The New Flat Rate

The New Flat Rate Pricing Made Easy for HVAC, Plumbing, Electrical, & Chimney Contractors - Double Your Sales Today! So why pressure them to be salesmen?

Technicians are terrific at fixing problems and making your customers happy! The New Flat Rate provides a menu of choices for your technician to present to your customers, allowing your customers to choose how much they would like to spend, the warranties they would like and level of service. Menu Pricing generates more revenue in less time.

Peak season is coming. Is your team ready? 🔥More calls means more opportunity — but only if your techs know how to conve...
05/29/2026

Peak season is coming. Is your team ready? 🔥

More calls means more opportunity — but only if your techs know how to convert them. Higher call volume with inconsistent presentations just means more missed revenue at scale.

TNFR training gives your team the tools to show up confident, present options clearly, and close more calls — before the busy season hits.

Don't wait until you're slammed to fix it. 👇 https://hubs.ly/Q04h8w-F0

05/29/2026

Stop chasing the cheapest customer. Be the best option and the right ones will find you.

Is your business making more money but somehow feeling tighter every month?In this solo episode, Danielle Putnam — CEO o...
05/28/2026

Is your business making more money but somehow feeling tighter every month?

In this solo episode, Danielle Putnam — CEO of The New Flat Rate — explains why revenue alone doesn't equal profit, and walks through the exact metrics contractors need to watch weekly: call booking rates, conversion by van, labor-to-revenue ratios, and cost per acquisition.

Simple. Actionable. And genuinely eye-opening for any owner ready to build something sustainable.

🎙️

In this episode, Danielle Putnam, CEO of The New Flat Rate, dives into why revenue alone doesn’t equal profit and what contractors really need to track to make their businesses sustainable. Using real-world examples, she breaks down the key metrics, like call booking rates, conversion by van, labo...

05/28/2026

Most business owners don’t need another strategy first—they need honesty with themselves first.

In this clip, Chris from Papin Law, PLLC explains why the most important conversation an owner can have is the one happening internally. Before the plans, spreadsheets, and big ideas, there has to be clarity. That means slowing down, cutting through the noise, and getting honest about where the business actually stands.

Sometimes the breakthrough starts with 15 minutes of uncomfortable silence.

You can listen to the whole episode
here: https://hubs.ly/Q04hLqcq0
or watch it here: https://hubs.ly/Q04hLyX10

One free download. Five big wins. ✅✔️ Increase revenue✔️ Lower sales resistance✔️ Create 5-star happy customers✔️ Decrea...
05/27/2026

One free download. Five big wins. âś…
✔️ Increase revenue
✔️ Lower sales resistance
✔️ Create 5-star happy customers
✔️ Decrease callbacks
✔️ Make your techs' jobs easier

This toolkit shows you exactly how to build menu pricing pages that do all of the above.

Download it free đź”—https://hubs.ly/Q04h8BWx0

Download the Menu Pricing Toolkit to boost revenue, enhance customer satisfaction, and streamline service repairs for your business.

"Let me think about it" is costing you more than you realize.That hesitation isn't about price—it's about confidence. Wh...
05/27/2026

"Let me think about it" is costing you more than you realize.

That hesitation isn't about price—it's about confidence. When customers don't feel guided through the decision, they stall. And most contractors never know why the job didn't close.

There's a pattern behind inconsistent growth, and it has nothing to do with your lead flow.
We broke it all down on the blog. Link below.

Learn how to start an electrical business or grow it with better pricing, systems, and higher conversion rates.

The most common HVAC business management trap: a company that runs on the owner's involvement instead of repeatable syst...
05/26/2026

The most common HVAC business management trap: a company that runs on the owner's involvement instead of repeatable systems.

Inconsistent pricing. Tribal knowledge. Uneven performance across the team. These aren't hiring problems — they're structural ones.

Our latest blog breaks down where most strategies break down, and what it looks like when the systems actually carry the weight. Worth a read for any contractor serious about building something that scales.

đź”—

Learn how HVAC business management can help you as an HVAC business owner escape the management trap by implementing effective systems that streamline operations and enhance customer experience.

🔥 Attention HVAC, Plumbing & Electrical business owners, listen up!What if your ENTIRE team could get ALL of our TNFR tr...
05/26/2026

🔥 Attention HVAC, Plumbing & Electrical business owners, listen up!

What if your ENTIRE team could get ALL of our TNFR training for FREE? That's exactly what we're offering.

More profits. Stronger teams. Exceptional service. That's what our training delivers and right now, you can get it at no cost.

📞 Call us TODAY to find out how: 762-201-9076

Training classes vary with package selected. Don't miss this, reach out now!

05/26/2026

The moment you stop valuing your time, your customers will too.

Freedom isn't free. Today we honor the brave men and women who gave everything so we could have it all. 🇺🇸
05/25/2026

Freedom isn't free. Today we honor the brave men and women who gave everything so we could have it all. 🇺🇸

It's Marlene's birthday and she deserves all the celebration! 🎉Happy Birthday!Drop a birthday wish in the comments and h...
05/24/2026

It's Marlene's birthday and she deserves all the celebration! 🎉
Happy Birthday!

Drop a birthday wish in the comments and help us make her day! 👇

Address

404 McGhee Drive
Dalton, GA
30721

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+17062598892

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