Underdog Business Strategies

06/26/2018

WHAT ARE MARKETING AND ADVERTISING FOR?
https://www.linkedin.com/pulse/what-marketing-advertising-steve-gatter-cpdp/

02/08/2018

When is your business a business?

You can answer this question once you have served 55 clients.

Perhaps the number is less than 55 and perhaps more than 55, but at some point in time, the business becomes clear.

You know what it takes to serve a client and to gain a client.

You know what the cash flow looks like.

You know who your clients are.

You know the value you deliver.

You have some success stories / testimonials.

Reality always seems to be slightly different than plans and budgets. Until you experience some reality, your business is still evolving.

At some point in time, you will have served enough clients to know what your business really is and if this is what you really intended. If it is what you want and you commit, then your business, is.

01/22/2018

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There are 4 types of business clients: [1] Non-profits [2] solopreneurs [3] owner-operated and [4] corporately governed. Even before considering which

01/12/2018

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A great testimonial is brief and reveals the glorious result that you achieved for your client. The value of a great testimonial is more than

08/29/2017

Learning to be a solopreneur is a time-consuming process. The keystone is discovering your ideal client and what they want you to achieve for them,

08/17/2017

#1 -- THE MOST VALUABLE TOUCH To a solopreneur, the essential ingredient to our business is the profitable acquisition of clients. We need a

08/07/2017

Charlotte, August 2017 -- A solopreneur is a one person business. We are also known as freelancers, self-employed, sole proprietors and entrepreneurs.

07/11/2017

There is a time before. Before we execute, there is a time to prepare, practice and test. Consider that there might be 5 stages of Pre-Business

05/12/2017

A New Mastermind for B2B Solopreneurs to begin on Tuesday June 20, 2017. This 9 week project is especially valuable for early stage efforts --- before achieving the 55 client mark.

Let's meet for coffee and see how this mastermind will help you acquire new and better clients more efficiently.