make every decision.

It's to make sure the important decisions get your best brain.

CEO Focus Western Region

THE CEO BRAIN: Your Brain Hates UncertaintyEver notice what happens when employees know something is happening — but man...
08/17/2026

THE CEO BRAIN: Your Brain Hates Uncertainty

Ever notice what happens when employees know something is happening — but management isn't saying much?

They start filling in the blanks.

A lost customer becomes:

“Are we in trouble?”

A closed-door meeting becomes:

“Someone's getting fired.”

A change that hasn't been explained becomes:

“What aren't they telling us?”

The human brain doesn't particularly like missing information. It looks for patterns, makes predictions and tries to figure out what happens next.

That's useful when you're trying to survive.

It can be a problem when you're running a company.

CEOs sometimes wait to communicate because they don't have all the answers yet. But silence creates its own message — and employees may create an explanation that's considerably worse than reality.

Sometimes good leadership is simply saying:

“I don't know yet. Here's what I do know. And I'll tell you more when I can.”

You haven't eliminated the uncertainty.

You've eliminated the information vacuum.

CEO Focus Western Region

Character Is ExpensiveIt's easy to have principles when they don't cost you anything.The real test comes when doing the ...
08/14/2026

Character Is Expensive

It's easy to have principles when they don't cost you anything.

The real test comes when doing the right thing hurts.

Turning down a customer.

Walking away from a bad deal.

Standing behind your employees.

Admitting you made a mistake.

Letting go of someone who produces great numbers but leaves a trail of unhappy coworkers behind.

Every one of those decisions has a price.

That's why they're called values.

If your values never cost you money, customers, or comfort...
..they're probably not values.

They're preferences.

The companies that earn lasting trust aren't perfect.

They're consistent.

And consistency is something no marketing campaign can fake.

Question: What's one decision your company has made that proved your values were more than just words?

— Mike Struzik

Address

40115 N Blaze Court
Anthem, AZ
85086

Alerts

Be the first to know and let us send you an email when CEO Focus Western Region posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share