SimioCloud

09/20/2022

🔸 The Nonprofit Industry's Best-Performing OmniChannel Solution Celebrates Two Years 🔸

As we approach the second anniversary of the launch of the SimioAudience cooperative database, we want to thank our partners and celebrate our tremendous progress.

Some of our multi-channel campaign successes include:

◼️ Connected TV ads served to lapsed donors identified by SimioCloud decreased cost to reactivate by 37% and cost to raise a dollar by 58% for a health nonprofit.
◼️ Co-targeting mail acquisition from SimioCloud with digital advertising lifted mail response rate and had a positive 2.34 return on digital ad spend for a veteran nonprofit.
◼️ Building a CTV audience with SimioCloud for an international relief nonprofit from prior emergency response donors, look-alike models, and current active monthly donors and child sponsors yielded a return on ad spend of 18.54 and average gift of $230, far exceeding goals.

These successes result from our vision to modernize data company techniques and vastly improve the nonprofit industry's struggling acquisition efforts.

Learn more >>> http://ow.ly/RUkM50KOe2u

08/15/2022

Your nonprofit strives to deliver more relevant, compelling messages to your current and future donors. How can a CDP (Constituent Data Platform) help you do this? Download this free white paper where we explain CDPs using plain English. We'll illustrate data collection, identification, prediction, activation, and measurement that can make a CDP your relevance engine. http://ow.ly/p3j950Kj9Fw

03/08/2022

This International Women’s Day, remember that it was women who stepped up their giving during COVID. SimioCloud data show that their giving increased by 19 percentage points more than men in the first year of the pandemic.

02/17/2022

SimioCloud is proud to welcome Matt Frattura as Chief Strategy Officer. Matt will help SimioCloud's one-on-one marketing efforts and the new Moore media buying division. Welcome Matt! https://simiocloud.com/matt-frattura-joins-simiocloud-as-chief-strategy-officer/

Washington, DC (February 17, 2022) - SimioCloud, a Moore company, announces the hiring of Matt Frattura as Chief Strategy Officer of SimioCloud. Frattura was previously EVP of Global Media, a Moore company. Frattura has more than 15 years of media planning and buying experience, including at Data Ax...

12/03/2021

We are excited to welcome Lisa Irwin as Vice President of Account Management at Simio Cloud! Lisa has been a leader providing strategic recommendations to nonprofits for over twenty years and we are excited to put her knowledge and dedication to work on behalf of our clients. Welcome aboard Lisa! http://ow.ly/cHsz50H3948

09/29/2021

Celebrating a year of clients’ successes in finding new donors wherever they emerge. Ready to go beyond mail? Contact us to reach new donors in every sector, on every channel. http://ow.ly/pFUo50GhA6e

12/27/2020

From all of us at SimioCloud - we wish you and your family a safe and wonderful holiday season!

11/11/2020

Thank you to all the brave men and women who have served and continue to serve our country, today and every day! We salute you. Happy from all of us at SimioCloud.

11/09/2020

Don't miss this free webinar coming up on Thursday, Nov. 12th, where Jack Doyle of Amergent and Doug Kaczmarek of Moore - nonprofit marketing solutions will discuss key tips on executing a DAF campaign. https://us02web.zoom.us/webinar/register/WN_0uyUjLTLRoOO1sUcLeWSiQ?li_fat_id=4caf22aa-bf40-43b9-943c-b84220b49f78

10/08/2020

We bemoan our leaky donor retention buckets - perhaps the problem is we insist on putting donors in buckets. Whether RFM, active versus lapsed, or chronic non-responders, we insist on bucketing people using only transactional information. There's a better way.

Death To Buckets AUTHOR: Nicholas Ellinger | 4 Min Read When I had the honor of leading direct marketing for Mothers Against Drunk Driving, I would train about the leaky bucket. You know the one. You have a bucket full of donors. The bucket has holes in it. If you want

09/29/2020

We're excited to announce the launch of the next-generation cooperative database designed specifically for nonprofit fundraising. Meet SimioAudience. https://simiocloud.com/simiocloud-launches-next-generation-cooperative-database/

SimioCloud launches next generation cooperative database designed specifically for nonprofit fundraising Cloud-based, SimioAudience provides nonprofits with new acquisition audiences unavailable through current co-ops. WASHINGTON (Sept. 29, 2020) PR Newswire —SimioCloud, a Moore company, announces...