IIIMPACT Design

10/19/2026

10/19/2026

openletterband at the grey witch. Kenzo is on a US Tour with the band and playing in our home town of Chicago tonight!

10/17/2026

10/07/2026

UX is being seen as the bottleneck for many clients and processes.

Why.

Because the UX designers are receiving ai slop requirements.

AI Slop prototypes that don't follow the design system

Claudisms (metaphors, fragmented sentences that don't make sense, etc.) that they now have to decipher.

We figured out how to prevent this, how to make sure your PMs deliver quality.

Reach out if you want to learn how we did this and how we can implement this into your organization.

AI code is cheap to make...Making the wrong product is expensive. (better quote me on that!)

10/06/2026

UX for all these mobile AI agents - the more you anticipate the user's needs, the faster the trust, adoption and engagement will grow

Muse > Instinct

Instinct doesn't have as much 'instinct' as Muse. If I have to tell you to start something it's fine, but when the ai continues to help and suggest far beyond my ask, that's where the experience is amazing.

Instinct right now isn't worth their evaluation, I used it for 2 days and essentially stopped. Muse it goes above and beyond my ask...that's good UX and humans need to teach the AI this behavior.

DMV scheduling sux. Can't find an open appt. Muse not only tried to make the appt, it also said it would check every day, check for last min cancellations, and since it's blocked by a CAPTCHA, it would prompt me at a specific time of my choice in the morning so I can do it all at once and it can continue on it's task.

That's Human-led, AI accelerated UX design.

That's what we do at IIIMPACT.

09/21/2026

"A designer is not an artist. A designer is a commercial problem-solver, hired to take a client’s half-formed intent: a vibe, a feeling, a vague sense of “make it look professional”, and give it form.

That is the job whether the tool is a pencil, Photoshop, or a prompt box. AI has not changed what a designer does. It has changed who can now attempt to do it themselves. "- Joshua Leigh

09/16/2026

"The fly brain AI that I created, answers my emails automatically for me..."

Let that sink in for a minute.

09/15/2026

Everyone keeps talking about distribution as the moat for your products.

We know speed is table stakes now. Everyone has speed. Quality...mmm not so much.

With physical products that can go viral it definitely helps. With software products, with AI, you should be able to ask it to find apps to do relatively easy unless it's brand spanking new.

So then it comes back to UX.

Is the design enjoyable, frictionless, solves my problem easily for the value that it costs and I don't want to vibe-code, maintain or switch to a competitor.

So I ask again, is Distribution really the moat...or is it the UX?

08/13/2026

We developed a UX / AI agent algorithm system so powerful it's too dangerous to share publicly. Let me know if you want in.

(Hey don't hate the playa...works for anthropic/openAI...maybe might work for us).

06/25/2026

We're compiling code faster than trust.

AI amplifies software engineering experience. Seniors gain the most; juniors use more tokens with less results.

AI agents are the new jr. engineers/designers but they need guard rails.

Cap your daily agent output to what you can actually review and verify

Tech/Design debt is cheap to take care of with AI - so use it to clean up your product.

Right now it's too easy to let AI write the code or design the app while you skip the learning. The bug or problem gets fixed but your mental model doesn't move

Spend more time thinking and understanding as we are trading future capability for present-day speed, and these tools won't make us do otherwise.

From he age old saying - if you have 60 min to solve a problem, you should spend 50 min understanding the problem.