Master Plan Communications

Master Plan Communications Master Plan Communications is a PR agency that provides value to brands and foundations by achieving measurable results through strategic PR programs.

Master Plan Communications (MPC) is a full-service PR agency that provides value to brands by achieving measurable results through strategic PR programs that authentically connect with their consumers and partners. Based in Orange County, California, MPC is retained by clients in diverse industries doing business around the world. MPC’s leadership is known for bringing a fresh perspective with creative solutions, moving quickly and exceeding expectations with well-planned PR programs.

Crisis Comms 101 📝 From reputation threats and leadership challenges to cyber incidents and operational disruptions, the...
06/03/2026

Crisis Comms 101 📝
 
From reputation threats and leadership challenges to cyber incidents and operational disruptions, the brands that navigate crises best aren’t the ones that avoid them - they’re the ones that prepare for them.
 
At MPC, we help organizations build crisis communications strategies that protect what matters most and provide a clear path forward when the unexpected happens. Swipe for a practical framework on how to respond with confidence, communicate with clarity, and lead through uncertainty.
 
➡️ Reach out if you’re ready to build or strengthen your crisis communications plan.
 

That’s a wrap on B4BC's 2026 Winter Prevention Series presented by LivOn Labs! 🩷❄️From first chair to final laps, this...
05/28/2026

That’s a wrap on B4BC's 2026 Winter Prevention Series presented by LivOn Labs! 🩷❄️

From first chair to final laps, this season brought together an incredible community across 20 resorts nationwide - all showing up to ride, connect, and support B4BC’s breast cancer education, prevention, and survivorship programs.

MPC couldn’t be prouder to support an organization making such an incredible impact, and together, the series raised over $175K in support of B4BC’s prevention and education efforts.

Want to support B4BC year round? Registration is now open for their 22nd Annual Skate the Lake, coming to Lake Tahoe, CA August 1-2nd. Learn more & sign up at https://pro.gofundme.com/campaign/b4bcs-22nd-annual-skate-the-lake/c792715

Happy Birthday to the one and only Kirsten Brundahl! 🎉 Today we’re celebrating our fearless VP, professional problem-sol...
05/21/2026

Happy Birthday to the one and only Kirsten Brundahl! 🎉

Today we’re celebrating our fearless VP, professional problem-solver, team hype woman, and the person who keeps all the moving pieces moving. Your leadership, creativity, and energy are a key part of MPC - and we’re beyond lucky to have you leading the account teams with us every day!

Thank you for always showing up for the team, pushing ideas further, and making the hard work a whole lot more fun along the way. Happy Birthday, Kirsten!

05/18/2026

Summer starts now. With Memorial Day weekend right around the corner, we’re highlighting Igloo Coolers and their iconic lineup built for long weekends.

Check out the Igloo Coolers site now for some Memorial Day deals - excited to help amplify a legacy brand that keeps outdoor moments cooler.

MPC’s back at MHEDA! The MPC Crew appreciates the valuable connections, friendships and insights that come out of our me...
05/01/2026

MPC’s back at MHEDA!

The MPC Crew appreciates the valuable connections, friendships and insights that come out of our membership. Our VP Kirsten Brundahl will be at the MPC “Handle More Business” booth 16 during the exhibitor showcase.

See you in Nashville!

Another standout showing at MHI's MODEX 👏From packed booths to many media interviews, it was a strong week on the floor ...
04/24/2026

Another standout showing at MHI's MODEX 👏

From packed booths to many media interviews, it was a strong week on the floor for our clients leading the charge in material handling innovation.

Big Joe Forklifts showcased smart, efficient solutions built for the modern warehouse, demonstrated the strength and scalability behind next-gen storage infrastructure, and delivered forward-thinking solutions that are shaping the future. Ashton Maxfield even got a skate clip on a borrowed board when out with clients.

Proud to support brands that aren’t just participating in the industry - they’re pushing it forward. Until next time, MODEX.

MPC hit the big apple with Igloo Coolers this week, and it was a trip filled with good food, great PR and a cool(er) cli...
04/22/2026

MPC hit the big apple with Igloo Coolers this week, and it was a trip filled with good food, great PR and a cool(er) client 😉

See you next time NYC 🍎

04/21/2026

Big energy, bold ideas, and a packed rooftop of industry leaders - that’s how WIZE Solutions & NUCOR Warehouse Systems closed out .

As their PR partner, MPC was proud to help bring this afterparty to life - a night where innovation met connection and the conversations carried well beyond the show floor.

From standout moments in the highlight reel to the behind-the-scenes collaboration that made it all happen, this was more than a celebration - it was a reflection of the momentum both brands are building across the supply chain space.

Thank you to our event sponsors Mallard Manufacturing & 3D Storage Solutions and to everyone who showed up, showed out, and made it one to remember. On to the next!

We had such a blast supporting Tilly's Life Center at the 19th Annual Tillys Golf Tournament this year! ⛳️ 💙Unreal activ...
04/21/2026

We had such a blast supporting Tilly's Life Center at the 19th Annual Tillys Golf Tournament this year! ⛳️ 💙

Unreal activations, golfers decked out in red, white and blue and a little friendly competition, all in the spirit of supporting TLC’s vital youth mental wellness programs.

We love the work TLC does to provide teens with the mental wellness tools to thrive and are grateful to support their team and life-changing initiatives.

Learn more about TLC today at tillyslifecenter.org!

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