07/28/2026
Some news we've been excited to share: Pet Resort Marketing is PACCC's preferred marketing agency for 2026. We're managing their paid media and are taking on a full redesign of paccert.org.
Why this one matters to us:
Almost anyone can open a pet care facility tomorrow. No license required in most places. No standardized training. No independent body verifying that the person supervising twenty dogs in a play yard can read canine body language or spot the early signs of heat stress.
Two facilities can have near-identical websites, similar pricing, and comparable review counts and be operating at wildly different standards. From the outside, pet parents often have no way to tell.
The Professional Animal Care Certification Council exists to close that gap: independent, third-party, and proctored testing. Three levels — provider, manager, operator — so it works as a career ladder, not a trophy in the lobby.
We're honored to work with an organization whose mission makes the entire industry we serve better.
Read more on PACCC, the 2026 testing windows, and how to actually market a credential once you've earned it: https://ow.ly/vWqW50Zs88p
Industry Certification & Trust Why PACCC Matters More Than Most Pet Resort Owners Realize — And Why We’re Proud to Be Their Marketing Partner in 2026 There’s an uncomfortable truth at the center of the pet care industry: almost anyone can open a facility tomorrow. No license required in most p...
