Identity Group

Identity Group For more than fifty years, Identity Group has been a leader in visual communication. Producing interior signage, ink stamps, business products and more.

Clients from around the world come to us for our expertise and to ensure that they are creating a strong, positive and lasting visual impression with their customers. At Identity Group we design and manufacture interior and architectural signage, ink stamps, marking devices, business stationery, specialty inks, dynamic digital signage and much more. Additionally, we create custom visual communicat

ion solutions for a variety of industries, guaranteeing that our clients make the lasting impression they are looking for.

The most effective signage does more than inform: it immerses.In branded environments, signage becomes a storytelling to...
06/16/2026

The most effective signage does more than inform: it immerses.
In branded environments, signage becomes a storytelling tool that connects architecture, interiors, and user experience into one cohesive space.

From illuminated 3D lettering and sculptural installations to digital directories and AR wayfinding, modern signage solutions are redefining how people interact with environments.

When done well, signage:
→ guides movement
→ strengthens brand identity
→ improves accessibility
→ enhances the overall experience

Because environmental graphic design isn’t just about what people see - it’s about how a space communicates.

06/15/2026

From concept to completion.
Take a closer look at our work with Dave’s Market; where thoughtful design, strategic branding, and seamless ex*****on came together to create a space that delivers both function and experience.

This case study is a look behind the scenes at how impactful environments are brought to life.

From crunching numbers to connecting systems, Angie Harris Oakley’s career path has been anything but ordinary.With expe...
06/02/2026

From crunching numbers to connecting systems, Angie Harris Oakley’s career path has been anything but ordinary.

With experience spanning finance, manufacturing, and technology, she now leads initiatives that help Identity Group make smarter decisions, streamline operations, and unlock the full potential of its data. Because when great information meets great leadership, good things happen.

15 years of collaboration and still going strong.We don’t take trust like this lightly; it’s built on consistency, respo...
05/21/2026

15 years of collaboration and still going strong.

We don’t take trust like this lightly; it’s built on consistency, responsiveness, and a genuine commitment to our clients.

Thank you for the A+ recommendation.

Ever wondered how people actually find their way through complex spaces without the confusion?Digital wayfinding transfo...
05/19/2026

Ever wondered how people actually find their way through complex spaces without the confusion?

Digital wayfinding transforms the experience; turning large, busy environments into clear, intuitive journeys using smart screens, mobile tools, and real-time navigation.

From the first step to the final destination, it’s all about making movement effortless.

Exterior signage only works if it’s seen and seen quickly.From placement to readability, every detail affects how easily...
05/05/2026

Exterior signage only works if it’s seen and seen quickly.
From placement to readability, every detail affects how easily customers recognise your business as they pass by.

When signage is designed for speed and positioned with intention, it does more than identify a location; it builds instant brand recall.

04/21/2026

From simple signs to immersive experiences
What started as standard interior signage for a Fortune 500 tech HQ turned into a full creative adventure: wall vinyls, lighted artwork, and hidden easter eggs throughout the space. The goal? A workplace that surprises, delights, and feels completely unique.

Because signage isn’t just functional - it’s an experience.

Great signage is all about clarity and impact.Identity Group designs signs with the right lighting, depth, and material ...
04/17/2026

Great signage is all about clarity and impact.
Identity Group designs signs with the right lighting, depth, and material finishes so they’re easy to read from every angle and distance.
Because when your signs communicate clearly, they guide visitors and strengthen your brand effortlessly.

Stadium signage does more than point the way - it sets the tone. Clear directions, smart design, and engaging visuals ma...
04/14/2026

Stadium signage does more than point the way - it sets the tone. Clear directions, smart design, and engaging visuals make every fan’s journey seamless, turning navigation into part of the game-day excitement.

Canned letters or vinyl letters... what’s your pick?Whether you love the crisp precision of pre-made type or the custom ...
04/09/2026

Canned letters or vinyl letters... what’s your pick?
Whether you love the crisp precision of pre-made type or the custom flexibility of vinyl, each has its own personality.
Drop your choice below - we’re curious which side wins!

Address

1480 Gould Drive
Cookeville, TN
38506

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+19314324000

Website

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