Perpetual

Perpetual A talent advisory firm that builds and cultivates human-centric, high-performance cultures

Most leaders start with the strategy and then staff it. Great companies do the exact opposite.Our latest Perpetual: Read...
08/28/2026

Most leaders start with the strategy and then staff it. Great companies do the exact opposite.

Our latest Perpetual: Reads recommendation is Good to Great - Why Some Companies Make the Leap by Jim Collins.

First who, then what. The companies that made the leap got the right people on the bus before they decided where the bus was going.

And the leaders who sustained greatness were not the loudest voices in the room. Level 5 leaders combine personal humility with fierce professional will, and they credit the team before themselves.

When consumer goods leadership teams stall on transformation, the strategy is rarely the problem. The seats are.

Four and a half stars from our team. Full review: https://hubs.li/Q04txVTY0

Did you build your team around the strategy, or your strategy around the team?


Every commercial plan lands in the same room: a negotiation with a key account.We recently worked with the Americas sale...
08/27/2026

Every commercial plan lands in the same room: a negotiation with a key account.

We recently worked with the Americas sales organization of a global spirits company. Their hardest customer negotiations were stalling and defaulting to concessions.

Three shifts changed the outcome: preparation is the negotiation, trade rather than concede, and the obstacle is the opening.

Full story here: https://hubs.li/Q04tK5hs0

When a negotiation stalls, does your team widen the deal or narrow it to price?


Most senior leaders aren't struggling with ex*****on. They're struggling with scale.Leading across brands, markets, and ...
08/26/2026

Most senior leaders aren't struggling with ex*****on. They're struggling with scale.

Leading across brands, markets, and functions in Consumer Goods is a different game entirely. And the skills that got you to Director level aren't the same ones that will carry you further.

That's why we built the Perpetual Leadership Development Academy Remote Edition. A 6-month program for Directors and above who want to lead with more impact, more influence, and more intentionality.

Built around three pillars: Self-Leadership, Culture Leadership, and People Leadership.

Facilitated by Laura McKenna: West Point graduate, Afghanistan war veteran, Blackhawk helicopter pilot, and executive coach with nearly 20 years developing high-performing leaders.

The next cohort starts Sept. 9th. Maximum 20 participants.

LEARN MORE: https://hubs.li/Q04tx5-V0

REGISTER: https://hubs.li/Q04tx4DY0


Great talent solutions start with people, not process.That belief is exactly why our newest team member stood out from t...
08/25/2026

Great talent solutions start with people, not process.

That belief is exactly why our newest team member stood out from the very first conversation.

We are proud to announce that James Morrissey has joined Perpetual as a Senior Consultant.

James joins our US practice as the driving force behind business development into new whitespaces across our Talent Acquisition practice. He will identify untapped markets, open new opportunities, and build the relationships that fuel firm growth, while lending his expertise across leadership development and workshop facilitation where client needs call for it.

"He partners with leaders to identify top talent, strengthen teams, and build workforce strategies that align with where the organization is going. That is the standard we hold ourselves to at Perpetual, and James raises it." Steve Morrissey, CEO and Founder

Welcome, James. Join us in welcoming him in the comments.

Full announcement: https://hubs.li/Q04vc1B40


Most leaders chase the smart advantage. Patrick Lencioni argues they are chasing the wrong thing.Our latest Perpetual: R...
08/21/2026

Most leaders chase the smart advantage. Patrick Lencioni argues they are chasing the wrong thing.

Our latest Perpetual: Reads recommendation is The Advantage - Why Organizational Health Trumps Everything in Business by Patrick Lencioni.

It’s not always the smartest organization, but the healthiest organization that wins. Minimal politics, minimal confusion, high morale, low turnover.

The communication breakdowns we hear about in consumer goods companies every week? The root cause is rarely communication. It is unresolved issues at the leadership table.

Five stars from our team. Full review:
https://hubs.li/Q04txV0c0

Is your leadership team aligned and clear, or smart but noisy?


Most consumer goods organizations are on LE5 or beyond by now - the fifth revision of the annual plan.The revisions are ...
08/20/2026

Most consumer goods organizations are on LE5 or beyond by now - the fifth revision of the annual plan.

The revisions are not the problem. That is agile ex*****on. The problem is when each new LE becomes new numbers instead of new thinking.

Pillar five of our t3 framework: AGILE EX*****ON where strategic intent survives, not just the revised plan.

The best teams recover in days, not quarters. What holds most teams back? Candor. The strongest idea has to win, not the most senior voice.

Full article: https://hubs.ly/Q04txf930

Did your last reforecast change the thinking, or just the numbers?


Most leadership programs teach you what to do. This one changes how you think.The Perpetual Remote Leadership Developmen...
08/19/2026

Most leadership programs teach you what to do. This one changes how you think.

The Perpetual Remote Leadership Development Academy opens its next cohort on SEPT 9, 2026. This academy is a 6-month program built exclusively for Senior Directors, VPs, and SVPs in consumer brand organizations.

Limited seats available. One live virtual session per month. Cross-company cohorts that create real candor, not polished conference-room conversations.

The difference? We go deeper than skill-building.

We target mindset. Leadership identity. The subconscious patterns that hold capable leaders back and unlock the ones that drive lasting impact.

If you're serious about what your next chapter of leadership looks like, find out more here: https://hubs.ly/Q04twH1c0

Sign up here: https://hubs.ly/Q04twV440


NEW JOB! | Contact Celine Andreu Boutin (celine@beperpetual.com)Our client, a high-growth, digitally native Food & Bever...
08/19/2026

NEW JOB! | Contact Celine Andreu Boutin ([email protected])

Our client, a high-growth, digitally native Food & Beverage company with a bold product portfolio and a passionate consumer following, is seeking a Chief Operating Officer to lead Operations and Supply Chain as the company scales into the next stage of growth.

This leader will own end-to-end operations, from manufacturing and fulfillment through logistics and planning, building the systems and high-performing teams required to support rapid growth across eCommerce and retail.


Fewer than 30 percent of senior executives say their organization is effective at translating strategy into action.Most ...
08/14/2026

Fewer than 30 percent of senior executives say their organization is effective at translating strategy into action.

Most strategies do not fail in the boardroom. They fail in the handoff.

In Consumer Goods, that failure shows up at the shelf. The last mile is where strategy quietly succeeds or fails.

Our latest article breaks down the 4 Ps of strategy ex*****on: People, Processes, Projects, and Performance Management. Weakness in any one undermines the entire system.

Where does ex*****on break down first in your organization? Tell us in the comments.

Read the full article: https://hubs.li/Q04sPvS50


Some people raise the bar. Jennifer Koplow resets it.We are proud to announce the promotion of Jennifer Koplow from Seni...
08/13/2026

Some people raise the bar. Jennifer Koplow resets it.

We are proud to announce the promotion of Jennifer Koplow from Senior Director to Principal at Perpetual.

Since 2023, Jenn has led complex retained search engagements from director to C-suite with rigor, precision, and care. Clients feel the difference when she is leading the work. So do we.

"She shows up wherever the team needs her, without ever being asked. That mindset makes our entire organization better and faster." (Steve Morrissey, CEO)

As Principal, Jenn will take on expanded leadership across our search practice and client solutions.

Join us in congratulating Jen.

Full announcement: https://hubs.li/Q04sNNxT0


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