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Apra The Resource for Fundraising Research, Analytics and Relationship Management Our mission?

Representing more than 2,500 development professionals around the world in all types of nonprofit environments, Apra is easily the most diverse organization dedicated to the fundraising research professional. To remain a recognized leader in strategic practices for professionals utilizing analytical skills, data-driven insights, and collaborative relationships to advance the missions of philanthropic institutions.

Is your organization maximizing its major gift potential? True portfolio optimization goes beyond basic data cleanup—it ...
10/14/2026

Is your organization maximizing its major gift potential? True portfolio optimization goes beyond basic data cleanup—it ensures top prospects get the focus they need to yield major results. Join us for Apra’s Fall session of Plug In: Plug in to Portfolio Optimization to gain practical, tested strategies to define and strengthen your pipeline.
Hear directly from industry leaders at the University of Notre Dame, UNICEF USA, the University of Michigan, Michigan State University, Louisiana State University and North Dakota State University Foundation. Learn how to build custom portfolio standards, integrate machine learning and empower gift officers to confidently focus on high-value donors.
Link to read the full article by Ginger Derrow in the comments! 👇

10/12/2026

How can clearly defining a portfolio’s purpose transform it from a static list of names into a strategic engine for institutional impact?

Join us for Session 2 of the Apra Plug In to Portfolio Optimization 2-day webinar series, Portfolios by Purpose: Maintaining the Right Portfolio for the Role, presented by Ashley Mick.

In this interactive session, participants will examine how articulating a portfolio’s core purpose directly influences its size, composition, activity expectations and overall health benchmarks. Rather than applying a standard one-size-fits-all metric, you will learn practical methodologies to adapt portfolio standards around fundraiser capacity and relationship complexity.

Key Takeaways:
Understand how portfolio purpose directly informs optimal size and prospect composition.
Define health measures and activity metrics tailored to specific development roles.
Learn actionable strategies to refine existing models or establish baseline portfolio standards for your organization.

Whether you are building portfolio standards for the first time or calibrating established metrics, this 2-day learning opportunity offers actionable frameworks to align portfolio management with stronger fundraising outcomes

Event Details:
🗓️ Nov. 9 + 10 | 11 a.m. ET
📍 Zoom

Register today to strengthen your shop's prospect management strategy!

10/08/2026

Association of Advancement Services Professionals (aasp), The Association of Donor Relations Professionals , Association of Fundraising Professionals (AFP) , and Apra are joining forces in a new cross-association collaboration.

Together, we'll create more opportunities for our communities to learn from one another, bring different perspectives to the issues shaping philanthropy, and develop thought leadership that connects the dots across the advancement ecosystem.

Four associations. Four distinct communities. One increasingly-connected profession.
We’re excited to see what we can build together. More to come!

In 2027, Apra turns 40! To celebrate four decades of prospect development, Lindsey Nadeau and Juli Nguyen are digging in...
10/07/2026

In 2027, Apra turns 40! To celebrate four decades of prospect development, Lindsey Nadeau and Juli Nguyen are digging into our history to highlight the people, moments and ideas that shaped our field. But official records only tell part of the story. What has Apra meant to you over the years? Read the full article, then share your memories or photos with us using

How does your shop balance established resources with emerging options?Join guest speaker Jennifer Filla on Oct. 22 at n...
10/06/2026

How does your shop balance established resources with emerging options?

Join guest speaker Jennifer Filla on Oct. 22 at noon ET for an interactive partner webinar with Kindsight. Explore the practical applications of aggregated public records versus generative AI through live polls, real-world search scenarios and peer debate.

What does it take to be in the top 1% in your state?Join us for a live webinar with Windfall CEO Aurp Banerjee. Discover...
10/01/2026

What does it take to be in the top 1% in your state?

Join us for a live webinar with Windfall CEO Aurp Banerjee. Discover how high-net-worth dynamics have shifted across the country and what it means for your prospect development strategies.

Key Highlights:
- Explore 2026 data trends impacting HNW individuals
- Learn actionable insights for your business goals

Don't miss out on this opportunity to stay ahead!

Prospect development tools face continuous evaluation as new technologies emerge. How does your shop balance established...
09/30/2026

Prospect development tools face continuous evaluation as new technologies emerge. How does your shop balance established resources with emerging options?

Join guest speaker Jennifer Filla on Oct. 22 at noon ET for an interactive partner webinar with Kindsight. Explore the practical applications of aggregated public records versus generative AI through live polls, real-world search scenarios and peer debate.

Elevate your strategy! Portfolio optimization ensures the right relationships receive attention at the right time. Build...
09/24/2026

Elevate your strategy! Portfolio optimization ensures the right relationships receive attention at the right time. Building purpose-driven portfolios empowers prospect development professionals to eliminate noise and advance relationships that drive meaningful mission outcomes.

At Plug In to Portfolio Optimization (Nov. 9 and 10), gain actionable tools to define, evaluate and strengthen portfolios.

Learn More + Register in comments.

What happens when a fundraiser's instinct contradicts a predictive model? CCS Fundraising’s Jessica Roberts, VP of Data ...
09/23/2026

What happens when a fundraiser's instinct contradicts a predictive model? CCS Fundraising’s Jessica Roberts, VP of Data Analytics, and Nicholas Huron, Senior Data Scientist, argue that this tension isn’t a problem—it’s where the most valuable insights begin. Learn how treating data as an evolving, living asset helps analytics teams and gift officers bridge the gap between hard numbers and real-world relationship context. Read the full piece at the link in the first comment!

Address

673 Potomac Station Drive #801
Chicago, IL
20176

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

Telephone

+13123215196

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