DRIPIFY

06/15/2023

*MAJOR NEWS*

DRIPIFY has evolved a number of times throughout the last four years and I truly feel like it's finally in a place with a solid brand, product offers, and processes locked in. And now is the time to quit peddling around and level the eff up.

Something I’ve needed in my business since its inception is a right-hand man. Or woman. And I’m really excited to announce that I finally found the right person to fulfill this role. The best part? It’s none other than my own wife… Alex Mosley!

Alex will be coming on as Chief People Officer – a title and position she is very excited to create. You may know her as a chiropractor but she's one talented person with multiple skill sets. She’ll be taking care of operations, systems, and client services. These are natural strengths and talents of hers and she’ll be such a natural in this role. With her on board, I only get to focus on sales, marketing, innovating, consulting, and coaching -- all the things I LOVE. And that means it's going to get that much better on both the operations side and coaching side.

Being new parents, we already know we make a freaking great team, and I’m really excited she wants to be my teammate in one of our businesses going forward.

Is she still a chiropractor?

A question you may be asking. The answer is a resounding YES. She’s an open book and I’m sure will be able to shed much more light, but to put it simply, she is expanding and evolving as an entrepreneur and service provider and her brick and mortar just can’t contain her anymore. I’m lucky that she wants to come help me shake up and take over the marketing world!

Whether you're a current or future member of DRIP NATION, you’ll start seeing a lot of her.

06/02/2023

If you're a small business owner...

Do.
Not.
Pay.
A.
PR.
Firm...
..to get featured on websites.

Do this instead.

05/15/2023

Brand Guides. Long story short, you should have one.

03/29/2023

03/06/2023

We love serving our community of entrepreneurs with a weekly MINDSET call!

Being an entrepreneur really sucks at times.

And you can feel alone at times.

We do this every single Monday.

We give you everything in our arsenal to help you get through those mental road blocks.

02/24/2023

Oh boy, do I love lead magnets. They're like little magnets that attract leads to your website. Okay, I know that's a terrible joke, but I promise the importance of lead magnets is no laughing matter.

Let me break it down for you. A lead magnet is a free offer that entices visitors to your website to provide their contact information in exchange for the offer. This could be anything from a free e-book to a discount code to access to exclusive content. The point is, it's something of value that your audience can't resist.

But why are lead magnets so important, you ask? Well, let me tell you. For starters, they help grow your email list. And as any marketer worth their salt knows, the email list is a goldmine for converting leads into customers. Plus, by providing something of value up front, you're building trust with your audience and establishing yourself as a thought leader in your industry.

And let's not forget about the SEO benefits of lead magnets. By creating high-quality, valuable content, you're improving your website's search engine rankings and driving more traffic to your site. It's a win-win situation, really.

So there you have it, folks. The importance of lead magnets in a nutshell. If you're not using them on your website, you're missing out on a prime opportunity to attract leads and grow your business. And who wants that? Not me, and not you either, I'm sure.

Want to see ours? We've got a few. getdripify.com/free-tools

02/08/2023

Here's why your marketing sucks...

It's because you try a different marketing tactic/strategy for a short period of time, and then you stop and then try another one. Then you rinse and repeat.

Your marketing system is like a car. It requires a bunch of different parts put together and communicating with each other in order to work.

Like a car, your marketing system still requires maintenance such creating fresh content and monitoring progress.

Like a car, it requires someone to drive it. A completed car can still be a good car but if it stays parked, it's not going anywhere. You are the driver.

Like a car, it requires a mechanic every once in a while...like a marketing consultant/coach (*cough*).

Like a car, it requires fuel to go. In this case, advertising is fuel.

Like a car, you probably want to own it. Not rent it. Owning is if you built it out and you have it forever. Renting is like hiring an agency. You stop paying an agency, you no longer have marketing campaigns.

Like a car, you can go as fast or slow as you want. If the leads are overflowing, pump the brakes a bit. If you need more leads, push the gas pedal harder.

Do you want to own and build your own car? Or you want to keep walking or crawling?

The choice is yours.

01/24/2023

* We've helped about 589 CHIROPRACTORS rank in SEO over the last 7 years *

We wrote an article on it.

SEO is really not that difficult....if you know what you're doing ;)

But I guess that's any skill really. LOL

If you're a CHIROPRACTOR, this is a good read.

https://getdripify.com/seo-for-chiropractors/

12/20/2022

There are IDEAL CLIENTS. And then there are those that are not ideal. Or in this ironic case, the people who cannot read the email where the linkable gift we gave away to her only for her to reply to that email saying she didn't get the gift.

Nope. This person is not our ideal client.

Recognize.

Even more ironic, the subject matter of the email. 😅😂

12/01/2022

There's DOMINATION mode.

Then there's REST and RECOVER mode.

This is how we do recovery time.

09/05/2022

We are about to launch our MARKETING LAB, which are 30-day real-time experiments on a variety of different marketing strategies/tactics.

It will include all of our experiments, both successes and failures.

The point is to keep YOU informed of what works and what doesn't work and give you our case studies in real-time.

For October:

💧 Daily posts to Tiktok
💧 Daily post to Instagram Reels

November:

💧 Daily blog

We'll keep you informed of progress of the MARKETING LAB here. Stay tuned!

08/08/2022

Many "SEO experts" are ready to sell you a fancy solution.

Please don't do it!

They know that 99% of people know ZERO about SEO.

“By doing X and Y for some months, you will soon rank on Google’s first page,” they tell you.

Since they know how to sell and you know very little about SEO, you end up signing a 12-month contract.

And nothing ever happens. Why? Because that’s not how you approach SEO.

The “Dear SEO Guys, YOU SUCK!” formula will get you to your goal without paying for months and months of who knows what.