Perpetual

Perpetual A talent advisory firm that builds and cultivates human-centric, high-performance cultures

THE BRIEF: A new CEO. A global fragrance & flavor company. A leadership team that needed to align. FAST!A strategy docum...
05/22/2026

THE BRIEF: A new CEO. A global fragrance & flavor company. A leadership team that needed to align. FAST!

A strategy document alone wouldn't cut it. What was needed was genuine alignment. A leadership team that had worked through the hard conversations together, and a workforce that felt heard.

That meant immersive strategy sessions, real-time competitor role-play, and a company-wide culture survey before a single value was defined.

THE RESULT: a leadership team united behind a shared vision and four values shaped by the people who live them every day.

Strategy without alignment is just a document.

Read more about it here: https://hubs.li/Q04hH-Bz0


Has your leadership made the move from group to team?A team delivers outcomes no single member could achieve alone. A gr...
05/21/2026

Has your leadership made the move from group to team?

A team delivers outcomes no single member could achieve alone. A group shares a meeting slot, not a purpose.

The signs you're looking at a group:

- The same tensions surface in every quarterly review, unresolved
- "Alignment" means different things to different people in the same room
- Cross-functional collaboration looks more like negotiation

Our proprietary Perpetual t3® Diagnostic consistently surfaces the same critical outlier: the gap between what leaders believe they've communicated and what the organization is actually experiencing.

We break it down in our latest blog: https://hubs.li/Q04hyhtK0


Most Finance teams aren't held back by capability. They're held back by clarity.When roles blur, decision rights are amb...
05/20/2026

Most Finance teams aren't held back by capability. They're held back by clarity.

When roles blur, decision rights are ambiguous, and the instinct to seek permission before acting becomes a cultural habit making even the most technically excellent teams underperform.

We recently worked with the North American Finance leadership team at one of the world's leading independent spirits companies. Highly capable. Professionally committed. Genuinely motivated to do more strategic work, but operating below their potential. Not through lack of effort, but lack of clarity.

Here's what the diagnostic picture showed:
→ Belonging and team bonds: genuinely strong
→ Clarity & Alignment: the primary drag on everything else
→ Empowerment: team members were waiting for permission on decisions they should have owned

Over two days, our deliberately structured intervention took a Finance team that arrived with strong foundations and turned them into a team with the structure, language, and shared commitments to finally act.

Full case study here: https://hubs.li/Q04hl79L0


Most senior leaders aren't struggling with ex*****on. They're struggling with scale.Leading across brands, markets, and ...
05/20/2026

Most senior leaders aren't struggling with ex*****on. They're struggling with scale.

Leading across brands, markets, and functions in Consumer Goods is a different game entirely. And the skills that got you to Director level aren't the same ones that will carry you further.

That's why we built the Perpetual Leadership Development Academy Remote Edition. A 6-month program for Directors and above who want to lead with more impact, more influence, and more intentionality.

Built around three pillars: Self-Leadership, Culture Leadership, and People Leadership.

Facilitated by Laura McKenna: West Point graduate, Afghanistan war veteran, Blackhawk helicopter pilot, and executive coach with nearly 20 years developing high-performing leaders.

The next cohort starts July 16. Maximum 20 participants.

LEARN MORE: https://hubs.li/Q04hlmrj0

REGISTER: https://hubs.li/Q04hldJK0


Most leadership programs teach you what to do. This one changes how you think.The Perpetual Remote Leadership Developmen...
05/13/2026

Most leadership programs teach you what to do. This one changes how you think.

The Perpetual Remote Leadership Development Academy opens its next cohort on JULY 16, 2026. This academy is a 6-month program built exclusively for Senior Directors, VPs, and SVPs in consumer brand organizations.

Limited seats available. One live virtual session per month. Cross-company cohorts that create real candor, not polished conference-room conversations.

The difference? We go deeper than skill-building.

We target mindset. Leadership identity. The subconscious patterns that hold capable leaders back and unlock the ones that drive lasting impact.

If you're serious about what your next chapter of leadership looks like, find out more here: https://hubs.li/Q04gkqzn0

Sign up here: https://hubs.li/Q04gktC_0


Most leadership teams think they're aligned. They're not. They're just polite on Zoom.In April, the Perpetual board came...
05/12/2026

Most leadership teams think they're aligned. They're not. They're just polite on Zoom.

In April, the Perpetual board came together in Paris for three days of structured working sessions with a real agenda, real decisions, real outputs.

We left with something genuinely hard to manufacture: alignment. Not surface-level agreement. The kind where every board member owns a piece of the plan and knows what the others are counting on them to do.

The most common objection to this kind of gathering is time. The better question is: what's the cost of not doing it?

We wrote about what we worked through and what good actually looks like.

Link here: https://hubs.li/Q04gcWSS0


Perpetual’s Leadership Development Academy Cohort 1 are halfway there and the energy is electric! We're thrilled to be ...
05/06/2026

Perpetual’s Leadership Development Academy Cohort 1 are halfway there and the energy is electric!

We're thrilled to be at the midpoint of our Leadership Development Program, and what a journey it's been so far. This incredible mixed cohort of consumer goods leaders from a variety of companies has shown up with curiosity, courage, and a real commitment to growth, session after session.

Watching the connections form, the conversations deepen, and the lightbulb moments happen in real time (even across screens) has been genuinely exciting. The best part? We're only halfway through.

To our cohort: you're doing the work, and it shows. The second half is going to be even better.

Thinking about your own leadership development journey? Our next remote cohort kicks off in July and spots are limited, so don't wait.

🔗 https://hubs.li/Q04fCr8q0


Food & beverage is under pressure.Margins squeezed. Retail consolidating. Distribution is getting more complex by the da...
05/05/2026

Food & beverage is under pressure.

Margins squeezed. Retail consolidating. Distribution is getting more complex by the day. Most brands aren't struggling because of strategy. They're struggling because of ex*****on.

We published our latest industry newsletter, built specifically for F&B leaders navigating what's coming next.

Read it here:
https://hubs.li/Q04fxRTN0


Perpetual is proud to announce the placement of James Mathis as Vice President of Supply Chain & Operations at Filthy Fo...
04/30/2026

Perpetual is proud to announce the placement of James Mathis as Vice President of Supply Chain & Operations at Filthy Food.

James brings deep experience across supply chain, demand planning, and operations, with a strong background in consumer goods and a proven track record of helping organizations scale with clarity and discipline.

At Filthy Food, James will lead the Supply Chain & Operations function — building the operational foundation behind the brand's next phase of growth.

Learn more here: https://hubs.li/Q04f2zLp0

Congratulations, James! 👏

This search was led by Steve Morrissey and Traci Gentry.


Looking back at all the happenings at Perpetual in a very busy Q1Our latest quarterly update covers the placements we've...
04/29/2026

Looking back at all the happenings at Perpetual in a very busy Q1

Our latest quarterly update covers the placements we've made, the leadership programs we've delivered, and the thinking shaping our work across consumer, luxury, and lifestyle.

If you're curious about what we've been up to or what's coming next, it's a quick read worth your time.

👉 Link: https://hubs.li/Q04dYDqK0


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