The Castle Group

The Castle Group Powerful messaging. Authentic relationships. Real results. PR | Events | Public Affairs | Crisis | Social | Marketing
Women-owned since ‘96

About The Castle Group:
Headquartered in Boston with offices in Atlanta and on Maui, Castle leverages its local connections and global reach to create communications strategies that deliver business results through PR, events management, public affairs, crisis communications, social media, and marketing. Founded in 1996, the agency is a certified women-owned business and a member of the Public Rel

ations Global Network, an exclusive community of more than 50 affiliates representing the world's major media markets. Client roster includes Fortune 500, high-growth start-ups, social justice, equity-focused nonprofits, and privately held corporations. Castle works with clients across industries from education, life sciences and healthcare, to real estate, energy and technology. Find Castle and its clients online, in person, in their communities and around the world.

Last weekend marked a historic moment for Boston and for Latino arts and culture across New England with the grand openi...
05/19/2026

Last weekend marked a historic moment for Boston and for Latino arts and culture across New England with the grand opening of La CASA: The Center for Arts, Self-determination and Activism, which now stands as the largest Latino cultural center in New England.

From an inspiring ribbon cutting with Boston Mayor Michelle Wu, Senator Ed Markey, Senator Nick Collins and Representative John Moran, artists, partners, residents, and community leaders to a full weekend of performances, open houses, music, and celebration, La CASA officially welcomed the community through its doors in the South End.

Built on a legacy of self-determination and cultural preservation, La CASA is a permanent investment in Latino community and creativity. The weekend’s energy reflected decades of vision, advocacy, and community leadership by IBA - Inquilinos Boricuas en Acción.

Castle is proud to support IBA by sharing the story of this transformational project and the incredible people behind it.

Congratulations to Vanessa Calderón-Rosado, Mayra I. Negrón-Roche and the full IBA team, partners, artists, and community members who made this milestone possible.

La CASA is truly a place where culture and opportunity will thrive for generations to come!

05/15/2026

Before the doors officially open this weekend, La CASA: The Centers for the Arts, Self-determination and Activism has already been buzzing with media tours.

From previews of the center’s state-of-the-art spaces to sneak peeks of the grand entryway mural in progress, and conversations with the IBA - Inquilinos Boricuas en Acción team that brought the space to life, some of Boston’s most beloved reporters and journalists got an early look at the vision taking shape inside New England’s new Latino cultural hub.

Check out behind-the-scenes! 🎥

05/12/2026

Today’s feeds are crowded, short-form is the language, and AI content is everywhere. So what actually cuts through?

Human connection.

Emily Pickering, VP at Castle, breaks down why creators are essential for building trust.

05/08/2026

We’ve gotten a lot of shoutouts in our day… but this one’s next level! 🤖✨

While onsite in Las Vegas supporting Syndigo Connect, Castle got a nod from conference speaker and special guest Ameca The Robot.

We love being part of what’s shaping the future of live experiences.

05/07/2026

A strong bench of leaders is stepping in to support the next generation of civic voices.

Governor Maura Healey, First Lady Joanna Lydgate, and Mayor Michelle Wu 吳弭 will serve as honorary judges for the We Declare Challenge, alongside leaders across education, business, the arts, and public service.

The statewide challenge invites Massachusetts 8th graders to bring the opening lines of the Declaration of Independence to life through short, school-led videos as part of the MA250 moment. It is a creative, student-driven way to engage directly with the country’s founding ideas.

Winning classrooms receive $2,500 scholarships per student, plus funding for their school and teacher, and a chance to be featured during the July 4 celebration with the Boston Pops.

As we work with the We Declare! team to help drive awareness, we encourage you to share the challenge with your local school: https://brnw.ch/21x2hfF

Submissions are open now through June 3.

Months in the making, two days in action. 🌍ClimaTech Live 2026 kicked off Boston's inaugural Climate Week by bringing to...
05/06/2026

Months in the making, two days in action. 🌍

ClimaTech Live 2026 kicked off Boston's inaugural Climate Week by bringing together leaders across climate, energy, technology, finance, and policy to discuss bold ideas, build partnerships, and drive momentum for climate solutions.

Our client John O'Brien, CEO of JERA Americas, discussed how they are balancing speed, scale, and reliability to meet demand as our energy system evolves.

We also had a front-row seat as our Principal/Co-founder, Sandy Lish, moderated a panel on how organizations are embedding sustainability into business strategies and how they connect those innovation stories to their missions and audiences.

After supporting PR behind the scenes, working with sponsors and the organizing team, it was rewarding to see everything come to life onsite. Congratulations to the ClimaTech team!

05/05/2026

Between Massachusetts 250, FIFA World Cup 26, and Sail Boston, the city of Boston will take the global stage this summer.

The part many brands will miss: event PR starts before the event does.

Our Managing Director, Annie Perkins, shares how our team approaches event PR by bringing together two critical perspectives: strategic communications and experiential thinking.

⚽️ What does it take to build the future of women’s sports in a city that lives and breathes competition? The Boys & ...
04/23/2026

⚽️ What does it take to build the future of women’s sports in a city that lives and breathes competition?

The Boys & Girls Clubs of Boston brought together the leadership team of Boston Legacy FC (BLFC) for a conversation about what’s next for women, for sports, and for Boston.

Moderated by Castle's very own Principal and Co-Founder Sandy Lish, featured BLFC Founder Stephanie Connaughton, BLFC Founder and Controlling Owner Jennifer Epstein, and BLFC Chief Revenue Officer Amina Bulman.

The panel explored what it means to bring professional women’s soccer to Boston, the momentum behind the club, and the opportunity to inspire the next generation of athletes and leaders.

One message stood out: if you can see it, you can be it.

And thank you to KJ Grubbs, Executive Director of Berkshire Partners Blue Hill Club, for the standout reminder that when we believe in young people and invest in their potential, we don’t just support their dreams— we expand what’s possible for all of us!

“What begins as a barrier, emerges as a beautiful mosaic of human beings who come together from different cultures and t...
04/16/2026

“What begins as a barrier, emerges as a beautiful mosaic of human beings who come together from different cultures and traditions to support one another.”

Beautifully said by Jeff Thielman, President & CEO of the International Institute of New England (IINE) at IINE’s annual Golden Door Gala last night in Boston.

In a time of real urgency for immigrant and refugee communities, the event reaffirmed the power of connection and community, with moving performances by the Back Bay Chorale’s Bridges ESOL Chorus, stories of immigrant and refugee contributions to the U.S., and remarks from 2026 Golden Door Award winner Dr. Yvonne Greenstreet, CEO of Alnylam Pharmaceuticals.

Congratulations to IINE and its community on an inspiring evening, and on the impact still to come!

Address

38 3rd Avenue
Charlestown, MA
02129

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+16173379500

Website

http://thecastlegrp.com/blog-news/blog/

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