10/12/2026
If you wouldnât bet on a sports team that allowed âanybodyâ to playâŠ
Why would you bet your future on investments that accept every company?
Many people use ETFs to invest in the entire market.
Thatâs what John Bogle, founder of Vanguard, embraced.
But years after his death, the data is clearâbuying the whole market is NOT the best strategy, whether you are seeking GROWTH, INCOME, or BOTH.
In this video, I show the true value of ETFsâusing them to âfilterâ the market intentionally for type of stocks you choose.
Yes, market indexes like the S&P 500 can be useful, but even betterâbuild a portfolio that includes ETFs designed to select the âbest of the bestâ companies for your goals.
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