Master Plan Communications

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Master Plan Communications

Based in Orange County, California, MPC is retained by clients in diverse industries doing business around the world.

Our PR and marketing experts are committed to amplifying your business through time-tested strategies, innovative solutions, and a tenacious commitment to your brand. Master Plan Communications (MPC) is a full-service PR agency that provides value to brands by achieving measurable results through strategic PR programs that authentically connect with their consumers and partners. MPC’s leadership i

s known for bringing a fresh perspective with creative solutions, moving quickly and exceeding expectations with well-planned PR programs.

08/29/2026

Big week, big energy and a whole lot happening for MPC! 🚗💨

Our team was on the ground in Texas this week supporting PGW Auto Glass at Auto Glass Week in San Antonio & Nucor Corporation at the Data Center Anti Conference in Austin.

It’s always rewarding to see the strategy and behind-the-scenes work come to life at a major industry event. And yes, we managed to sneak in a little time to enjoy Texas, too. 🤠

08/28/2026

Sustainability claims are easy to make. Building a sustainability program that can actually back them up? That’s the hard part.

On the latest episode of , MPC Founder & President Ashton Maxfield sits down with sustainability strategist and former Volcom VP of Global Sustainability Derek A Sabori to talk about what it really takes to make sustainability part of a company’s operations - not just its marketing.

Derek shares a practical framework for creating meaningful sustainability initiatives, communicating them responsibly, and avoiding the greenwashing pitfalls that can quickly undermine credibility.

For brands looking to make sustainability more than a talking point, this is a conversation worth hearing.

Watch the full episode at https://www.youtube.com/watch?v=JP1u3lWmMPw&t=5s

08/26/2026

Small businesses, it’s time to get social. 📱

MPC Founder & President Ashton Maxfield is hosting a Southwest Kansas Small Business Social Media Workshop on Thursday, September 3, from 9–11 a.m. at the Garden City Chamber.

Ashton will share practical insights to help small businesses make the most of social media, build a stronger presence and connect with their audiences.

Best of all? It’s FREE with early bird registration by August 26.
📅 Thursday, September 3 ⏰ 9–11 a.m. 📍 Garden City Area Chamber of Commerce | 1509 E Fulton Terrace, Garden City, KS

Come learn, ask questions and leave with ideas you can put to work right away.

08/25/2026

Happy Birthday, Jon Arman! 🥳

Cheers to a great year of doing it all – rad dad, surfer, filmer, editor and creative!

You’re appreciated by the MPC Crew and our clients.

Also, we see you in the back smiling, Jazzy!

08/20/2026

Sustainability is not a slogan. If your company is talking about sustainability before the foundation is in place, you could be walking straight into greenwashing trouble.

MPC’s Founder and President Ashton Maxfield had a great conversation with Derek A Sabori, a longtime sustainability leader and consultant who previously served as Vice President of Global Sustainability at Volcom and now helps companies build practical sustainability strategies. Derek breaks down the practical way to build a sustainability program that actually holds up on this month’s episode of .

If you work in PR, marketing, operations, or leadership, this conversation gives you the framework to move from vague intentions to real action. Essential listening if you want to talk about sustainability the right way, build a real program, and avoid the mistakes that get brands called out.

Watch the full episode at https://www.youtube.com/watch?v=JP1u3lWmMPw

08/19/2026

Tilly's Life Center is celebrating its 12th Annual “I Am Giving” Gala! This marks 12 years of bringing the OC community together for an incredible night that will shine a light on youth mental health for years to come. 💛

For over a decade, TLC has brought its social-emotional learning program to schools, children’s hospitals and other youth-facing institutions across SoCal. This program gives teens the tools to face emotional issues such as anxiety, depression and stress head-on.

TLC changes the lives of teens and guides them to a brighter future. Every young person deserves to navigate life with the most powerful tool of all: hope.

We’re proud to support TLC’s mission. Check out tillyslifecenter.org to learn more about the upcoming gala and how to get involved.

08/17/2026

Throwing it back to the 2025 Data Center Anti Conference. We’re headed back to the Data Center Anti-Conference in Austin next week, so stay tuned for coverage from the Crew.

If you’re at , let’s connect. 👋

08/13/2026

Team Spotlight!

Behind every impactful campaign is a great social media manager - and we’re lucky to have Rachel lead MPC’s agency social media. 👏

From developing content to keeping calendars on track and turning big ideas into meaningful engagement, Rachel brings creativity, strategy and plenty of personality to our socials.

Stay tuned to get to know more of the

08/04/2026

client Hoj Innovations was featured in the July issue of , where the team shared its expertise and future forecast on warehouse management systems. Check it out on mmh.com today!

07/28/2026

Fresh coverage is in. 👏

We’re excited to see thirtytwo boards & bindings featured in the latest reviews from The Angry Snowboarder. Reviews like these help put trusted gear in front of passionate riders, and it’s always rewarding to help connect great brands with respected voices in the snowboard community.

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Dana Point, CA

Website

http://www.masterplanpr.com/

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