12/23/2021
This year I hit one HUGE goal…
Get a client to the 2 Comma Club!
There are different lessons to learn from a marketing perspective when moving from 6 -7 figures, such as…
* Diversifying media buying and understanding the customer journey…
* Creating new offers on the fly to increase Average Order Value and Lifetime Value…
* Automating support to minimize energy focused on consistent inquiry as the audience grows…
* Developing key team players specialized for mission critical tasks…
And many other detailed lessons in between.
For 2022, my goal is to help 5 more do the same and avoid having to learn all these lessons through trial and error.
This year in 2021 I discovered a new and fulfilling motto for myself, “I help my clients’, clients.”
Meaning the impact I bring to my direct clients in selling more of their offers, indirectly impacts the clients they serve.
This is true for anyone who sells services in my opinion.
The life you change through your service, indirectly effects and influences the people in their lives in a positive way.
What is your purpose driven goal for 2022? Can you come up with a motto For it?