Elevate Business Coaching LLC

Elevate Business Coaching LLC Business & Executive Coaching for Law Firms and other Professional Services Just like the weather, business conditions can change rapidly. We pack that for you.

Call Elevate Business Coaching when:

▸You want to GROW your law firm revenue by at least 15% per year

▸Running your law firm consumes way too much more of your TIME

▸You and your law firm partners are not working effectively as a TEAM

▸You want to make changes to your firm and don’t have a PLAN


PARTNERING TO REACH NEW HEIGHTS

Your business or career will rarely progress in a straight line.

Elevate Business Coaching helps your firm navigate the inevitable challenges you will encounter. We start by helping you get clear on the success you want for your firm. We then partner with you to develop your plan, and finally, we walk with you step by step on your journey through implementation. It's important you have access to the right equipment. The tools, assessments and processes we use have been developed over 25 years. They have guided thousands of professionals to reach new heights of success in their careers, in their teams, and in their firms. We're experienced enough to know that one size of equipment rarely fits all. That's why we always tailor engagements, so our clients have the fit that works for them. Elevate Business Coaching LLC specializes in helping lawyers grow their firms, earn more profit and build strong accountable teams. We are incorporated in Massachusetts and provide solutions to our clients, virtually and in-person. We are not lawyers. Our expertize lies in teaching what is often not taught at law school - the skills and processes needed to build, manage and grow the types of law practices our clients have always envisaged. Our solutions are always customized to our clients' need and include the following services:
▸ Business Coaching
▸ Leadership Coaching
▸ Training and Workshop
▸ Peer Group Forums
▸ Strategic Business Consulting


Member of Boston Bar Association.

What happens when a successful trial lawyer decides she no longer wants to be a "slave to the trial calendar"?. In this ...
05/28/2026

What happens when a successful trial lawyer decides she no longer wants to be a "slave to the trial calendar"?. In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with Amy Mariani, founder of Mariani Mediation, to discuss her journey from 20 years of high-stakes litigation to building a thriving mediation practice in Boston.

Amy shares the "spark" that led her to the law in the 7th grade and why she eventually chose to pivot her career to regain control of her time and lifestyle. She offers a candid look at the challenges of starting a solo firm, including the "loneliness at the top" and the hurdles of rebranding oneself as an impartial mediator after decades as an advocate.

⚖️ In this episode, we discuss:
▪ The "Forward-Thinking" Pivot: Why Amy began planning her exit from trial law 15 years before she actually made the move.
▪ Business Plan Pitfalls: The lessons Amy learned by trial and error when launching her firm in 2016.
▪ The Power of Re-Education: How to train your existing network to see you in a completely new professional light.
▪ The Long Game: Why it can take years for traditional networks to transition into referral sources for a new practice.

⚖️ About Our Guest:
Amy Mariani is the owner of Mariani Mediation, specializing in resolving disputes through creative negotiation in the areas of employment, personal injury, and business disputes.

What happens when a successful trial lawyer decides she no longer w...

Last week I shared a personal story—one that struck a nerve with many of you. I wrote about how I cancelled my ChatGPT a...
05/27/2026

Last week I shared a personal story—one that struck a nerve with many of you. I wrote about how I cancelled my ChatGPT account. The problem wasn’t “AI.” The problem was the absence of a human being when it mattered. And that is exactly the lesson small‑firm lawyers need to hear right now.

📖➡️

Last week I shared a personal story — one that struck a nerve with many of you. I wrote about how I cancelled my ChatGPT account and walked away from the years of search history, simply because I couldn’t get a human being to help me access my account.

Welcome to another episode of Missing Briefs, the podcast where we unveil the untold business stories of lawyers—their t...
05/26/2026

Welcome to another episode of Missing Briefs, the podcast where we unveil the untold business stories of lawyers—their triumphs, their trials, and everything they wish they had known along the way!

In this episode, hosts Dominic Grew and Bob Furlong sit down with Karla Goodale, partner and founder of Heine Goodale Law, Inc., a residential and commercial real estate conveyancing firm based in Newton, Massachusetts.

Before becoming a real estate attorney, Karla spent a decade working as a full-time real estate agent. This unique dual perspective allows her to deeply understand the needs of buyers, sellers, lenders, and agents alike, guiding them seamlessly to the closing table without the dense legalese.

⚖️ Key topics discussed in this episode:
• The inspiration behind Heine Goodale Law and their core tagline: "People Before Profit."
• Making the leap from a partnership at a larger firm to launching her own solo venture post-COVID.
• Overcoming "Type-A" tendencies and mastering the art of delegation to successfully scale and grow a practice.
• Vital business lessons learned from growing up in an entrepreneurial family and how she actively works to avoid burnout.
• Staying hyper-accessible and focusing on the human element of major real estate transactions.

Welcome to another episode of Missing Briefs, the podcast where we unveil the untold business stories of lawyers—their triumphs, their trials, and everything...

What happens if your key‑person can’t come in tomorrow?Have you unintentionally created a key‑person dependency?Most fir...
05/25/2026

What happens if your key‑person can’t come in tomorrow?
Have you unintentionally created a key‑person dependency?

Most firm owners don’t do this on purpose. It happens slowly, quietly, over years. Read below on what you can do about it.

Every law‑firm owner has a moment that shakes them. It happened to my good friend Chris, when a long‑time staff member experienced a sudden health event.

I cancelled my ChatGPT subscription this week.Not because of the technology. Not because of the product.But because of s...
05/22/2026

I cancelled my ChatGPT subscription this week.
Not because of the technology. Not because of the product.
But because of something far more basic — and far more revealing.

📖➡️

I cancelled my ChatGPT subscription this week. Not because of the technology.

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with David Wilkinson, co-founder of Wilki...
05/21/2026

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with David Wilkinson, co-founder of Wilkinson & Finkbeiner, LLP. David shares his fascinating journey from aspiring sports agent to becoming a leading family law specialist with a firm spanning both Massachusetts and California.

Discover the "missing briefs" of David’s career—from the early days of "hustling" for clients with zero revenue to building a robust referral network that even includes opposing counsel. Whether you are a law student, a solo practitioner, or an established firm owner, David’s insights on persistence and the business of law are invaluable.

⚖️ What You’ll Learn in This Episode:
▪ The Pivot: How a rejection from the sports industry led David to discover his passion for family law.
▪ The Early Hurdles: Starting a firm with no clients, no revenue, and a small loan.
▪ Scaling Strategy: The decision to expand from San Diego to Massachusetts and how to manage a multi-state practice.
▪ Referral Goldmines: Why your best referrals might come from other attorneys—and sometimes even your opposing counsel.
▪ The Hustle: Using reduced-fee programs and local networking to bridge the gap in the early years.

▶️➡️

1 like. "From Sports Agent Dreams to Family Law Firm Success with David Wilkinson | Missing Briefs Podcast"

Last week’s newsletter struck a nerve.It drew more attention than usual — and not just from lawyers. I heard from many i...
05/20/2026

Last week’s newsletter struck a nerve.

It drew more attention than usual — and not just from lawyers. I heard from many in my network who are in consulting, finance, HR, and tech and there was a common theme in their reaction:

“AI is changing how clients think about hiring professionals — and we’re all feeling it.”

That response matters.

It tells us this isn’t a legal‑industry shift. It’s a professional‑services shift. And it’s accelerating.

📖➡️

Last week’s newsletter struck a nerve. It drew more attention than usual — and not just from lawyers.

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with Chris Earley, founder of Earley Law ...
05/19/2026

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with Chris Earley, founder of Earley Law Group Injury Lawyers. Chris shares his raw and inspiring journey from "stumbling" into law school and starting his practice with no money and no network, to building one of Boston’s most recognizable injury firms.

Chris opens up about the "turbulence" of entrepreneurship, the pivotal client story that gave his career purpose, and the hard-earned lessons he learned about treating a law firm like a business. Whether you're a solo practitioner or a seasoned firm owner, Chris's insights on networking, servant leadership, and overcoming the "brainwashing" of law school are must-watch advice.

⚖️ In this episode, we discuss:
▪ Starting from Ground Zero: How Chris "hung a shingle" out of necessity and survived the early days.
▪ Finding Purpose: The story of a client named Maria and how it transformed Chris’s view of personal injury law.
▪ The "Business of Law": Why lawyers must unlearn law school habits to successfully manage a team and grow.
▪ Servant Leadership: How focusing on helping others (referral partners and clients) fuels long-term success.
▪ Masterminds & Networking: The importance of learning from peers and being a "student of the business."

▶️➡️

1 like, 1 comment. "Chris Earley on the "Business of Law" & Growing a Personal Injury Practice | Missing Briefs Podcast"

Why Would a Client Hire You If They Can Use AI Instead?If you haven’t been asked this question yet, you will be.It’s hap...
05/15/2026

Why Would a Client Hire You If They Can Use AI Instead?

If you haven’t been asked this question yet, you will be.

It’s happening quietly, in the background, before the phone ever rings.
Which means law firm owners need to be thinking about it now — not defensively, but strategically.

📖➡️

If you haven’t been asked this question yet, you will be. And even if a potential client never says it out loud, many are already thinking it: “Why do I need a lawyer for this when I can just ask AI?” This isn’t a hypothetical.

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with Brian Balconi, the founder of Balcon...
05/14/2026

In this episode of Missing Briefs, hosts Dominic Grew and Bob Furlong sit down with Brian Balconi, the founder of Balconi Mediation Services. With over 30 years of experience as an attorney, general counsel, and even a company president, Brian shares his unique journey from working for big names like Dunkin' and Little Caesars to launching his own mediation practice.

⚖️ What you’ll learn in this episode:
▪ The "Miracle of Mediation": Brian discusses why he is fascinated by the process of bringing two sides with polar opposite views to a resolution.
▪ Taking the Leap: After decades in the corporate world, Brian explains the challenges and triumphs of starting his own legal practice later in his career.
▪ The Business of Law: Discover the administrative "growing pains" of going solo, from managing IT and accounting to marketing your services.
▪ AI as a Strategic Advisor: Learn how Brian uses ChatGPT as his "IT and accounting department" to streamline his new business.

Whether you are a lawyer considering starting your own firm or are interested in the intricacies of franchise and business disputes, Brian’s story offers valuable insights into finding passion in your practice.

▶️➡️

1 like. "From Corporate Executive to Mediation Master with Brian Balconi | Missing Briefs Podcast"

Last week, we talked about the revenue opportunity sitting inside most law firms — existing and former clients who alrea...
05/13/2026

Last week, we talked about the revenue opportunity sitting inside most law firms — existing and former clients who already know, trust, and value your work.

For many firm owners, that idea makes immediate sense.

And yet, knowing the opportunity exists and actually doing something about it are two very different things.

In practice, many firms stay exactly where they are.

Not because the opportunity isn’t real — but because a set of very human barriers quietly gets in the way.

📖➡️

Last week, we talked about the revenue opportunity sitting inside most law firms — existing and former clients who already know, trust, and value your work. For many firm owners, that idea makes immediate sense.

Address

399 Boylston Street, 6th Floor
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02116

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Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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