Little Jack came about how most great ideas come about: at a bar, scribbled on a napkin. He stands for the collective of all the unanswered desires of business owners; he also stands for the little guy (your business) being pushed around by the big marketing companies, who like to do things their way instead of your way. From there, we assembled the team with only one rule in mind: ambitious young
professionals who aren’t afraid to break all the rules. People often ask us when our “Aha” moment occurred, when our business became what it is today. To that, we answer that “Aha” moments are what drives us — if we’re not having an “Aha” moment before breakfast, we get more coffee. After some soul-searching, we’ve found the kind of company we want to be — small, ultra-responsive to the customer, and at the forefront of marketing strategy.