The Green Executive

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The Green Executive The Green Executive® Offers Profit First & LMN Software Implementation, Bookkeeping & Facility Tours!

The Green Executive® was founded in 2017 by landscape industry veteran Adam Linnemann. Adam has decades of green industry experience successfully running a lawn and landscaping business since 1994, starting out at the young age of just 14 years old! Over the years, Adam has acquired 4 other landscape companies through acquisitions. His proven track record has won him several awards with the National Association of Landscape Professionals and many spots in national trade magazines including Turf Magazine, Landscape Management Magazine and Lawn & Landscape Magazine. Adam is a Advanced Certified Profit First Professional, a LMN certified consultant, a retired NALP Trailblazer, Columnist, 2 time President of the Columbia Rotary Club, sat on the Landscape Management Magazine Editorial Advisory Board and is a dedicated father and husband. Adam is also a managing partner of a property investment company. The Green Executives mission is to run intimate, close knit landscape industry peer groups with a personal touch. We also provide one-on-one and group coaching though accountability, strategic planning and financial budgeting. Profit First implementation is the firms newest service offering, which it started to offer in 2020. Please give us a call to learn more and let us help you become the next Green Executive!

20 years! ❤️Today, Sahra and I are celebrating our 20th wedding anniversary!When we got married on October 11, 2006, I d...
10/11/2026

20 years! ❤️

Today, Sahra and I are celebrating our 20th wedding anniversary!

When we got married on October 11, 2006, I don't think either of us could have imagined everything the next 20 years would bring.

Marriage is a partnership, but when you add working together and running businesses into the mix, it takes that partnership to another level.

You learn pretty quickly that you aren't always going to see things the same way. You have different strengths, different opinions, and sometimes very different ideas about how something should be done.

The important part?

Learning how to work through those differences, trust each other's strengths, and remember that you're both working toward the same goals.

That's true in business, but it's even more important in marriage.

I'm grateful that Sahra and I get to build a life together and work alongside each other doing something we're both passionate about.

Twenty years of marriage, a whole lot of memories, and plenty more adventures ahead.

Happy Anniversary, Sahra! I love you! ❤️

10/09/2026

I'm cooking for the crew today as a way to show our appreciation for all they do.

Do you ever cater in food or host a cookout for your team?




That's a wrap for LeanScaper  Finance Intensive.Two days in Nashville talking about something every landscape business o...
10/07/2026

That's a wrap for LeanScaper Finance Intensive.

Two days in Nashville talking about something every landscape business owner needs to understand: the numbers.

How do you engineer profit instead of hoping there’s something left?
How much revenue does every field hour need to produce?
Can you read your financial statements and understand what they’re telling you?
How do you manage cash flow through the different seasons of your business?

And how do the financial decisions you’re making today affect what your business is worth tomorrow?

Those are just some of the topics covered over the last two days.

There was a lot of information packed into those sessions, but some of the value of attending an event like this happens outside the room, too.

It’s the conversations between sessions.
It’s comparing notes with other landscape business owners.
It’s hearing how someone else is approaching a problem you’re working through in your own company.

That’s one of the reasons we continue to make time for events like this.

There is always something we can learn, something that makes us think differently, and something we can bring back and put to work.

We’re heading home with plenty to think about, plenty to put to work, and probably a few more conversations to have on the way.

Thanks to the LeanScaper team for putting together another great event.

Now comes the important part. Taking what we learned and doing something with it.




Hanging out with Mike Michalowicz  at the LeanScaper  Finance Intensive in Nashville, TN.Are you in attendance?If so, hi...
10/05/2026

Hanging out with Mike Michalowicz at the LeanScaper Finance Intensive in Nashville, TN.

Are you in attendance?

If so, hit Sahra Linnemann or I up and let's connect!

You’ve got three months left in the year. What are you going to do with them?October 1 starts the final quarter of the y...
10/04/2026

You’ve got three months left in the year. What are you going to do with them?

October 1 starts the final quarter of the year, and there are two ways you can look at it.

You can start winding down and tell yourself you’ll fix everything in January.

Or you can use the next three months to finish the year with a plan.

Take a look at your numbers.

Where is revenue going to land?
Did your jobs produce the margins you expected?
Where is labor compared to budget?
What does cash flow look like heading into the slower months?
Are your books current?
Do you know what you need to set aside for taxes?

And maybe most importantly, what did this year teach you that needs to change next year?

This is where Sahra and I spend a lot of time helping landscape business owners.

Sahra helps make sure the numbers are accurate and that you have the systems in place to actually see what is happening in the business. I help you use those numbers to make decisions, manage your cash, protect your profit, and build a plan for what comes next.

The calendar may say we’re heading toward the end of the year, but the truth is, you still have a quarter left to do something with it.

If you need help figuring out what your numbers are telling you and what your next move should be, book a call :: https://clients.thegreenexecutive.com/book-with-adam





As the landscape season starts to wind down, it’s easy to stay focused on the work that still needs to get done.But the ...
09/27/2026

As the landscape season starts to wind down, it’s easy to stay focused on the work that still needs to get done.

But the decisions you make with your money right now can determine how much pressure you feel when revenue starts to slow down.

Before the season ends, you should know where your numbers stand, which jobs are actually making money, what is still sitting in accounts receivable, and what expenses you are carrying into the slower months.

And if snow is part of your business, you need to make sure you’re financially prepared for that transition too.

There is still time to make adjustments and finish the season strong.

Here's what owners should be looking at right now :: https://thegreenexecutive.com/preparing-landscape-business-slow-season/




What would happen if you started taking your profit first instead of hoping there was something left at the end of the m...
09/22/2026

What would happen if you started taking your profit first instead of hoping there was something left at the end of the month?

That is exactly what the 1% Profit Challenge is designed to show you.

You start by opening a separate Profit account. Then twice a month on the 10th and 25th, before you pay any expenses, you move just 1% of your income into that account. After that, you leave it there and watch what happens.

One percent may not feel like much, but the goal is to build the habit of making profit a priority in your landscape business.

Take the 1% Profit Challenge and start putting your profit first in Q4 :: https://thegreenexecutive.com/services/one-percent-challenge/





It's time to "make a plan" with your CPA!This is the time of year when I recommend scheduling a meeting with your CPA.Bo...
09/18/2026

It's time to "make a plan" with your CPA!

This is the time of year when I recommend scheduling a meeting with your CPA.

Book a 1-hour meeting and talk about the current year, where you believe things will wrap up, and your projections for the year ahead.

Can things change before the end of the year? Sure! But this meeting gives you the opportunity to do a financial health check on your business, understand where you stand, and start planning for tax season.

Here are some questions I would ask if I were you...

1⃣ If I had to close out the year right now, how would we sit? Would I owe in taxes or would I get money back?
2⃣ Is there any strategic moves you would recommend I make to benefit and offset my potential tax burden?
3⃣ Are my books clean enough for you or are they a mess? What can I do to provide clarity and allow for my tax return to be filed ON TIME?
4⃣ What's a good date to setup 1 more meeting with you in early December to do this again?
5⃣ Has there been any tax law changes that would effect my business buying or spending decisions in 2026 or starting in 2027?

Don't wait until tax season to find out where you stand.

Making a plan now gives you time to make decisions, prepare for what you may owe, and know how to allocate your profits for the rest of the year.




09/14/2026

Join us at the LeanScaper Finance Intensive in Nashville TN on October 5th & 6th!

Address

P. O. Box 415
Columbia, IL
62236

Opening Hours

Monday 7am - 5pm
Tuesday 7am - 5pm
Wednesday 7am - 5pm
Thursday 7am - 5pm
Friday 7am - 5pm

Telephone

+16187792402

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