Noblitt Consulting

Noblitt Consulting Enrollment Management consulting, specializing in helping institutions increase enrollment and yield.

If you have been following the news citing the challenges tuition driven colleges are facing and declining enrollment, this would be a good time to check to see that all of your enrollment management processes and procedures are working seamlessly to make sure you can meet enrollment goals. Noblitt Consulting specializes in working with small private and public institutions who are tuition depende

nt and that are experiencing downturns in enrollment. Our expertise results in increased student enrollment and retention along with increased Net Tuition Revenues. In addition, we work with new Presidents to overcome the challenges of change management and in the design and implementation of organizational structures that optimize obtaining their enrollment goals. Here are some sample engagements:

Becker College -We launched their new gaming program and their new major in equestrian studies. They are now considered one of the best gaming programs in the nation and have built a second equestrian barn. Randolph College - Within a 6 month time period we increased enrollment by 18%, retention by 7% and new tuition revenue by over $1.5M. Cedar Crest College - a small, private women's college in Allentown, PA. We increased yield by 5%and net tuition revenue by over $500.000 and launched a new marketing campaign. Armstrong Atlantic State University - a small, public institutions. We evaluated their enrollment management processes, procedures and staff and implemented a strategic enrollment plan. We developed a new organizational structure to increase enrollment growth. Alaska Pacific University - We performed a similar engagement on site, in a 3 day engagement, that resulted in new staffing, new operating procedures and resulted in increased enrollment. Specialties: Enrollment Management and Operations, Business Process Re-engineering, IT analysis and the creation of enrollment management reports that enable informed decision making.

03/30/2018

Noblitt Consulting was awarded a contract to conduct an Enrollment Management Audit for an upstate SUNY College. Our firm was chosen from 3 other competitors and continues to offer high quality results.

06/02/2015

Well, by now you know whether you made your numbers. Usually it takes this long to get kids who were on the fence. But if you didn't make your goal, now is the time to figure out why.

There are some really good ways to do this:
- Using your system, pull a list of the admitted students and their high schools.
- Compare this list to your enrolled list. Did the numbers go down at particular schools? If so, you need to look to analyze your territory coverage. Maybe schools not visited last year sent fewer applicants.

FA: Take a look at where you were listed on the FAFSA. Later this summer, using the clearing house, see where those who you admitted enrolled. Analyze whether or not you are losing your applicants to community colleges or to peer institutions. This will tell you how applicants are evaluating your institution, i.e., I can go cheaper elsewhere and transfer as opposed to finding value in attending your school.

Visit; did these go up or down or stay flat? Since a site visit is a big factor in enrollment, look at those who visited vs. those who didn't and compare them to your accepted/enrolled lists. This may indicate you need to do more on-campus programs and/or follow up more aggressively on those who visited the school throughout the application process.

The bottom line is, analysis, analysis, analysis. Understanding why those you admitted didn't enroll, analyzing how you are positioned in the marketplace vs. other schools attended, looking at your FA bundling to see if you are leveraging your aid properly will assist you in developing more successful strategies for next fall and your recruitment cycle

Just one word about transfer students. Just as it is important to have good relationships with high school guidance counselors, it is equally important to meet with Community College transfer counselors. Some of the enrollment heavy lifting should not just be left to new freshman, but also include transfers who can offset any attrition you experience throughout the enrollment cycle.

04/09/2015

Crunch time!
Well, deposit deadlines are creeping up, the President wants you to make an estimate of how many first time, full-time freshman you will bring in, and now you need to give him/her an answer.

What's the best way to get this tentative number, but still give an accurate estimate?

Here are some solid ways of getting at this estimate:

- If your counselors have territories, or however you assign them their enrollment goals, have them make a list of all admitted applicants.

-Have the FA office confirm that these admitted students have listed your institution as first, second or third choice on their FAFSA and have received a FA award.

- Have your counselors check to see if these admitted applicants have visited the campus at any time throughout the year.

- have your counselors make an estimate of their lists of the following:
- who they think will enroll
- who is on the fence (waiting for other schools or FA awards)
- who they know will not come
Once you have this information, go back to the performance for last year, by counselor, to see what yield percentage each counselor achieved.

If you look at staff yield, and then historic yield percentages, you should be able to estimate with a fair degree of accuracy, what overall yield will be for the Fall.

This is the time when looking at your wake, or where you've been, can really you determine where you are going to end up.

03/03/2015

Another tip on getting application completion rates up is to re-examine the applicants who are re-taking standardized tests. Contact them to make sure they will be sending in new results.

Financial aid is also kicking in right about now. Work with your financial aid director to see where FAFSA's are being sent for your currently accepted students. This will enable your enrollment staff to see who the applicants in their territories are doing and if, in fact, your institution is their first choice. This help them decide where to put their efforts when soliciting enrollment deposits.

02/19/2015

Right about now, Enrollment professionals are closely examining their applicant pools and wondering if they are going to make their enrollment goals. There is still time to make changes that will effect the incoming class, but, the concentration now should be shifting on getting those who are incomplete to send in their materials, and not on trying to get more applicants.

Noblitt Consulting specializes in helping enrollment professional analyze their current applicant pools, and assessing how best to make changes and improvements to insure they achieve the yield rates they are trying to achieve.

10/17/2013

Enrollment management professionals are facing another challenge, as if there weren't enough already. The Common Application is experiencing a lot of issues, so, many student who think they have sent in an application are finding out that nothing was sent.

This would be a good time to run reports comparing Common Applications your institution received last year at this time, and compare them to where you are now. This will tell you if you are seeing down turns in these applications and give you enough time to send a paper application so that you can reverse this trend.

10/07/2013

We just completed a 3 day engagement at a large public institution and successfully implemented new strategic enrollment practices and strategies.

10/07/2013

We are specialists in assisting institutions in increasing their enrollment and yield.

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Chapel Hill, NC
27514

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(919) 619-1105

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