Carol Phillips BEAUTEESMARTS

Carol Phillips BEAUTEESMARTS Founded by speaker, author and business growth strategist Carol Phillips, BeauteeSmarts Get Smart | Sales-Marketing- Advertising-Retail-Training4Success.

BeauteeSmarts Global™ helps beauty, wellness, spa, and medspa businesses build smarter, more profitable businesses through strategy, leadership, educatio and sales. We focus on helping get your beauty business smarter about building sales... even in today's challenging climate. Hotels - Resorts - Spas - Medspas - Product Companies Distributors - Beauty Schools

07/10/2026

13 lessons. Over 5 hours of practical retail education.

ISPA recently featured The Spa Retail Blueprint: Strategy, Systems & Sales in this short video, and I’m excited to share it.

One of the things I enjoyed most about creating this program was sitting down with some of our industry’s most respected experts to capture the strategies, systems, and ideas that are making a difference in spas today.

From front desk sales and treatment room recommendations to visual merchandising, retail displays, events, KPIs, leadership, vendor partnerships, and more, this course is filled with practical ideas your team can put to work immediately.

If you’re an ISPA member, the entire course is included with your membership.

🩵  I'm excited to share that The Spa Retail Blueprint: Strategy, Systems & Sales is now available through ISPA iLearn!On...
07/08/2026

🩵 I'm excited to share that The Spa Retail Blueprint: Strategy, Systems & Sales is now available through ISPA iLearn!

One of the things I've always admired about ISPA is that they have their finger on the pulse of our industry. They listen to what spa leaders are experiencing every day and respond with education that addresses real business challenges and opportunities.

As retail continued to be identified as one of the industry's biggest challenges (and one of its greatest opportunities), ISPA invited me to develop a comprehensive retail education program exclusively for its members.

It was an honor to collaborate with an incredible group of industry leaders who generously shared their expertise, insights, and real-world experience throughout this series. Together, we've created practical strategies, proven systems, and ideas that members can begin implementing immediately.

For more than 40 years, I've believed that retail isn't about selling. It's about serving. When teams have the right systems, confidence, and education, retail becomes a natural extension of exceptional guest care.

ISPA members can now access the program through the ISPA iLearn portal.
Thank you to the entire ISPA team, my incredible guest experts, and everyone who helped bring this vision to life. I'm incredibly proud of what we've created together and excited to see the impact this program will have across our industry.

06/14/2026

Proud mom moment. ❤️

This week was the opening of Double Take: Photographs in Pairs at Fahey/Klein Gallery in Los Angeles.

What makes it even more special is that the exhibition was curated by my daughter, Nicole. What began as an observation she made years ago — noticing striking visual similarities between photographs created by different artists, in different places, and decades apart — became a full gallery exhibition featuring 42 artists.

Watching an idea move from a note in a file folder to a gallery wall has been pretty amazing.

Congratulations, Nicole. Your eye, creativity, persistence, and love for the art world continue to inspire me. So proud of you. ❤️

Excited to be joining the ONLINE SUMMIT on Tuesday, 19 May, organized by Andrew Green and the Professional Beauty GCC te...
05/19/2026

Excited to be joining the ONLINE SUMMIT on Tuesday, 19 May, organized by Andrew Green and the Professional Beauty GCC team alongside Natasha Hatherall and TishTash Group, bringing together Spa, Salon, Wellness, Aesthetic, and Hospitality professionals from across the Middle East and around the globe.

I’ll be sharing:
“The Comeback Starts With Connection”

Over the past few years, many businesses have reopened in person, but teams, confidence, communication, and the guest experience still need rebuilding. We’ll discuss how a stronger human connection, better conversations, and a more intentional customer journey can naturally increase loyalty, retention, referrals, and revenue.

Join us for MAIN STAGE panels, WORKSHOPS, and MASTERCLASSES:
https://pbgccsummit.showhub.live/

Excited to be joining the ONLINE SUMMIT on Tuesday, 19 May, organized by Andrew Green and the Professional Beauty GCC te...
05/18/2026

Excited to be joining the ONLINE SUMMIT on Tuesday, 19 May, organized by Andrew Green and the Professional Beauty GCC team alongside Natasha Hatherall and TishTash Group, bringing together Spa, Salon, Wellness, Aesthetic, and Hospitality professionals from across the Middle East and around the globe.

I’ll be sharing:
“The Comeback Starts With Connection”
Over the past few years, many businesses have reopened in person, but teams, confidence, communication, and the guest experience still need rebuilding. We’ll discuss how a stronger human connection, better conversations, and a more intentional customer journey can naturally increase loyalty, retention, referrals, and revenue.

Join us for MAIN STAGE panels, WORKSHOPS, and MASTERCLASSES:
https://pbgccsummit.showhub.live/

04/06/2026

here’s just a few little snippets from the amazing ISPA 2026 in Las Vegas last week. Outstanding keynote speakers, fabulous beautee brands and special spa peeps.

Best in Show…
Retail 🐾My new ISPA Pulse column is live, and this month we’re talking:Mindset + Merchandising
Setting the...
02/11/2026

Best in Show…
Retail 🐾

My new ISPA Pulse column is live, and this month we’re talking:
Mindset + Merchandising
Setting the Stage for Retail Success

Retail does not need more pressure.
It needs energy, rhythm, and intention.

30-second mindset resets.
5-minute merchandising refreshes.
Clear guest-focused product groupings.

ISPA members, check out page 46 in the February issue.

Retail Revolution continues.

Medspa leaders —This article wasn’t written for trends.It was written for revenue.Honored to have my Lipgloss + Aftersha...
01/14/2026

Medspa leaders —
This article wasn’t written for trends.
It was written for revenue.

Honored to have my Lipgloss + Aftershave feature named one of the Top 10 articles of 2025 — because medspas are ready for strategy, not guesswork.

- 5 ESSENTIAL STRATEGIES TO BOOST SALES IN YOUR MEDSPA OR SPA

If you’re building a business designed to scale, this one was written for you.

Read it here
https://lipglossandaftershave.com/boost-sales-in-your-medspa/

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300 Carlsbad Village Drive, # S108A 400
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