Kaalo is a design services company with a focus on three large areas of experience: Industrial design, Design strategy, and Software design. The design process is iterative and commences by listening carefully to the client’s and user’s needs. We study the product environment with an eye to map an efficient design criteria that would drive a solution. We develop multiple concepts, evaluating each against the criteria, fine tuning and adding learnings from prototyping. We then test these concepts with customers and the client to further validate a potential solution.
2. Design Engineering
Beyond the industrial design of a product, Kaalo offers engineering services that bring a product concept to reality. We build robust CAD models and provide accurate design specifications for the chosen concept. We use a variety of software tools including SolidWorks, ProEngineering, Rhino, and 3D Studio to fuse creative thinking with tenacious engineering. We also work closely with manufacturers and ODMs to support our design intent throughout the production process.
3. Package Design
Packaging protects, transports, and informs about its content. It is the first point of contact between the user and the product which makes it an integral part of the design experience. It is a critical element in the sales process. If this interaction is free from friction, then the packaging has made it easier for the user to reach your product amidst its competition. In today’s environment it is imperative that packaging eliminate redundancies, uses appropriate material and processes while performing its task. The ‘out-of-box’ experience of a product differentiates t and affects its perceived value.
4.Graphic design
Your brand embodies what your customer feels about your company and your offerings. It initiates and then seeks to establish a long lasting connection with your user. We at Kaalo offer communication design services to build your brand identity, brand language, web design, and digital content. DESIGN STRATEGY SERVICES
1.Research and Study
The function of design research is to uncover new opportunities and develop a framework to inspire action. Discovery happens when you question the convention, step back, and reframe the problem. Through market research, product research, ethnographic research, CMF (Color, materials, and finishes) and trend forecasting, we bring an essential set of tools to our clients. Kaalo has years of experience in gathering implicit and explicit information about our projects and using our design methodology to map potential solutions. After a thorough audit, Kaalo will articulate trends and opportunities for your strategic planning.
2.Customer strategy
We study everything about the customer. Their likes, dislikes, usage patterns, and preferences are clues to what they are looking for in a solution. The ability to listen to the customer and translate their needs to product requirements is what Kaalo does. If your company offers multiple products, we are able to evaluate the portfolio and recommend redundancies and opportunities. We strategize to help you stay ahead of the game.
3.Global strategy
Globalization has been in the forefront of economic growth for many companies. Targeting emerging markets in India, China, Brazil, Russia and Africa, companies have altered their portfolio to offer strategic solutions. This however is tricky and there are typical pitfalls in developing a product for a specific region. We have significant experience in this field and can help you successfully launch products that are regionally relevant.
4.Green design
I am quite sure you have heard enough about “Green” and the environment. But what really does it mean to your company and how can your organization play a responsible role. There is a lot of confusion and debate out there in terms of what is right and wrong. From a design standpoint, we can help you take inventory, assess the situation as it relates to your company and recommend sustainable solutions. This way you play your role.
11.User Interface
If you have a product (hardware or software) that interfaces with the user, you obviously know that it is by far the most important experience the user is concerned about. It literally makes or breaks the relationship between products and users. Easy to use, intuitive, simple, clean and reliable experiences go a long way. The User Interface is a way to identify and differentiate your company from your competition. It will become your identity. SOFTWARE SERVICES
1.Mobile solutions
The explosion of the apps world is indicative of the customer’s mobile preferences. Instant gratification and seamless software functionality is non-negotiable these days. The advents of open source and free applications have disrupted the market totally. Large organizations don’t know what to with their legacy software and are competing with the light footed small business with a great mobile application suite. We can help you not only assess and revise but also build mobile solutions that will propel your business.
2.Web solutions
The “Cloud” has become an everyday term both in the enterprise and consumer space. The portal that manages the cloud is typically on a web platform, hosted in a server at a data center at another place. Data flows back and forth hundreds, thousands and even millions of devices that are connected to these clouds. A good web solution is desired for both those administering these clouds and those simply using a front-end application. The Kaalo software team offers robust, well designed and secure web solutions.
3. Custom solutions
We offer software solutions that are industry specific, such as Healthcare, Education, Retail and EMS. These industries have very distinct needs that cater to specific audiences. They follow usage trends and protocols that are relevant to their space and require designs that enhance their experiences. We will study your target audience, identify your needs, and strategically design your custom solutions.
