Kith Kith is a crisis communications and reputation management firm. We build, protect or repair corporate reputations before, during and after Critical Moments.

As your partner, Kith will defend your organization against reputation disruption.

When planning for the future, make sure you consider all outcomes.
11/05/2022

When planning for the future, make sure you consider all outcomes.

There is value in quick decision making, but sometimes you need to think of the long game to be effective.... http://ow....
11/03/2022

There is value in quick decision making, but sometimes you need to think of the long game to be effective....
http://ow.ly/59Rk50LpGGS

The damage of a crisis is not always front page news, but it can still have a lasting impact. Here's why:
11/01/2022

The damage of a crisis is not always front page news, but it can still have a lasting impact. Here's why:

The damage of a crisis is not always immediate and not always front-page news. A couple of months ago, CTV News/Bell Media fired Lisa Laflamme, a national icon and trusted news source in Canada, because she stopped coloring her hair. It was sexist or ageist or both according to basically everyone ex...

You need to talk about litigation, even if you're not a lawyer. Here's why:
10/26/2022

You need to talk about litigation, even if you're not a lawyer. Here's why:

If you’re ever looking for a way to kill a conversation, raise the specter of litigation. It’s more effective at ending a conversation than feigning death, belting out “Don’t Stop Believing” or pulling the fire alarm.

10/25/2022

As crisis managers, our job is to pull together a strategy that balances the perfect words, the best reputation protection and many times litigation. Join us on October 25th at 12:00 pm ET to learn more.
Register here: http://ow.ly/QRHA50Ljx7z

If you need to get your crisis readiness system from good to great, the 'sharpen' pathway from our 5-Day Challenge will ...
10/19/2022

If you need to get your crisis readiness system from good to great, the 'sharpen' pathway from our 5-Day Challenge will get you there. Start here.

Assess your crisis readiness and get a tailored roadmap with this 5 day challenge

Make sure you know who’s in charge and who’s responsible for what *before* a crisis hits. It’s too later otherwise
10/18/2022

Make sure you know who’s in charge and who’s responsible for what *before* a crisis hits. It’s too later otherwise

You’ve probably seen the Abbott and Costello sketch ‘Who’s on First?‘ (and if not, you’re missing out) where the team’s names – Who is on First base, What is on Second, Why is in the Outfield – make for a lot of confusion and a great skit. But take a moment and think back to the last...

Unsure of how ready you are for a crisis? Take our 19-point assessment challenge to know for sure (and get a tailored ro...
10/15/2022

Unsure of how ready you are for a crisis? Take our 19-point assessment challenge to know for sure (and get a tailored roadmap to take you to the next level).

Assess your crisis readiness and get a tailored roadmap with this 5 day challenge

10/13/2022

Watch Bill explain his 6+2 formula for writing effective holding statements. This template is going to help you tell your story quickly and clearly.
http://ow.ly/oCOx50KaTnz

10/11/2022

Holding statements are like rocket fuel for your crisis response but it's too easy to get stuck staring a blank screen. Here's a simple formula to get you started.
http://ow.ly/QsfT50KaTka

Procedures buy you valuable time in a crisis because you've had some of the hard conversations in advance and you’ve map...
10/11/2022

Procedures buy you valuable time in a crisis because you've had some of the hard conversations in advance and you’ve mapped out the basics before confusion sets in. Start working on yours today

Procedures have a terrible reputation amongst communicators for stifling creativity and limiting the freedom needed to respond to a crisis. We’ll often say that we can’t plan something as complex and instinctual as a crisis in advance. In many ways, I agree.

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