LMD Agency

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LMD Agency LMD is a change agency. We help our clients lead, market, and deliver with communications that change how people think and act.

Since 1976, LMD has provided clients with effective branding, marketing, and design solutions. We create true marketing partnerships with our clients, and as a result, have many long-standing client relationships. As a fixture of the area's business community, LMD understands the keys to doing business successfully in the region. Our headquarters location in Laurel, MD, in the heart of the Baltimore-Washington area, allows us to respond quickly to our clients' requests for "just-in-time" service. We are an active member of the BWI Economic Development Council and the Baltimore Washington Corridor Chamber. Our client roster includes regional, national, and international organizations representing a diverse range of industries.

Around the office, LMD Green is best known as one of our brand colors. It also describes quite a few of our plant parent...
09/25/2026

Around the office, LMD Green is best known as one of our brand colors. It also describes quite a few of our plant parents. A handful of LMDers definitely have a green thumb 🪴. Swipe to see what some of our team members are growing, from houseplants to backyard gardens.

For years, recruitment marketers have relied on familiar metrics: impressions, clicks, website traffic, application volu...
09/24/2026

For years, recruitment marketers have relied on familiar metrics: impressions, clicks, website traffic, application volume, and cost-per-application (CPA). While these indicators still provide value, they don't always reveal whether recruitment marketing is accomplishing its ultimate objective, nor do they measure whether you are attracting and converting the right candidates.

In Part 4 of our ongoing blog series, Marketing Communications Strategy Director Brandon Aksteter dives into the fourth of five critical questions recruitment marketers should be asking in the age of AI. Stay tuned for Part 5 in our next blog for this series.

Read it here ➡️ https://www.lmdagency.com/blog/5-critical-questions-for-recruitment-marketing-in-the-age-of-ai-part-4

09/22/2026

The thing about us LMDers is that we put our all into every project. That goes without saying for our client work, and the same applies to our recent LMD Music Wall project. 🎶

After moving into our new office down the street from the historic Merriweather Post Pavilion, a local concert and music festival venue, we wanted to bring music into our space. We invited everyone at the agency to submit their favorite songs, grouped them into four albums, and brought them to life with album covers designed by our creative team. The albums were then displayed on this Music Wall in our office, which was painted by our very own Krista Wilkins, Matt Etheridge, and Scott Van Der Meid, all of whom were part of the project from the very beginning. Here is a behind-the-scenes look at how it all came together!

LMD Agency has grown significantly over the last 50 years, especially in the last decade. But it's not just about number...
09/18/2026

LMD Agency has grown significantly over the last 50 years, especially in the last decade. But it's not just about numbers. From team gatherings in the office to working remotely during COVID-19 to moving to a new headquarters space to accommodate our growth, these photos highlight our recent history. Take a walk down memory lane with us. 🚶‍➡️🚶‍♀️‍➡️

On Wednesdays, we wear Esprit! Yesterday, LMD Agency hosted its first Generation Jam panel, featuring a few Gen. Xers fr...
09/17/2026

On Wednesdays, we wear Esprit! Yesterday, LMD Agency hosted its first Generation Jam panel, featuring a few Gen. Xers from our team. The discussions explored how childhood experiences, historic events, and the evolution of technology shaped them as people and as the marketing industry experts they are today. Get a behind-the-scenes look at the panel's perspective on marketing to Gen X and some misconceptions about this generation.

We talk about what good content looks like, but what about when it goes wrong?In this blog, LMD Agency's Sr. Marketing C...
09/15/2026

We talk about what good content looks like, but what about when it goes wrong?

In this blog, LMD Agency's Sr. Marketing Communications Strategist, Morgan Herbst, breaks down 8 common mistakes brands make in their social media content and the strategic yet easy ways to get your brand back on track for growth. 📈

Read it here ➡️ https://www.lmdagency.com/blog/8-content-mistakes-brands-make-and-how-to-fix-them

Every Monday morning calls for a good pick-me-up. ☕Our Project Manager, Lori Ketchum, has a Monday morning must-have: “C...
09/14/2026

Every Monday morning calls for a good pick-me-up. ☕

Our Project Manager, Lori Ketchum, has a Monday morning must-have: “Coffee coffee coffee!” Vanilla coffee, to be exact, with a generous pour of vanilla creamer. And her favorite mug? A little piece of her happy place, with thoughts of the beach in every sip. 🌊

What’s your go-to Monday morning drink? Tell us what’s in your mug!

Please join us in welcoming Steve Kerschenbaum and Nyah Clay to the LMD Agency team! 🎉🌟 Steve Kerschenbaum joins LMD as ...
09/10/2026

Please join us in welcoming Steve Kerschenbaum and Nyah Clay to the LMD Agency team! 🎉

🌟 Steve Kerschenbaum joins LMD as a digital strategist, bringing more than 25 years of experience across technology, business, and law. His expertise will help strengthen and expand our services as we continue to develop innovative digital strategies and solutions for our Agency and clients.

🌟 Nyah Clay joins LMD as a video production coordinator, bringing diverse experience across narrative, documentary, and experimental filmmaking. Her analytical approach and attention to detail will bring a thoughtful perspective to our growing video practice.

We're excited to have Steve and Nyah on the LMD Agency team and look forward to all they’ll contribute! 👏

This summer, Jacqueline Burnett, LMD Agency’s senior account manager, volunteered with El Oso Loco, a local trail runnin...
09/08/2026

This summer, Jacqueline Burnett, LMD Agency’s senior account manager, volunteered with El Oso Loco, a local trail running series in Cache Valley, Utah. Across six Wednesday races, she assisted with setup and tear-down, runner check-in and registration, race logistics, and recording finish times. 🏃‍♀️

The El Oso Loco series showcases the trails of the Bear River Range and encourages the community to get involved in their care through the Adopt-a-Trail program. The series also supports Cache Trails Alliance, which works to maintain and expand public trails throughout Cache Valley and the surrounding mountains. ⛰️

Thank you, Jacqueline, for giving your time to support the trails, encourage fellow runners, and make a positive impact in your community!

🎥 Behind the scenes in Key West!Our award-winning video team recently headed to Key West, Florida, for a U.S. Coast Guar...
09/04/2026

🎥 Behind the scenes in Key West!

Our award-winning video team recently headed to Key West, Florida, for a U.S. Coast Guard shoot featuring Coastie ET1 Kyle Blake.

From the production setup to getting out on the water, here’s a glimpse behind the scenes of bringing his story to life and a look at some of the adventures along the way. 🌊🎬

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5950 Symphony Woods Road, Suite 500
Columbia, MD
21044

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