Advantage Player Institute

06/23/2026

Out-Competing - The Inside Track on Creativity in Branding on Profit from the Inside®

Denise Blasevick is a CEO and co-founder of The S3 Agency, a creative agency specializing in Brand Elevation for clients like BMW of North America, Eight O’Clock Coffee, and the National Kitchen & Bath Association. Brand Elevation is the proprietary process that sets her company apart from other marketing agencies – by helping clients uncover the power and profitability of a truly differentiated brand.

https://lnkme.us/PFTI-DBlasevick

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

06/23/2026

Mental Fitness: The Inside Track on Being Ready to Win on Profit from the Inside®

Kyle Duford is an executive specializing in crafting outstanding experiences for global brands. A former magazine editor, he also spent a bunch of his career with a focus on the fashion, outdoor, and sports industries through the e-commerce and digital lens for brands such as Nike, Dr. Martens, KEEN, Lululemon, PowerBar, Ariat, Chrome Industries, Nuun, and others. Kyle’s unique blend of design, branding, and digital best practices lends itself to creating and leading some of the foremost brands.

https://lnkme.us/PFTI-KDuford

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

06/21/2026

CEO Perspective: The Inside Track on Competing with the Gorilla on Profit from the Inside®

Vlado Bosanac combines over 29 years’ experience in capital markets, deal origination, negotiation, corporate advisory, strategy, project implementation, LBO, MBO, private and public investment. Vlado has a career spanning over many decades with both public and private companies. Vlado has personally assisted in capital introduction, listing and liquidity events for numerous companies culminating in multiple billions of dollars in combined transactions.

https://lnkme.us/PFTI-VBosanac

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

06/18/2026

The Inside Track to Managing Your Money on Profit from the Inside®

Jordan Goodman has spent the past 40 years focused on one mission: to help Americans do better with their money. In a career spanning newspapers, magazines, books, radio, television, live events, teleseminars, and the Internet, he has helped millions of people to solve their financial problems and realize their financial dreams.

https://lnkme.us/PFTI-JGoodman

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

Listen to Profit From the Inside with Joel Block on RedCircle

06/18/2026

In this episode of Your Advantage Play®, host Joel Block interviews guest Kurt Uhlir, a renowned leader and advocate of servant leadership. Kurt shares his insights and experiences on how leaders can create a competitive advantage through effective leadership and team empowerment. The episode covers various aspects of leadership, hiring, communication, and the importance of a shared purpose.

Main Points from Kurt Uhlir:
1. Shift from Micromanagement to a Coach Approach: Kurt highlights the challenges of transitioning from micromanagement to a more empowering approach for team members. He stresses the need for leaders to strike a balance between holding individuals accountable and providing clear direction.
2. Be Mindful of Triggers and PTSD: Kurt emphasizes the significance of understanding that many individuals have had negative experiences with leaders in the past, which may result in triggers or post-traumatic stress disorder (PTSD). He encourages open communication and empathy to avoid triggering negative responses.
3. Importance of Vulnerability and Risk-Taking: Kurt believes that being vulnerable and taking risks are crucial for building relationships and fostering trust within a team. He urges leaders to exhibit vulnerability and take risks, as it sets a positive example for their team members.
4. Traits Over Skills in the Hiring Process: Kurt emphasizes the value of focusing on traits rather than just skills when hiring team members. He suggests looking for individuals who are good at healthy confrontation, have a bias towards action, and exhibit problem-solving initiative.
5. Servant Leadership and Purpose: Kurt shares his belief in servant leadership and the importance of leaders serving their team, customers, and employees. He emphasizes the positive impact of treating people well and creating a purpose-driven work environment.

Listen to Your Advantage Play® on RedCircle

06/16/2026

Grabbing Attention: The Inside Track on Copywriting on Profit from the Inside®

Ever wonder why the ads that we're placing in magazines, newspapers, internet sites in different places? Why are they not pulling the kinds of leads and conversion stats that everybody tells me that we should be getting? Mike Giannulis, master copywriter, gives us the inside track on how to be simple and direct to relate to your audience. Mike introduces CUB as a simple way to think of 3 things to cut out or tweak. C for confusion. Anytime you're confused. Just cut it out or restructure it. The U is unbelievable. If you say something that doesn't seem true, or is a claim that sounds big, then either cut it or prove it right away. You want to just prove it or cut it. B is boring. Anything where you drag and you guys just cut it, you don't need it.

https://lnkme.us/PFTI-MGiannulis

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

Listen to Profit From the Inside with Joel Block on RedCircle

06/16/2026

Continuity: The Inside Track on Keeping the Machine Running on Profit from the Inside®

How often do you wake up in the morning and wonder if the senior executive team was to walk away from the business go away for a period of time be unavailable for a period of time with the business that you have, with that machine continue to function, or would it fall apart? Deb Coviello steps into businesses to ask the leaders those difficult questions to analyze the peace of mind within the business and the customers they are serving. Deb’s combined background in engineering and interim CEO work help the business to focus on what you want to achieve, instead of the how.

https://lnkme.us/PFTI-DCoviello

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

06/14/2026

Beating Mediocrity: The Inside Track on Being Awesome on Profit from the Inside®

It seems like our company's in a rut? Our people are rut. Our ideas are rut. Everything's in a rut. How do we stop being mediocre and start being awesome? Dave McKeown discusses the problems with businesses and why they are just mediocre. How do you stay innovative and creative as a company to be better inside your business? Dave discusses ways such as; challenging our people to think differently, helping our employees develop and grow, and to spread a culture of innovation and creativity to be able to do better as a whole company.

https://lnkme.us/PFTI-DMcKeown

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

Listen to Profit From the Inside with Joel Block on RedCircle

06/11/2026

Nuclear Power: The Inside Track on Energy Generation on Profit from the Inside.

It's pretty often that I wake up and think about how companies around us are making pledges to be carbon free by some date in the future, like 2030 or similar. How does that actually happen? Scott Melbye gives us insight on
Nuclear power plants they have been building and how they use uranium to do so. Tune in to hear jobs that could be opened in the nuclear industry and where your hometown energy is coming from.

https://lnkme.us/PFTI-NuclearPower

Profit from the Inside® is Joel Block's weekly show for leaders of medium and small companies with strategies and insights to give their businesses the Inside Track. To suggest a business leader as guest on the show or to inquire about bringing Joel to your company for a keynote, or advisory services, reach out to Joel directly at [email protected].

Listen to Profit From the Inside with Joel Block on RedCircle

06/10/2026

In this episode of Your Advantage Play® with Joel Goldberg, Joel Block discusses the importance of building trust and relationships, the role of data and analytics in decision-making, the balance between subjective evaluation and objective analysis, the impact of technology on various industries, and the value of listening authentically. Through anecdotes from the world of baseball and business, Block highlights the significance of adapting to change and valuing diverse perspectives to gain a competitive advantage.

Main Points from Joel:
1. Building Trust and Relationships: Block shares his personal experience of earning the trust of Albert Pujols, emphasizing the importance of building genuine relationships before making requests or seeking business opportunities.
2. The Role of Data and Analytics: Block believes that while data and statistics should inform decisions, they should not be the sole determining factor. A balanced approach between subjective evaluation and objective analysis leads to better decision-making.
3. Technology and Industry Impact: Block reflects on how technology and analytics have become prevalent in every industry, including sports, and emphasizes the need to understand and embrace new technology through the perspective of younger generations.
4. Adapting to Change: Block cites examples from the baseball and business world, emphasizing the need for companies to adapt to changing consumer preferences and technological advancements to avoid irrelevance.
5. Authentic Listening: Block emphasizes the importance of listening authentically and making others feel valued and important. He showcases the value of genuine listening in gaining a competitive advantage.

Listen to Your Advantage Play® on RedCircle