Ernst-Van Praag, Inc.

07/31/2018

We enjoyed spending the day with Audi at Willow Springs Raceway on their ‘Think Faster’ Facebook Live shoot featuring the new RS5

07/26/2018

AT&T ventures into cinema with the latest, and very entertaining, addition to their “More for your thing” campaign.

A rom-com gets horrific, a thriller morphs into a musical in AT&T's cinema surprises

06/14/2017

We enjoyed a fantastic working session hosted by the ANA's Production Management Committee! Our thanks to the Association of National Advertisers (ANA) for sharing an overview from its Production Transparency Task Force. Look forward to reading the full findings.

02/02/2017

http://www.mediapost.com/publications/article/294215/nintendo-goes-big-for-switch-intro.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=100147&hashid=dalEW0dUoZOfavp65fxT9xPkOgY

Featuring a new song by Imagine Dragons, the ad shows people playing the new console in a variety of ways, as TV-connected console, as a handheld device, and as a stand-alone party device.

01/31/2017

http://adage.com/article/special-report-super-bowl/f/307757/

Act now: Fox is down to its last few Super Bowl spots.

12/01/2016

How the News Media uses Native Advertising.

http://www.forbes.com/sites/paulfletcher/2016/11/30/native-advertising-will-provide-a-quarter-of-news-media-revenue-by-2018/

Native advertising accounted for 11% of news media companies' revenue in 2015, but in two years, that figure will be 25%.

11/18/2016

One of our faves! Well deserved, KENZO Parfums and Spike Jonze

http://www.adweek.com/news/advertising-branding/kenzos-charmingly-bizarre-4-minute-ad-wins-grand-prix-film-epica-awards-174704

AMSTERDAM—Actress Margaret Qualley winked, strutted and laser-blasted her way into the hearts of judges at this year's Epica Awards, where her long-form ad for Kenzo Parfums has won the Grand Prix in film. Directed by Spike Jonze as a sort of spiritual successor to his iconic 2001 video for Fatboy…

11/15/2016

Windows thriving in a digital world!

http://www.mediapost.com/publications/article/288976/whats-in-a-window-in-digital-age-stores-tradit.html

Not only do the windows stoke fourth-quarter tourism, they also provide an opportunity for retailers to differentiate themselves from one another, and strike whatever mood they think will lure pedestrians from the street.

11/14/2016

We can't wait to get our hands on Nintendo Console Gaming NES Classic!

https://www.wired.com/2016/11/how-to-get-nes-classic/

Looks like scoring Nintendo's classic game machine is going to be the 'Jingle All the Way' scenario of Christmas 2016. Here's our advice.