Infogroup

Infogroup We are a leading provider of data and data-driven marketing solutions for salespeople, marketers, and professionals.

Learn how we worked with the American Heart Association to re-capture supporters’ hearts with an innovative, omnichannel...
10/05/2022

Learn how we worked with the American Heart Association to re-capture supporters’ hearts with an innovative, omnichannel reactivation campaign.

See how this digital cross-channel acquisition program with reactivation at its core helped American Heart Assocation exceed year-end fundraising goals.

How do you stay ahead of the game in this ever-changing business landscape? From the pandemic to the rapid evolution of ...
07/11/2022

How do you stay ahead of the game in this ever-changing business landscape? From the pandemic to the rapid evolution of technology, Data Axle has had a front-row seat to the changes in the business and consumer worlds – and you may be surprised by what we’ve found. Register now for our webinar on how to leverage data to thrive in a time of disruption, led by our Chief Product Officer, Rohan Chandran.

How do you stay ahead of the game in this ever-changing business landscape? From the pandemic to the rapid evolution of technology, Data Axle has had a front-row seat to the changes in the business landscape – and you may be surprised by what we’ve found. To survive and thrive, businesses need t...

Q3 means summer is in full swing and consumers are ready to spend on clothes, vacations and more. July, August and Septe...
05/06/2021

Q3 means summer is in full swing and consumers are ready to spend on clothes, vacations and more. July, August and September are full of energy moments and cultural touchstones that brands can use to connect with consumers. Check out our roundup of the most compelling events of the quarter along with examples of innovative campaigns.

Check out these innovative campaign from brands that have leveraged summer's energy moments to effectively connect with consumers.

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” - David Newman
04/23/2021

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” - David Newman

Marketers have slowly come to realize that the old formula of an email list plus a well-designed email and an interesting subject line no longer works in the current marketing environment. Highly successful marketers combine math, science, and art with the data to build engaged audiences via email.

Companies are tapping into business and consumer data to power products and meet consumers’ evolving needs. Our whitepap...
03/23/2021

Companies are tapping into business and consumer data to power products and meet consumers’ evolving needs. Our whitepaper guides readers through the 5 key components to consider when licensing data, alongside 11 real-world case studies from leading businesses.

What you should consider when licesning data - and real-world case studies from companies who license data to fuel industry-leading products.

03/18/2021

Infogroup is now Data Axle. Please follow us @ https://www.facebook.com/dataaxle

We’re bringing together the right data, services, and technology to help you grow towards your business goals.

Will America fall behind when it comes to technology?
03/17/2021

Will America fall behind when it comes to technology?

A new report recommends radical steps.

and might mean that our favorite TV shows never have to end.
03/15/2021

and might mean that our favorite TV shows never have to end.

“They have the internet on computers now”

10 Data and Marketing Trends to Adopt in 2021 - predictions, recommendations, and real-world examples from industry expe...
02/18/2021

10 Data and Marketing Trends to Adopt in 2021 - predictions, recommendations, and real-world examples from industry experts.

Insights, tips, and tools to help fundraisers finish 2020 strong

Agencies need to be proactive about meeting their clients’ needs and offering the services that are in demand in the pos...
01/08/2021

Agencies need to be proactive about meeting their clients’ needs and offering the services that are in demand in the post-pandemic world.

How agencies can meet their clients' needs and offer the services in demand right now by using data to fuel their digital strategies

Develop compelling calls to action to organically grow your email list.
01/07/2021

Develop compelling calls to action to organically grow your email list.

How to build a sustainable organic growth plan that captures contacts familiar with your brand and products.

Have you registered for our webinar on designing for the dark mode inbox? Reserve your spot today:
11/06/2020

Have you registered for our webinar on designing for the dark mode inbox? Reserve your spot today:

Tune into this webinar to learn about the current state of the dark inbox and see tactics and real-world examples of ways to prepare your email for this unique setting. Loaded with easy tips and tricks, this short webinar, led by our SVP of Creative, will teach you everything you need to know to ens...

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Dallas, TX
75240

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