Beyond Design, Inc.

05/26/2026

My son loves chess, and from a design perspective, the knight is the most fascinating piece 🐴

Not only does the knight move peculiarly, but it also looks different. Every other piece in a traditional chess set is largely symmetrical and geometric.

And then there's the knight, which marches to the beat of its own drum.

The knight looks organic, expressive, and almost sculptural. It breaks the visual rhythm of the entire set, yet somehow still belongs.

From an industrial design perspective, the knight is probably the hardest piece to get right. Push too realistic, and it feels decorative. At the same time, push it too far into abstraction and it loses character.

The best versions simplify the horse to just enough detail and information to signal its character, such as the curve of the neck, the angle of the ears, and the posture.

You recognize it immediately, even in silhouette form.

If you were to redesign the knight, how would you go about it? 🤔

05/21/2026

Do you ever think about going BEYOND?

This summer, Beyond Design is looking to bring on one Industrial Design Intern for a hands-on internship experience focused on real product development, creative problem solving, and mentorship within a fast-paced design consultancy environment.

The selected intern will work closely with our team on active client projects spanning research, concept development, sketching, CAD, prototyping, and product strategy. This is an opportunity to gain direct exposure to the industrial design process while contributing to meaningful work across multiple industries.

If you are passionate about industrial design, innovation, and creating thoughtful products that make an impact, we would love to hear from you.

Explore the opportunity:
🔗 https://lnkd.in/gYuKNjA8

05/19/2026

Good design isn’t just about making a product look better.
It’s about making the experience feel better.

The original Heinz Tomato Ketchup bottle was iconic, but the upside-down redesign changed the experience completely. No shaking. No waiting. No fighting the bottle.

That’s the difference between designing for the product and designing for the person using it.

Heinz always understood the value of small, memorable details. He came up with the now-famous “57 varieties” slogan. Why 57? No one really knows. Heinz said five was his lucky number and seven was his wife’s, but he also believed seven simply resonated with people.

The smallest experience changes are often the ones people remember most.

05/07/2026

2026 is the year of the authentic home. 🏡 Beyond Design Inc is leaning into the 3 home design trends defining the new year🕰️ 🌿 🎨

Which vibe speaks to you?

04/30/2026

Anything can happen in a matter of seconds while driving. Scary moments happen fast, and when they do, details can be very important.

That's where the Cobra SC120 Dash Cam quietly does its job.

It's a small compact camera mounted on the windshield that records high-quality videos while offering advanced safety features like automatic incident detection and cloud-connected video access.

You don’t think about it while you’re driving, but it’s always there, recording the moments you might need later.

This product was made for people who value their safety. If something unexpected happens, you'll have peace of mind instead of being left to guess.

04/17/2026

We got an email from someone in Malaysia who found our Nu Modern Fan concept on our website and loved it. It never gets old when your team pours creativity and craft into a concept. It connects with someone halfway around the world; and that's a win!

The Nu Modern Fan started as a series of sketches and evolved into a fully realized product concept through CAD modeling and photorealistic rendering. The goal was to push the boundaries of how a fan can present itself.

This is exactly why the design process matters. Sketch iteration, 3D modeling, and rendering all allow us to explore bold ideas before a single physical prototype is made. And sometimes, those ideas reach further than you ever expected.

Proud of the Beyond Design team on this one.

04/13/2026

The Masters just finished, and the story that stuck with me had nothing to do with the leaderboard!

Bryson DeChambeau, aka the golfer they call the "Mad Scientist," showed up to Augusta this year with a golf 5-iron club he fabricated himself using a 3D printer.

He didn't have a great week on the course. But honestly? That's beside the point.

What got me was the mindset behind it. Bryson has been building his own clubs for years. He said they were "finally ready." He talked about innovation as a habit, about learning through failure, about the pride that comes from actually making something with your own hands.

A product developer's words coming out of an athlete's mouth.

3D printing has been fighting for its seat at the table for years, pushing beyond prototypes toward something legitimately designed for manufacturing.

Bryson just made that case in front of millions of people who've never thought about layer adhesion or material tolerances before.

When additive manufacturing shows up in a place where people actually pay attention, like pro Golf, the conversation shifts. The questions get more interesting, and people who'd never set foot on an engineering floor start asking about what's possible.

That's the kind of visibility that takes years to manufacture on your own. He did it in one tournament.

⛳ Fascinating week to be a design nerd.

03/26/2026

Brainstorms are among the busiest and most engaging days at Beyond Design.

These carefully constructed workshops (we call them SDPs) create an open forum for all stakeholders to share their ideas and concerns. We prepare materials, come together for discussions, and use hundreds of index cards displayed on the wall to strategically advance viable ideas in alignment.

An important consideration is who to invite to these sessions. What might it cost if key individuals are absent?

Discover more in our Why Design Matters blog.

https://www.beyonddesign.com/who-should-you-invite-to-a-brainstorm/

Who do you invite to the brainstorm? The answer is many people with diverse backgrounds who can all contribute to the discussion.

03/05/2026

Happy National Industrial Design Day!

Today, we at Beyond Design celebrate the discipline that shapes everything you touch.

From the products in your hands to the experiences that move you, we’re proud to be the designers, engineers, and makers turning bold ideas into reality💡

02/23/2026

Do you ever think about going BEYOND?

At Beyond Design, Inc., curiosity drives everything we do. We partner with clients to turn ideas into meaningful products and experiences through thoughtful, human-centered design.

Now we are growing our team.

So, if you are passionate about design, innovation, and pushing the boundaries of what is possible, we want to hear from you!

Explore career opportunities:
🔗 https://www.beyonddesign.com/contact/ #:~:text=Career%20Opportunities