Simple Serve

Simple Serve We help brands see things through the eyes of bartenders.

Simple Serve is a trade focused marketing agency that offers highly innovative and customized brand-building programs for drinks companies of all sizes. Our founders, Chris Patino and Erick Castro, are industry veterans with over 30 years of insider experience. By capitalizing on their wide networks, market knowledge, and groundbreaking ideas, we offer corporations and entrepreneurs tailored advoc

acy strategies that build emotional connections, engage the trade, and deliver consumers. By combining trade insight and market analysis with our rare talents for trend-spotting and storytelling, we create distinct and exciting promotional events, educational programming, and social media campaigns. Let us help you to identify your brand’s unique story and help it break through to the forefront of the industry.

Shout out to Stacey Swenson on  . Thank you for being you, and for all that you do!
03/08/2021

Shout out to Stacey Swenson on . Thank you for being you, and for all that you do!

“When we practice slowing down and noticing life just as it is, rather than what it “should be”, we can begin hearing th...
02/17/2021

“When we practice slowing down and noticing life just as it is, rather than what it “should be”, we can begin hearing the answers that have always existed within us.” – Daniel Patka

This past year has been hard, but we can’t forget to take time for ourselves to reclaim our restorative time – and pre-shift meditation is a great way to do that.

Check out the below flyers for more information about MNDFL Instructor Daniel Patka, who will lead a Pre-Shift Meditation Session centered around hospitality. Then head over to www.fohealth.org/6ourbon-7ime to register and learn more on our Pre Shift Meditation Series, featuring a different topic each month.

Be sure to block off 12 pm Pacific / 2pm Central / 3pm Eastern on the last Monday of each month for an hour-long Pre-Shift Meditation Session.



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02/19/2020
Looking for an awesome holiday gift? Want to make delicious brandy fueled cocktails? Just wanna get weird and party? GOO...
12/05/2019

Looking for an awesome holiday gift? Want to make delicious brandy fueled cocktails? Just wanna get weird and party? GOOD NEWS! Frísco Brandy can be delivered to your door step anywhere in California for FREE all December long. Check it out!

Exclusive offer for Frisco, FREE SHIPPING in California!Frísco is a supremely sippable, clean and flavorful spirit distilled from California Muscat grapes on a traditional copper still, an unoaked brandy inspired by Pisco and the founders' adventures across Chile and Peru. Frisco is made in San Fra...

Had an amazing time, serving literally thousands of delicious Negronis, at the NYFF's premier of the Irishman sponsored ...
10/01/2019

Had an amazing time, serving literally thousands of delicious Negronis, at the NYFF's premier of the Irishman sponsored by Campari.

Can't wait for the film to be released!

The packed premiere and riotous after-party testified to the enduring dominance of Martin Scorsese.

So excited to see our very own Chris Patino featured by Beverage Media as one of 2019’s “Bartenders to Watch”. What an h...
09/17/2019

So excited to see our very own Chris Patino featured by Beverage Media as one of 2019’s “Bartenders to Watch”. What an honor to be included amongst such an amazing and inspirational group!

We worked with Copalli Rum to produce a set of six tinctures to help people “Make Your Own Spiced Rum”. If you are in Ca...
05/27/2019

We worked with Copalli Rum to produce a set of six tinctures to help people “Make Your Own Spiced Rum”. If you are in California, be on the look out for these delicious beauties!

Get ready to spice things up.

Our Make Your Own Spiced Rum kits include 6 botanical extracts created on our farm in Belize, so you can bring the flavors of the rainforest straight to your cocktail.

📷:

So proud to work with brands that do things the right way! Our partner, Copalli Rum, is featured here for their efforts ...
05/16/2019

So proud to work with brands that do things the right way! Our partner, Copalli Rum, is featured here for their efforts to give back to the local community in Punta Gorda, a small town in the rainforests of Southern Belize, where Copalli is produced.

There’s a right way and a wrong way to occupy cultural spaces in the booze business. From Belgian gin to American mezcal, here's what to do and what not to do.

So great to see one of the brands we work with get the recognition it deserves. If you are into great brandies, then you...
05/14/2019

So great to see one of the brands we work with get the recognition it deserves. If you are into great brandies, then you should definitely give Frísco a try.

Frísco, a spirit from Northern California, is distilled from wines made with Muscat de Alexandria grapes.

Some of Simple Serve’s handy work can be seen in two of the four corporate bars listed. We’ll let you guess which ones ;...
03/11/2019

Some of Simple Serve’s handy work can be seen in two of the four corporate bars listed. We’ll let you guess which ones ;)

Wine and spirits companies with New York offices have a secret weapon when courting clients: private bars.

Thanks for having us out to set up the bars at the new Campari America offices in NYC. We had a blast! You all have cert...
01/17/2019

Thanks for having us out to set up the bars at the new Campari America offices in NYC. We had a blast!

You all have certainly built yourselves a Ferrari.

Address

80 Wythe Ave, At N 11th
Brooklyn, NY
11249

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