The Victory Lane Company

07/28/2026

It’s HOT! If we’re not here when you come by, message us on Facebook or send us an email! We will get back to you ASAP!

07/22/2026

From design to printing to installation… we’re here every step of the way!

07/16/2026

Did you know The Victory Lane Co now has a ?!? Walk in and create your own hat on the spot! Want something even more special and unique? Order and design a custom embroidered patch or even add embroidery to your hat! We have options for just about everyone!!

07/15/2026

Printing this year’s Borger HOPE Gala volunteer shirts has been an honor for all of us at The Victory Lane Co.

Here’s to hope, community, and making something meaningful—one shirt at a time. 💚

07/14/2026

07/14/2026

Hey !! Some of you have noticed that we’ve been up to something… We are finally done with it and are so excited to introduce to you….

The Victory Lane Company- formally known as Message Makers!

We are still the same great small business that you’ve grown to love over the last almost 30 years just with a new name and new products!!

We are excited to be your one stop shop for game day apparel and merch for our local teams, while still offering all of our custom products like before. Signs, tshirts, embroidery, hats, stickers, decals, magnets, banners.. you name it!

Come check us out!
518 N Main
Borger, TX

07/10/2026

🎉 Hey, Borger—your Centennial shirts are here!

Help celebrate 100 years of pride, tradition, and community as theCity Of Borger and Borger Independent School District mark this incredible milestone.

Show your hometown spirit and grab your Centennial shirt today. Let’s celebrate 100 years together!❤️

06/30/2026

We have just a handful of cute Fourth of July shirts in stock!! We’re open 10-5 tomorrow but closed the rest of the week to spend the holiday with our family! Swing by and get a deal on in stock shirts while we get ready for our grand reopening next week!!

$15 for any of the in stock shirts- tomorrow only!