Winner Winner Chicken Dinner

10/23/2019

We've released part 2 of our annual online video habits study. In this portion we discovered that consumers are expecting online video before purchasing products, hiring service providers, or even booking travel.

We also discovered how consumers feel about ads in their paid streaming platforms, how they feel about mid-roll ads, and what platforms they like the most.

Read the full study here:

In part 2 of our online video study we wanted to better understand why people watch online videos, how they help their everyday life, what platforms they actually claim to use, what types of video content they like best, and what could keep them using platforms with mid-roll ads or blending paid ads...

06/03/2019

Here's a resource to help you see if Reddit thinks your website is spam.

Reddit Spam Domain List This is a list of all domains that were automatically removed by a bot on Reddit known as “AutoModerator” or removed by a human moderator in subreddits where our staff have moderator privileges. While AutoModerator is most often configured by moderators of a specific subr...

05/07/2019

Facebook updated the News Feed ranking rules for video. We've updated our News Feed Algorithm Change history to reflect this.

In short:
1 - Videos must inspire loyalty and videos that get users to search for them and find them again and again will get more reach.

2 - Videos must be at least one minute long and Facebook has finally officially announced they will reward videos that are at least 3 minutes or longer (i.e. FB can show mid-roll ads in)

3 - Videos that are deemed to be original and not memes or duplicated clips will get more reach.

Facebook News Feed Algorithm History May 6th, 2019 Video Ranking Update to Reward Loyalty, Intent, Duration, and Originality (LIDO) Facebook has announced that the News Feed will now give weight to videos that inspire Loyalty, that users specifically seek out, that last at least one minute or longer...

04/09/2019

Americans think MySpace will be the next social media network to meet its demise. Facebook, Tumblr, Snapchat, and TikTok are also crowd favorites to bite the big one.

Abstract In the wake of Google+’s ultimate demise, MySpace deleting 13 years of user data, and amidst the carnage and chaos that is the on-going highly questionable handling of privacy and security by Facebook the question arises, is social media dying? And if so, who is next to get the ax like Go...

02/19/2019

We learned a lot of interesting facts about how people engage with videos online. Including 1 in every 10 people leave comments as a troll.

Read part 1 of our study here: https://winnerwinnerchickendinner.co/blog/online-video-viewing-habits-study-part-1/

01/30/2019

We surveyed Americans about their online video viewing habits in a first annual study. Here's part 1 of 3 detailing what we discovered.

We’ve begun conducting an annual study to measure online video viewing habits, as well as answer some nagging questions that relate more to current online video consumers than past consumers. This study was fairly complex and includes a lot of data, to make it more manageable we’re breaking down...

07/09/2018

Starting today you can now add CTA buttons to your Reddit Ads.

Starting today you can now include a Call to Action (CTA) button with your Reddit Ad. CTA buttons have long been the go to way to get users to take an action on a webpage, inside of an app, or from an advertisement. This should allow marketers more flexibility to drive value out of the …

07/09/2018

Reddit Ads strips away HTTP referrer data on the new design. To effectively track you must use UTM parameters.

The new Reddit design has the platform stripping HTTP referrer (referer) data from outbound links on the website. This includes ads. I asked the Reddit Ads staff about this and they informed me that this was added intentionally. The “noreferrer” HTML attribute strips away the referral data from ...

01/30/2018

We're really proud of everything our Explore Media network accomplished last year, reaching over 55,000,000 people worldwide.

Explore Media reach over 55,000,000 people around the world in 2017 across Facebook, Twitter, YouTube, Instagram, and Reddit.

01/17/2018

Virtual Reality is surging in adoption due to several viral video memes

Warning: The videos contained in this post contain adult language and references. VRChat is a free pc based virtual reality program/game that has captured the internet’s gaming audience over the past few weeks thanks to videos and streams on Twitch.tv and YouTube. The developers claim that the gam...

03/13/2017

No, you can't require an email address to see the content on a page and push traffic to it with Reddit Ads.

http://www.redditadvertising.com/blog/subreddit-posts/can-require-email-see-landing-page-reddit-ad/

Question: Can I Require An Email To See the Landing Page in my Reddit Ad? This question was posted to the Reddit Self-Serve Ads subreddit by Reddit Ads user askgeorgealonso after their ad was rejected. Reddit Ads Policy Article IV, Section 19 seems to prohibt this type of behavior for an advertiser’...

03/06/2017

A 14 year old build a Facebook chat bot to help him and other kids keep track of their homework.

A simple-yet-clever chat bot gives Dave Lee hope that this immature technology will be worth while.