10/27/2021
PINE & GILMORE TO HOST EXPERIENCE ECONOMY CERTIFICATION COURSE IN ATLANTA THIS DECEMBER
Pine & Gilmore’s Experience Economy Expert Certification Course credentializes professionals, managers, and executives as officially endorsed experts in a rich portfolio of Experience Economy frameworks, ideation tools, and methods. The focus is on transferring the knowledge, skills, and resources necessary for creating and enhancing compelling experiences – either for customers, guests, or employees. All the key elements from The Experience Economy (as well as some elements from Pine & Gilmore’s other works) are explored and taught in depth. Instruction provides complete coverage of Experience Economy principles and models, training in creative Experience Economy facilitation techniques, and approaches for effectively sharing these ideas with others.
Taught personally by Joe Pine & Jim Gilmore, this year's annual course is being held December 6-10, 2021 in Atlanta, GA. This in-person option is the classic “premier” approach that the majority of our Certified Experts have pursued; it offers the most face-to-face time with Pine & Gilmore as well as fellow classmates. The four-and-a-half days are spent learning all the core content (including key frameworks and models), participating in facilitated exercises and reviewing facilitation instructions, and open discussion among participants with ideation about alternative applications specific to each participant’s needs.
Pine & Gilmore’s course was designed for anyone who currently practices — or wants to learn — the art of experience staging. Course graduates include everyone from F500 executives through small business owners, marketers to CEOs, trainers, independent consultants, and even academics. We’ve certified executives with 30+ year tenures in their organizations, all the way to professionals who are transitioning in their career. To date, over 300 individuals from 24 countries have completed this intense course to become officially sanctioned as Certified Experience Economy Experts.
All course participants receive a complete set of PowerPoint files containing all the frameworks used in the course as well as the workbook text with the details on all the ideas, frameworks, and principles, plus lists of key exemplars — creating a powerful toolbox for those who want to thrive in today’s Experience Economy. Course participants will also be issued a digitally credentialed Experience Economy Certified Expert logo for use in promotional materials and social media.
Certified Experience Economy Experts will be able to more effectively design and orchestrate experiences within their companies, as well as lead internal or external training sessions using the exclusive proprietary tools and techniques as developed by the world’s leading experts in the field. Course graduates are given a five-year renewable authorization to practice these endorsed methods and models. It is an essential step in developing both the skills and credibility needed to lead successful experience staging projects and training classes, setting your career and company impact on a new trajectory.
Fees for the annual public course are $14,000 per person which includes all materials and some group meals. Admission into the public course requires completing an application, which is individually reviewed by both Pine & Gilmore to determine the accepted candidates. To receive a Course Application please send an email to [email protected] indicating your interest. Don't delay -- only 12 spots are available.