LoSasso Integrated Marketing

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LoSasso Integrated Marketing We help industrial B2B brands reach engineers and technical buyers with insight-driven marketing built for performance. Where creativity meets accountability.

Located in Chicago’s Ravenswood neighborhood, LoSasso Integrated Marketing is where creativity meets accountability – an independent agency offering a full suite of services for modern, online, content-based marketing programs. LoSasso’s mission is to serve as a partner to companies committed to marketing leadership, serving clients in a wide range of industries including manufacturing, entertainment, outdoor, education, agriculture and construction.

10/08/2026

What does our Account Supervisor have on his desk?

We’re back with another LoSasso Desk Tour, this time with Dylan. Take a look at what’s earned a spot on the desk. ⚾

Happy National Manufacturing Month! It's a great time to recognize how far the industry has come.Automation, robotics, a...
10/06/2026

Happy National Manufacturing Month! It's a great time to recognize how far the industry has come.

Automation, robotics, and intelligent systems have changed how work gets done on the factory floor. And the buying process has changed right along with it.

Today, a decision may involve input from every position within an operation, from engineers to leadership. While product specs still matter, they’re only part of the conversation. Buyers also need to see how a solution affects workforce demands and long-term performance.

Modern manufacturing calls for modern marketing: strategy, storytelling, and content that makes complex value easier to understand.

Need help bringing that story together? Let’s talk: https://bit.ly/4ykxNYR

Coffee has range. ☕Over time, the Pumpkin Spice Latte became a signal, shared reference point, and a reason for people t...
10/01/2026

Coffee has range. ☕

Over time, the Pumpkin Spice Latte became a signal, shared reference point, and a reason for people to anticipate the change in season.

Cut to now, it’s still a seasonal phenomenon — and a strong example of seasonal marketing done right. It convinces millions of people that fall begins the moment a certain spiced drink appears, while doing what every brand hopes for: giving people a reason to get excited before the product even arrives.

Happy International Coffee Day to the coffee people, the PSL people, and the “it’s way too early for pumpkin spice” people. 🎃

09/29/2026

When every automation brand sounds similar, buyers have to work harder to tell the difference. That makes B2B brand differentiation especially important when the purchase involves multiple stakeholders, a long sales cycle, and a real impact on production.

Clear marketing gives buyers a better way in by explaining the challenge a solution or product is built to address and why that approach is worth considering.

Read the blog for more on helping your automation brand stand out.

Link: https://bit.ly/4xQl4Ms

09/24/2026

Every strong creative idea needs a launch pad.

Before our team begins exploring concepts, we turn everything we have learned about a project into a SiMPL Brief.

The goal is to give the creative team a clear view of the problem to solve without telling them exactly how to solve it, bringing together the business challenge, audience insights, product details, and project goals in one focused place.

Think of it as the bridge between a client brief and the first round of creative thinking.

For a deeper dive into keeping it SiMPL, read our blog here: https://bit.ly/4ArMbzI

09/22/2026

Your 2027 marketing plan may already have a valuable advantage built in: your first-party data.

Scott shares one thing industrial B2B marketers should keep top of mind as planning season starts: use the customer data you already have to make your media spend work harder.

Need help building a smarter 2027 marketing strategy? We’d love to chat.

Contact us: https://bit.ly/4hb6tVv

Practical Machinist’s first-ever IMTS booth had an important goal: create a space for machinists to come together.LoSass...
09/17/2026

Practical Machinist’s first-ever IMTS booth had an important goal: create a space for machinists to come together.

LoSasso helped bring that vision to life, from the initial mood board through a fully realized booth experience on the IMTS show floor, giving the machinist community a dedicated place to stop in, connect, and talk shop.

Take a look at a few highlights, and keep an eye out for the full case study, coming soon.

09/15/2026

Understanding an audience goes deeper than knowing job titles, industry segments, or product needs.

In this clip from the LoSasso Podcast, David Fabbri and Jake Weiss, Creative Director and Brand Strategist at Miller Welding, to discuss what it takes to build trust in B2B marketing.

For brands trying to reach technical buyers, the strongest connection comes from understanding the real world behind the the work: the pressure, the challenges, the pride, and the reasons customers care about doing the job right.

Watch the full conversation for more on empathy, trust, and building a brand people want to believe in.

Link: https://bit.ly/4xFEEeZ

Every quarter, the entire LoSasso team steps away from the day-to-day for Vision & Culture, a chance to look at where we...
09/10/2026

Every quarter, the entire LoSasso team steps away from the day-to-day for Vision & Culture, a chance to look at where we’ve been, celebrate the work, and align on where we’re headed next.

This time around, the conversation boiled down to “momentum”: what’s working, what we’re carrying forward, and how we set ourselves up to head into 2027 stronger than we are right now.

09/09/2026

What’s on Haleigh’s desk? 👀

From being out in the industry with our clients to bringing their brands to life through the details, every piece has a story behind it.

Address

4853 N Ravenswood Avenue
Chicago, IL
60640

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+17732712100

Website

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