The DSO Project

The DSO Project The DSO Project is the most exclusive DSO accelerator in the world. All of the tools you need to make your DSO dreams reality.

MISSION (OUR WHY)Our mission is to accelerate the careers of the most promising entrepreneurs in dentistry by carefully curating small batches of DSO Founders to achieve 10X results in their personal and professional lives. VISIONOur vision is to be the most exclusive and successful tribe of DSO entrepreneurs in the world. We measure our success by achieving 10X growth in the following key perform

ance indicators: +clinical quality+patient and employee satisfaction+EBITDA generation+number of locations+personal happiness and work-life balance+achieving liquidity and financial independence+paying it forwardVALUEThe value you experience as a result of your engagement with The DSO Project will extend far beyond your creation of a world-class DSO and achieving financial independence. Our system integrates each cohort of Founders into a "Founders Tribe", catalyzing virtuous cycles of business growth, personal evolution and unique experiences. HOWThe DSO Project's proprietary combination of resources provided in The DSO Playbook, personal one-on-one mentoring and problem solving with Dr. Dixson, access to Dr. Dixson's industry contacts and network, regular group conferences and retreats, and the synergy created from the specialized dynamics inherent in each Founders Tribe form the foundation upon which your 10X goals are achieved.

Thanks to for the opportunity to contribute my insights to this year’s article “Industry Thought Leaders’ Opinions on C...
02/10/2025

Thanks to for the opportunity to contribute my insights to this year’s article “Industry Thought Leaders’ Opinions on Changes and Challenges for DSOs in 2025”.

DSOPro polled its 2024 featured Technology industry leaders for their thoughts on the future of the industry. We asked them: Where is the DSO industry now? What is the current state of affairs and what will be different from 2024? Where do you predict the industry is headed in 2025? And any news or....

Thanks to DSOPro for the opportunity to contribute this article on the DSO technology gap and The DSO Project/Cellerant ...
03/08/2024

Thanks to DSOPro for the opportunity to contribute this article on the DSO technology gap and The DSO Project/Cellerant Consulting’s collaboration to bridge the gap, DSO Tech Solutions!

Dr. Jeromy Dixson describes DSO Tech Solutions, a collaboration between The DSO Project and Cellerant Consulting Group, and how they help DSOs bridge the chasm and successfully adopt emerging dental technologies.

A huge thank you to and for featuring Dr. Dixson’s 2022 article in the most recent edition of the ADA News. We at D...
10/24/2023

A huge thank you to and for featuring Dr. Dixson’s 2022 article in the most recent edition of the ADA News. We at DSO Project have long been a proponent of removing barriers between different practice models in dentistry and we applaud the ADA’s continuing efforts to do so.


Page 4: https://buff.ly/495Dr4D

Dr. Dixson was thrilled to be asked by the team at DSOPro for the opportunity to share his thoughts regarding the change...
02/24/2023

Dr. Dixson was thrilled to be asked by the team at DSOPro for the opportunity to share his thoughts regarding the changes and opportunities in 2023 for the DSO industry!

DSOPro polled its 2022 Happenings feature article participants to get their thoughts on the future of the industry.

10/04/2022

What a fun interview with DSOPro! We discussed the twists and turns of my DSO journey, dive into the broken DSO due diligence process, and what my transformational new company SmartDiligence.ai is doing to revolutionize DSO/practice purchases. Enjoy!

Without modern medicine I likely would have died twice by the time I was 12 years old. After my second serious emergency surgery and hospitalization, I knew that I wanted to heal people and make people’s lives better. The magical ability of caring, skilled practitioners to relieve pain and heal af...

Check out Dr. Dixson’s latest article in DEO’s Dental Group Practice magazine!
12/07/2021

Check out Dr. Dixson’s latest article in DEO’s Dental Group Practice magazine!

Building a sustainable DSO begins and ends with trust. By Jeromy R. Dixson, DMD MBA The key to building a sustainable DSO is trust. Pretty …

New full length podcast alert: This one is a must listen! It is my favorite podcast conversation I’ve ever had because ...
10/12/2021

New full length podcast alert: This one is a must listen! It is my favorite podcast conversation I’ve ever had because we zoom out on life, success, travel, lifestyle design and more! Thanks to Austin Hair for the invitation to share these thoughts!

https://lnkd.in/dEVe3j4j

https://lnkd.in/d-tgUZcz

‎Show Commercial Real Estate Secrets, Ep One year, six continents, and 35 countries with CEO of the DSO Project Jeromy Dixson - Oct 8, 2021

Group Dentistry Now has put together another incredible article with industry thought leaders, this time regarding thoug...
04/27/2021

Group Dentistry Now has put together another incredible article with industry thought leaders, this time regarding thoughts about the dental industry in 2021 past and present. Dr. Dixson was once again honored to have been asked to contribute and share his 2021 observations and predictions. Enjoy!

Reflecting back on 2019, it was one of the most active and exciting years in the DSO segment of the dental industry, and at that...

‎It was such a pleasure for our own Dr Dixson to sit down and discuss his career journey, life, success and some lessons...
04/27/2021

‎It was such a pleasure for our own Dr Dixson to sit down and discuss his career journey, life, success and some lessons learned along the way on the CRES podcast with Austin Hair. Austin is a true class act and his show is insightful for those looking for a practical perspective on dentistry and real estate. Enjoy!

Commercial Real Estate Secrets on Apple Podcasts

‎Courses · 2021

“Hell Yeah or No” by has become a sacred book of wisdom for me. When I came out of a nearly two year retirement at the...
03/14/2021

“Hell Yeah or No” by has become a sacred book of wisdom for me. When I came out of a nearly two year retirement at the age of 39 (that I thought would be permanent) in 2017 to give back as an industry educator and assist high potential dental entrepreneurs to achieve their dreams, I thought it would be very part-time, but by 2019 there were so many new opportunities that I was working full time and traveling for work extensively.

In the Fall of 2019, I decided that in 2020 I would restore balance and significantly reduce my time at work. I did this prior to the recent pandemic and I have continued to do so into 2021. This restored focus has allowed me to apply the Hell Yeah or No concepts more fully and has awakened my creativity again.

Thus far in 2021, I have founded two new businesses with amazing partners that will impact the dental industry and beyond for years to come, and my other businesses continue to thrive while maintaining a more balanced life of joy and happiness.

This gift could not have come without the wisdom I have gained from over the years, including this book.

Thank you for that gift Derek! I appreciate you and your “counter melodies” to conventional wisdom.

Best,
Dr. Dixson

You can find the book here if you are interested:
https://sive.rs/n

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