The Business Playbook: Built for Breakthrough

The Business Playbook: Built for Breakthrough Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from The Business Playbook: Built for Breakthrough, Business consultant, Chicago, IL.

When experienced women and industry leaders come together — not in competition, but in collaboration — we create pathways that are stronger, smarter, and more sustainable for everyone who follows

08/07/2026

Built for Breakthrough closes with a service that connects you straight to each author’s practice. Not a bio blurb. An actual way in.

Because a book like this isn’t meant to end on the last page. It’s meant to be a threshold of your own.

I’m hosting a live conversation with all seven of us soon, book in one hand, real talk in the other. Link in bio for the details.

08/07/2026

Curating this book meant one rule: no chapter gets in without a threshold.

Not a highlight reel of a win. The actual moment the old way of working stopped fitting, and what got built on the other side of it.

Six women trusted me with that moment: a layoff two weeks before a pandemic, a six-figure exit with no plan, thirty "no's" before a "yes," a neurodivergent son who couldn't wait for slow systems, an industry getting rewritten by TikTok, a garage daycare that became a multi-million-dollar exit.

Built for Breakthrough is what came out of holding all seven of those thresholds side by side. Live conversation with the full author lineup coming soon. Come meet them.

08/05/2026

Behind the scenes: getting ready to go live with six women who each rebuilt their entire working life from a threshold most people would've called rock bottom.

An electrician turned developer. A spa owner who stayed after thirty rejections. A mom who built her own framework when the systems for her son moved too slow. A tax pro watching TikTok reshape her whole industry. A founder who sold her company with the help of an advisory board she built herself.

And my own threshold: a business that was working, and a self I hadn't finished becoming.

Save your spot. Link in bio.


Every chapter in Built for Breakthrough pairs a story with the framework it produced.Mine is archetype-based identity wo...
08/05/2026

Every chapter in Built for Breakthrough pairs a story with the framework it produced.

Mine is archetype-based identity work. DeVon Hankins built Own Your Evolution™ out of a layoff on Valentine's Day, weeks before the world shut down. Dr. Shannon Mattox built Chaos to Calm™ the night she stopped waiting on systems that weren't built for her son. Nicole Davidson built an Audit-Proof Standard watching TikTok reshape her entire industry.

None of these came from a whiteboard. They came from a threshold.

Going live soon with all seven of us to walk through what got built and why. Details this week.


February 14, 2020. Laid off, weeks before the world shut down, grieving the father of her son.By August, DeVon Hankins h...
08/03/2026

February 14, 2020. Laid off, weeks before the world shut down, grieving the father of her son.

By August, DeVon Hankins had launched Ascension Strategies with almost no capital.

Her chapter in Built for Breakthrough, Trusting the Fall, is one of seven stories about what gets built at the edge of everything falling apart.

Going live with DeVon and the rest of the authors soon. Link in bio.

"The business was never the true creation. I was."That's the line my chapter in Built for Breakthrough turns on. Not a s...
08/03/2026

"The business was never the true creation. I was."

That's the line my chapter in Built for Breakthrough turns on. Not a strategy line. A truth I landed on after a conversation at a friend's party sent me into a PhD in Wisdom I didn't know existed.

Everything I do with clients now, the archetype work, the identity systems, the rebrands that go deeper than a new logo, comes out of that thread.

I'm hosting a live conversation on it soon. If you've ever built something that works and still felt like you were standing outside your own life, this one's for you.

This book isn't a highlight reel. It's seven women telling the truth about the moment their working life stopped fitting...
07/31/2026

This book isn't a highlight reel. It's seven women telling the truth about the moment their working life stopped fitting, and what they built instead.

I'm hosting a live conversation with the authors soon. Come hear what's really behind the frameworks: mine, and six others built the same way, out of a threshold nobody saw coming.

Link in bio for the book + the event.

I didn't write this chapter because my business was struggling.I wrote it because it was working, and I still felt like ...
07/31/2026

I didn't write this chapter because my business was struggling.

I wrote it because it was working, and I still felt like a stranger in it.

That gap between "successful" and "yours" is where identity work actually lives. It's what I built my practice around, and it's the thread running through every chapter in Built for Breakthrough.

Next week I'm going live to talk about what's really behind that kind of rebuild, for me and for the six other women in this anthology.

This one's for anyone who's outgrown the identity that got them here.

An electrician who became a developer. A spa owner who heard "no" thirty times before her first "yes." A tax professiona...
07/29/2026

An electrician who became a developer. A spa owner who heard "no" thirty times before her first "yes." A tax professional watching TikTok create her competition. A mother who stopped waiting for systems built for someone else's child.

Seven women. Seven industries. One book asking the same question: what do you build once you stop asking permission?

That's Built for Breakthrough. I'm bringing the authors together for a live conversation on what's underneath every one of these stories.

Save the date. More coming.

DeVon Hankins
Melanie Lipsey
Sandi Webster
Two Palms Accounting & Tax Solutions
Jessica Winesett | Heart & Soul Living
Alli | 𝓪𝓫𝓼𝓸𝓵𝓾𝓽𝓮𝓵𝔂𝓪𝓵𝓵𝓲.𝓬𝓸𝓶
Elin Barton | Entrepreneur
Dr. Jeanette Linder
Michele Smith-Lance
Antonette Galindo Vanasek
Jodi Vetterl
Joellen Reichenbach
Kelly Bosetti Primeau All About Marketing
Leslie Armstrong Wallace
Michele Hall Wilkinson
Sandy Arnette

No. 1 Hot New Release on Amazon!Purchase here: https://a.co/d/0dnU9ICn .lipsey .webster .the.soul .lance .reichenb...
07/29/2026

No. 1 Hot New Release on Amazon!

Purchase here: https://a.co/d/0dnU9ICn

.lipsey .webster .the.soul .lance .reichenbach

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