Tanya Easterling

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Tanya Easterling Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Tanya Easterling, Business consultant, 1, Converse, TX.
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Cashflow Strategist | International Bestselling Author in 8 Categories | FORCE Magazine Jan 2026 Cover | Ramsey Solutions Master Financial Coach | Founder of Tanya Easterling Consulting & AAU Medical

Personal finance rules don't translate directly to corporate cash management. When gurus tell business owners to keep "3...
09/24/2026

Personal finance rules don't translate directly to corporate cash management. When gurus tell business owners to keep "3 months of operating expenses," they often calculate that number based on basic overhead (rent, utilities, software).

They ignore the biggest cash drain in any service or government contracting firm: Payroll.

If your clients pay on Net-60 terms, but your employees and subcontractors expect payment every 14 days, your business is constantly advancing cash to stay operational.

The 3-Tier Cash Reserve Framework:
✔️Baseline Operations: 3 months of fixed overhead (non-payroll operating costs).
✔️Payroll Buffer: A minimum of 2 full payroll cycles held in liquid cash at all times.
✔️Tax Reserve Account: 20%–30% of monthly net income swept automatically into a separate high-yield account.

Want to calculate your firm's true liquidity and working capital runway? Drop a 📊 below or DM me "RESERVE" to run a CFO liquidity audit. 🔍

Brands love sending athletes high-end product boxes, custom clothing, and tech gear instead of paying cash fees. They pi...
09/23/2026

Brands love sending athletes high-end product boxes, custom clothing, and tech gear instead of paying cash fees. They pitch it as a "perk" or a "gift."

However, under IRS regulations, if you receive property or services in exchange for promotional work (social media posts, event appearances, photo tags), the Fair Market Value (FMV) of that product must be reported as taxable income on Form 1099.

The Danger: If you accept $15,000 worth of luxury apparel over the year but receive zero cash compensation, you will still owe roughly $3,000 to $4,500 in cash taxes come tax filing season.

How to Handle Product Deals:
▶️Decline product-only deals that don't include a cash stipend to cover taxes.
▶️Track and record the retail value of every item accepted.
▶️Formally reject unwanted product packages so they aren't added to your annual 1099 total.

Don't let product boxes drain your checking account. Comment "TAXES" or tap the link in my bio to build a tax-protected NIL strategy.

Subcontractors lose millions in potential revenue every year because they trust a Prime Contractor's verbal promises dur...
09/21/2026

Subcontractors lose millions in potential revenue every year because they trust a Prime Contractor's verbal promises during the proposal phase.

They spend weeks writing technical volume text, contributing past performance, and pricing labor rates—only to be sidelined or replaced the moment the government issues the award to the Prime.

Under standard commercial contract law, courts often view vague Teaming Agreements as unenforceable "agreements to agree."

3 Clauses Every Teaming Agreement Must Have:
📌Mandatory Work Share Percentage: Explicitly state the sub's percentage (e.g., "Subcontractor shall perform a minimum of 30% of total contract value").
📌Exclusivity Restrictions: Ensure the Prime cannot submit your past performance while simultaneously bidding with another partner.
📌Subcontract Attachment: Attach the exact, pre-negotiated Subcontract Agreement as "Exhibit A" to execute automatically within 15 days of award.

Protect your proposal investments before you help someone else win. DM me "TEAMING" for a partner agreement review.

There's plenty of generic financial advice out there. Budgeting apps, general "save more" content, one size fits all cou...
09/18/2026

There's plenty of generic financial advice out there. Budgeting apps, general "save more" content, one size fits all courses built for adults with steady paychecks.

None of that is built for a 19 year old who just received a five figure brand deal with no W2, no HR department, and no idea what happens next. That's a different problem, and it needs a different answer.

That's the whole reason the W³ Framework™ exists. Free live training, Sunday, September 20, 6:00 PM Central.

Save your seat: https://vist.ly/5i26z

When net profit falls short at the end of the quarter, most founders jump straight to: "We need to close more sales!"Pus...
09/18/2026

When net profit falls short at the end of the quarter, most founders jump straight to: "We need to close more sales!"

Pushing more revenue through an inefficient business model just compounds stress without increasing profit. In many cases, the profit is already there—it's just leaking out through unmonitored general and administrative (G&A) expenses.

The 4 Silent Overhead Leaks:
1. SaaS Creep: Unused software seats, duplicate app tools, and auto-renewing subscriptions that nobody monitors.
2. Credit Card Processing Fees: Failing to pass through processor fees or negotiating better merchant transaction rates.
3. Scope Creep in Labor: Paying team members or contractors for unbilled, extra client work that wasn't priced into the initial agreement.
4. Unoptimized Banking: Paying unnecessary wire, maintenance, and credit line interest fees due to poor cash management.

Stop letting hidden expenses drain your hard-earned cash.

Three days out from the training, here's exactly what's on the agenda for September 20:What to do in the first 48 hours ...
09/18/2026

Three days out from the training, here's exactly what's on the agenda for September 20:

What to do in the first 48 hours after an NIL deal lands. The tax basics every NIL athlete and parent needs before the first check clears. How to read an NIL contract without a lawyer in the room. The W³ Framework™ walkthrough: Wins, Wisdom, Wealth. A first look at the C.A.S.H.F.L.O.W.™ system.

Free. Live. Sunday, September 20, 6:00 PM Central. Seats capped at 25.

Save your seat: https://vist.ly/5iwcc

As NIL models shift toward direct school distributions and evolving collective operations, the core rule remains unchang...
09/16/2026

As NIL models shift toward direct school distributions and evolving collective operations, the core rule remains unchanged: NIL requires real, tangible Quid Pro Quo (Value for Value).

If an athlete receives $5,000 or $50,000 from a collective but cannot produce a clear contract detailing the exact work requested and completed, they are walking into a compliance disaster.

Why "Handshake" Collective Payouts Break Down:
📌Tax Audits: The IRS expects documentation backing 1099 business income. Undocumented cash transfers raise red flags.
📌Institutional Compliance: Athletic departments require verified proof of work to validate that payments don't violate state laws or school policies.
📌Clawback Exposure: If a dispute arises, unwritten agreements leave the athlete with zero legal protection if the collective demands the money back.

Make sure every dollar in your account has matching paperwork. Comment "PROOF" or tap the link in my bio to audit your NIL contract portfolio.

A little about why this training exists. I'm Tanya Easterling, a Cashflow Strategist and an athlete parent myself. I've ...
09/16/2026

A little about why this training exists. I'm Tanya Easterling, a Cashflow Strategist and an athlete parent myself. I've spent years watching what happens when NIL money lands on a 19 or 20 year old with zero preparation for it, from both sides, as a business coach and as a parent in the stands.

That's what led to the W³ Framework™. I'm a Ramsey Solutions Master Financial Coach and was featured on the cover of Force Magazine this past January, but honestly, the credential that matters most here is the years spent watching this exact problem up close.

Free live training, Sunday, September 20, 6:00 PM Central.

Save your seat: https://vist.ly/5inji

Here's what we're actually covering on September 20. It's called the W³ Framework™, and it's built around three pillars:...
09/16/2026

Here's what we're actually covering on September 20. It's called the W³ Framework™, and it's built around three pillars: Wins (your money mindset, what you believe you're allowed to earn and keep, no shame), Wisdom (the taxes, contracts, and systems nobody explains), and Wealth (the habits that build long term security after the season ends).

It's built on our C.A.S.H.F.L.O.W.™ system, plain language money moves for how a 19 year old actually thinks, not a spreadsheet built for an accountant.

Free live training, Sunday, September 20, 6:00 PM Central.

Save your seat: https://vist.ly/5ikzc

Athletic departments have gotten very good at NIL compliance. Contracts, disclosures, the paperwork side. What's still m...
09/14/2026

Athletic departments have gotten very good at NIL compliance. Contracts, disclosures, the paperwork side. What's still missing almost everywhere: someone teaching the athlete what to actually do with the money once it's compliant and in their account.

That gap is what the W³ Framework™ was built to close. Free live training, Sunday, September 20 at 6:00 PM Central, for NIL athletes and the parents backing them.

Save your seat: https://vist.ly/5ifvg

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1
Converse, TX
78109

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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