07/31/2025
Don’t stay out too late Bridge Conference friends! At 8 am sharp Friday morning, Moira will be presenting a rare, long-range case study of the High Line’s membership program. Along with Nicole Zee, the High Line’s Director of Individual Giving, Moira will share the never-before-told life story of the program: strategic decisions behind its launch, a data-rich view of the growth and evolution of the donor file, what worked, what didn’t work, and what’s next for this thriving membership program. Friday morning, 8am, Cherry Blossom Ballroom. Hope to see you there!