True North Brand

True North Brand Brand Strategy & Web Design for Coaches, Consultants & Content Creators

Let’s party like it’s 1776! ❤️🤍💙
07/04/2021

Let’s party like it’s 1776! ❤️🤍💙

07/02/2021

As a small business owner, relaxation doesn’t always come easy. Many of us are used to high-pressure, long days … It can feel strange to slow down. What does one even do if not working?!

This holiday weekend is a perfect time to unwind and revel in some of the best things in life: friends, family, food and fun.
How do you plan to unwind this 4th of July weekend? Let us know in the comments.

It’s Social Media Day — a time to celebrate the relationships we’ve built on our various social networks. ❤️🙌 That said,...
06/30/2021

It’s Social Media Day — a time to celebrate the relationships we’ve built on our various social networks. ❤️🙌 That said, I’d like to thank you for your support and friendship!

Swipe through this post to learn several often overlooked social media practices to help grow your small business.

Comment below 👇 which number made you say “I need to do that’, 1, 2, 3 or 4?

https://truenorthbrand.agency/brand-map

This June I turned 40 and celebrated with a trip to Las Vegas. ❤️🌵 It got me thinking of lessons I’ve learned about life...
06/29/2021

This June I turned 40 and celebrated with a trip to Las Vegas. ❤️🌵 It got me thinking of lessons I’ve learned about life and as a 10-year business owner.

👉🏽 One lesson stands out related to personal branding …

It’s that most of us know exactly who we are when we’re children. Then the world beats it out of us. So we have to struggle to find our way back to ourselves.

⚡ If you’re looking for clues to your authentic personal brand, look no further than the things that excited and impassioned you as a kid.

⭐ What did you value?
⭐ What did you play at?
⭐ What did you dream of?

For example, I knew before the age of 10 that I was drawn to a creative career. 🌎🎨 I wanted to be my own boss, teach something, be of service to others, travel the world and have wildly interesting friends. Luckily, I’ve been able to check all of the boxes.

Today, creativity, individualism and wanderlust are embedded in the fabric of my personal brand. The other elements of my childhood self are woven in neatly, as well.

What did you love, value and dream of as a kid?

06/23/2021

Hey course creators! What’s the most important thing for e-course sales? … Making the right offer! ⚡ Sure, great sales page design is a must … but it’s the words & offers you make that truly sell. ⁠
⁠
This video shows a sales landing page I did for a recent course launch that I developed & managed. We used an in-depth campaign to market the product and drummed up a lot of interest.⁠
⁠
See the full strategy we used at https://truenorthbrand.agency/course-launch-campaign.⁠⁠⁠

There are lots of new faces here so I thought I’d reintroduce myself. I’m Monica V. Reynolds. I live in Austin, TX, and ...
06/21/2021

There are lots of new faces here so I thought I’d reintroduce myself. I’m Monica V. Reynolds. I live in Austin, TX, and have been a Digital Marketer & Web Designer since 2005. Back then, I was making homemade jewelry at my kitchen table and trying to sell it on Etsy when it was still in beta version. 💍💻⁠
⁠
I would stay up until 2 a.m. tinkering with WordPress websites and trying all of the online marketing strategies to see what worked.⁠
⁠
📣 In 2012, I started my first online marketing business, which specialized in content development and email campaigns.⁠
⁠
Then, in 2014, I started my second marketing business, Vox Pop Marketing, which offers Web Design, Lead Funnels & Marketing Campaigns. 🌪️ That business is still in operation serving small businesses across the U.S. ⁠
⁠
🙌 Now here I am with a fresh business, True North Brand, helping solopreneurs find and develop their most authentic & fascinating client attracting brands. ⁠
⁠
What about you? Tell me a fun fact about yourself! ⁠⁠⁠⁠

I've been a digital marketer & web designer since 2005. Since then, the online space has become increasingly competitive...
06/16/2021

I've been a digital marketer & web designer since 2005. Since then, the online space has become increasingly competitive. 😕 What used to work to attract new customers online now takes five times the effort and budget.

👉 Swipe through these tips to learn the biggest marketing myth out there and what to do instead for better results.

Map Your Brand: https://truenorthbrand.agency/brand-map

In my 16+ years of Marketing & WordPress web design, I've created website services that solopreneurs & small business ow...
06/09/2021

In my 16+ years of Marketing & WordPress web design, I've created website services that solopreneurs & small business owners seriously ❤️.⁠
⁠
- Custom WordPress designs ⁠
- Fast turnaround⁠
- Leads & Customer Attractive⁠
- Tons of Marketing & Sales app automations available⁠
⁠
These websites are dead simple for you to use ... even if you think you're the most non-techy person ever. ⁠
⁠
Curious to learn more❓ Message me. Seriously! I'm here to answer questions & be a friendly resource ... ⁠
⁠
Not everyone is a good fit for my services, and I don't do those cringey sales pressure tactics. Eew! ⁠
⁠
See you in the DMs. 😊⁠
⁠
-MVR

Is your marketing not getting results? Your brand could be missing some of these key elements.
06/04/2021

Is your marketing not getting results? Your brand could be missing some of these key elements.

Tell the truth. You love it when someone just “gets you” to your core. ❤️ We all want to be seen, acknowledged and accep...
06/01/2021

Tell the truth. You love it when someone just “gets you” to your core. ❤️ We all want to be seen, acknowledged and accepted for who we are.

Do this for your audience and your brand will powerfully connect, inspire brand loyalty and entice emotional buy-in for your services and products.

Swipe left to learn how this works & double tap if this is helpful. 👇🏻😊

Who doesn't love a well designed landing page? This is a recent sales page I developed to promote an online, DIY PR cour...
05/26/2021

Who doesn't love a well designed landing page? This is a recent sales page I developed to promote an online, DIY PR course. ⁠

[STRATEGY NOTES]
⁠
The page is part of a much larger campaign that I mapped the strategy for, as well as project managed with the client’s team of contractors. 🌪️⁠
⁠
We developed a series of 4 free video tutorials, which we used to entice leads into the sales funnel. 🎬 Next, we created a drip email campaign to further people’s understanding of PR, the course and its benefits. ⁠
⁠
✨ I also created & managed Facebook and Instagram ads, which drove traffic to the landing pages, and remarketed to people who had already entered the funnel. ⁠
This course is already getting lots of interest. We’re continuing to market it through a series of monthly free webinars where we’re selling tickets to attend.
⁠
🔗 You can see the entire project strategy and more of the page designs at www.truenorthbrand.agency/course-launch-campaign. ⁠⁠⁠⁠

Hey, want to know a branding secret? Most people won’t tell you this (because most people don’t know about it). 🙊 But, j...
05/24/2021

Hey, want to know a branding secret? Most people won’t tell you this (because most people don’t know about it). 🙊 But, just like every femme fatal, your brand needs a rich inner world and a secret life. ⁠
⁠
It helps to think of your brand as a confident, independent woman going out on a 1st date. Everyone sees her beauty and poise. (Brand Design) 💋💄⁠
⁠
Plus she has personality! (Brand Language) 😎 So of course her date wants to know more. ⁠
⁠
But will she reveal everything about herself right away. No indeed!⁠
⁠
Like our hypothetical self-assured single lady, your snazzy brand needs its own secret world — with passions, belief systems, personal values and a distinct vision for the future. (Brand Strategy & Brand Ethos)⁠
⁠
It also needs to Know & Own its unique strengths and characteristics, plus understand and play to its audience. (Positioning & Brand Archetype)⁠ 💃⁠
⁠
These might not be things you communicate explicitly, but they help to form a dialog and attract people into your uniquely branded world. ⁠
⁠
Which of these parts of the Branding Wheel does your brand have?⁠⁠⁠⁠
#⁠brandstrategy

Address

Austin, TX

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Website

Alerts

Be the first to know and let us send you an email when True North Brand posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Featured

Share

Category