Marketing Activations Group

05/21/2026

On the heels of another successful NCAA Men’s Final Four Fan Fest, we took a deep breath and headed west from Indianapolis to Kansas City as we prepare for FIFA World Cup. Among MAG’s duties are the branding of and activation at 11 different sites, over 120,000 square feet of signage, 60-plus custom structures & photo ops, and five sponsorship activation builds. So if fly into KCI and you see a lot of World Cup signage, think of us… and tag us in a photo!

04/06/2026

What a weekend it’s been for MAG… and it’s not over yet. Tonight, we wrap up our co-management of the NCAA Men’s Final Four Fan Fest. We also executed three great events for the Meijer brand on three consecutive days: Detroit Tigers Opening Day; Ohio State Football Student Appreciation Day; and Meijer Family Fun Day with the Columbus Fury. More to come as the year rolls on!

03/24/2026

A blank canvas. In a little over a week, this clean slate will be transformed into a showcase of brand displays for the NCAA’s premier partners as the Men’s Final Four takes over Indianapolis. This is the 17th Final Four Fan Fest that MAG has co-managed, and with every passing year, there’s an extra minute or two taken to reflect on our gratitude for these opportunities given to us. It’s two-plus weeks of building and co-managing an experience that families may remember for a lifetime. And when it’s all over, we’ll leave it just the way we found it. Bring on the Madness.

03/13/2026

WE'RE HIRING! We're looking for an experienced event manager, food trailer managers and several tour managers to join our team. Looking for motivated individuals to join us on the road and build a career with our award-winning agency. Visit http://www.marketingactivationsgroup.com to apply today.

03/11/2026

We always love a good challenge! When Ge**er Collision & Glass decided they wanted to create a finish line hospitality at NHRA races across the country, as always, our answer was Yes! Let’s go!

The 2026 NHRA season is officially underway.
This weekend at the Gatornationals, we debuted our trackside experience to celebrate the people and partners behind every safe repair.
This is just the first stop. Throughout the season, we’ll be welcoming teams from markets across the country to experience race days together. A chance to step away from the shop, enjoy the action and celebrate the craftsmanship and teamwork that power our industry.

**erCollisionandGlass

Carlyle Tools
Mission Foods
Fire Dept. Coffee
Marketing Activations Group
PPG

01/16/2026

Bring More Good To Life: that's the Meijer brand's promise, and now MAG is bringing those experiences to life for the brand at partnership activations for years to come. From food trucks to fuel pumps, MAG is hitting the pavement with new experiences for customers to enjoy, and it was all kicked off this past Monday in Detroit on the concourse of Little Caesars Arena as the Red Wings took on the Hurricanes. The debut of our Fuel Pump Challenge was on display for fans to try their hand at landing at $25 even. There's more to come with this partnership, and we'll share those memories along the way. In the meantime... have you signed up for mPerks yet?

10/01/2025

In October of 2005, two friends decided to take a chance and start an event marketing agency in Columbus, Ohio. This month, Marketing Activations Group, LLC (MAG) will celebrate its 20th anniversary. Aaron Wallace and Todd J. Alles, Jr. continue to serve as managing partners overseeing daily business operations. Throughout the years, our clients have allowed our staff to be creative and do some amazing work on their behalf. MAG has received multiple accolades, including several Promo Top Shop awards and recognition from Event Marketer for "Best Mobile Marketing Campaign," solidifying its position as a leading event marketing agency in the Midwest. We express our gratitude to our client partners, friends, family & co-workers for their support over the years, and we look forward to the future.

05/22/2024

The 2024 PBR Unleash the Beast Season was one for the books! We had the pleasure of once again working with Wrangler and Cooper Tire on two fantastic campaigns!

01/20/2024

Our good friend Digger Dog from Columbia Gas of Ohio has made several appearances at Columbus Blue Jackets games this season. Digger Dog is always sure to spread the messages of Smell & Tell and Call Before you Dig to NHL fans big and small at Nationwide Arena!

You can catch Digger Dog at Nationwide Arena next on February 29th, when the Blue Jackets face off against the Hurricanes!

07/28/2023

The GEICO Grill Out with the The Grill Dads at the Wrexham US Invasion Tour heads to Philadelphia as its final stop of four! Thanks to GEICO and The Grill Dads for letting us be apart of the fun!