11/22/2024
โ๏ธ 15 ๐ต๐ผ๐๐ฟ๐ ๐ผ๐ป ๐ฎ ๐ฝ๐น๐ฎ๐ป๐ฒ. ๐๐ฒ๐ ๐น๐ฎ๐ด ๐ณ๐ผ๐ฟ ๐ฑ๐ฎ๐๐. ๐ง๐ผ๐๐ฎ๐น๐น๐ ๐๐ผ๐ฟ๐๐ต ๐ถ๐.
I just got back from an amazing week in Australia. My partner David and I participated in a Wisconsin trade mission organized by the Wisconsin Economic Development Corporation (WEDC) and supported by Foley, their export partner in Australia.
After a 15-hour flight from SFO to Sydney (and a battle with jet lag Iโm still not sure Iโve won), I connected with some truly innovative businesses and agencies in Sydney and Melbourne.
Here are a few standouts:
โข ๐ฅ๐ ๐ฃ ๐๐น๐ผ๐ฏ๐ฎ๐น, Vx Group client, and builder of highway noise walls made from recycled sea plastic.
โข ๐๐ถ๐๐ฎ๐น๐น๐ผ๐, a manufacturer of armored steel.
โข ๐๐-๐๐ผ๐บ๐บ, builders of ground stations for satellite communications.
โข ๐ฃ๐ฎ๐ฐ๐ธ๐๐ฒ๐ฟ๐, a global leader in automated packaging equipment.
โข Import and export agencies like ๐๐บ๐๐ต๐ฎ๐บ and ๐๐ป๐๐ฒ๐๐๐บ๐ฒ๐ป๐ ๐ก๐ฆ๐ช.
What really stood out to me was the energy and eagerness of these companies to expand into the U.S. market.
But for many, the process can feel complicatedโso much so that it often leads to inaction. Thatโs where the Vx Group comes in. Our team-based approach and Measured in Millions methodology make U.S. market entry fast, frictionless, and effective.
But hereโs the big takeaway for me: ๐ฟ๐ฒ๐น๐ฎ๐๐ถ๐ผ๐ป๐๐ต๐ถ๐ฝ๐ ๐๐ฎ๐ธ๐ฒ ๐๐ผ๐ฟ๐ธ. We have 32 new friends 9,000 miles (14,500 km) away who need our attention and care. This trip was a stark reminder that the first meeting is just the startโitโs up to us to nurture those connections, build trust, and create partnerships that deliver value over time.
Huge thanks to ๐ช๐๐๐ and ๐๐ผ๐น๐ฒ๐ ๐๐๐๐๐ฟ๐ฎ๐น๐ถ๐ฎ for making this adventure possible and seamless. And to everyone we met: I canโt wait to see where these conversations take us (once the jet lag clears).
๐ฌ Letโs talk! If you want to expand to the U.S. or accelerate your growth here, Iโd love to hear your story.