WELL Optimized SEO

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Denver, CO
WELL Optimized SEO

Helping small businesses build their online presence and leverage their website to get new clients.

05/08/2026

Another Women in Tech SEO fest wrapped!

This is Heather’s 6th WTSFest and 2nd time as Emcee. In October, we hope to bring a big chunk of our team to the Philly conference!

Some of the brightest minds in SEO and Marketing speak at WTSFest. Well Optimized is thrilled to support this wonderful organization!

We love !!

04/13/2026

Meet the Well Optimized SEO Local Team: Your Digital Marketing and Lead Generation Partner (Denver and Beyond!)

We are in the process of a website rebrand! 🎉

Yes, we still do everything with SEO in mind. But, we have expanded to a team of experts in:

🔸Paid Ads - Google, Meta, LinkedIn, Reddit, and more
🔸Email Marketing - Lead Magnets, Email Automations & Campaigns, Newsletters
🔸Website Design - Beautiful, fully optimized ready-to-work websites with SEO foundations implemented from the start
🔸Branding - Logos, Colors, Fonts, Brand Voice
🔸Copywriting - From website copy to sales copy to fully SEO optimized and professionally written blog posts
🔸E-commerce - Shopify Management, Paid and SEO Strategy for Increased Sales and Revenue
🔸Website Migration and Redesign Support - Don’t lose all your leads and equity for a redesign! We implement vital SEO strategy and redirect mapping to help you keep your website growing, even during major changes
🔸Lead Generation and Business Development - Do you need to know what to do next? We can help you build your business strategy and get organized so you can grow.
🔸Workshops and Consulting - Does your team want to learn SEO? Are you trying to do paid ads on your own? We offer workshops and consulting for founders and their teams to help you learn to work on your own marketing internally.

WOW! The growth these past 4 years has been phenomenal and this is the local team responsible for that.

(We also have a few team members outside of Denver and you’ll see some of them on the website soon!)

Also coming soon: Networking Events, a Local SEO Course, and more! 😱

So excited for the future. We are helping businesses grow and providing you with education, transparency, and a data-driven strategy. 🌟 📈

03/12/2026

Spring is packed. Here’s what we’re up to!

3/12 – LGBTQ+ Healthcare Provider Social | Denver We’ll be tabling and offering quick insights into your website’s visibility on Google and AI search. Stop by to chat SEO and enter to win a free SEO audit ($1,000+ value).

4/30–5/1 – BrightonSEO | United Kingdom Two members of our team are heading to one of the biggest SEO conferences in the world to learn the latest in Google, AI, and search.

5/7 – Women in Tech SEO Fest | Portland Heather will be the emcee and host for WTSFest Portland, where 10 incredible women in technical SEO will be sharing their expertise and insights on the future of search.

5/12 – Cherry Creek Marketing Forum | Denver Presenting on best practices for SEO and AI search and how businesses can stay visible as search continues to evolve.

More events coming soon, including one we’re hosting.

If you see us out in the wild, come say hello.

02/19/2026

Learn from the best at Women in Tech SEO 🎉

Are you in the field of SEO or marketing and interested in hearing some phenomenal women talk about their next level advice, strategies, and lessons?

I attend a LOT of SEO conferences and I can honestly say WTSFest has the best content by far. The speakers are phenomenal and the community is so welcoming.

Join me in Portland and Philadelphia as I’ll be your Emcee 😎 for the day; helping you navigate the conference, introducing speakers, and hopefully making you laugh a little 😉

77 days - Portland on May 7th, 2026 (standard tix now available!!)

224 days - Philadelphia on October 1st, 2026 (limited early bird tix left!)

SEE YOU THERE!

02/18/2026

We love to hear it! Thanks, Delia, for trusting us with your site. So happy to see it working so quickly!

02/17/2026

Subfolder vs Subdomain : What’s the difference? When do you use one versus the other?

When it comes to SEO, a subdomain functions like a separate website. If you don’t want to split equity and build SEO to two different places, keep your content in subfolder. Use subdomains in very specific instances (different audiences, branding, or identity).

12/31/2025

What a year.

We helped 57 businesses with their SEO and online lead generation this year.

We also:
Landed 44 new projects, completed 36 of these with 8 expecting a Q1 2026 finish
Welcomed 22 new monthly SEO/paid media clients
Hosted 1 in person networking event and 4 online workshops
Added 6 new team members!!!!
Offered our first company full time salary position (and it was accepted!)

As I sit here reflecting on what we’ve accomplished this year, I’m amazed. But not surprised.

This team is unstoppable and our strategies work. We are making a real difference for small business owners and I can’t wait to see what we accomplish in 2026.

Thank you for all your support!

12/29/2025

🚨 We are growing! Please welcome Katie Liguori to the team - full time!!! 🎉

Katie has been working as a contractor with Well Optimized since June 2024. I’m excited to officially share that starting January 2026, Katie will be joining the team full time as our Senior SEO Strategist. She’ll be taking the lead on SEO strategy and client communication.

Katie brings more than 12 years of experience in marketing including ecommerce, content strategy, YouTube and podcast SEO, and full funnel visibility planning. We are so excited to welcome her in a more official capacity. 🎉

11/26/2025

Business owners - do you need contracts? (Yes, yes you do!)

If you need a solid contract but don’t have a lawyer to draft one up for you, this is an AWESOME resource

My friend Braden (an actual attorney) is doing a Black Friday deal right now on the contract club. This is a space where you can get TONS of legal contract templates for a one time payment - and he keeps adding contracts! You pay once and you continue to get contracts that he adds (I’ve used 7 so far 🙃)

Contracts included:
• Website Design
• Branding Design
•Ad Manager on Monthly Retainer
•Copywriter Agreement
• Logo Design Service Agreement
• Monthly Consulting Agreement
• Personal Trainer
• SEO Services
* dog trainer contract
* tattoo artist waiver
* 10 different types of photography contracts
* wedding planning

and many, many more.

The best part? You pay once, and you get them all + any he adds in the future. I personally love this offering, and so I’m highly recommending it to all my fellow business owners.

Link is in my story! You can also comment CONTRACTS below and I’ll DM you the link.

Usually $200 but on sale for $150 through cyber Monday. Lemme know if you want the link!

11/03/2025

Looking for a talented SEO Strategist!

Why Work With Us
We’re a women-owned, LGBTQ+ inclusive agency that believes in collaboration, flexibility, and transparency. You’ll be part of a small but growing team where your ideas matter, your work is valued, and your results make a direct impact on small businesses.

Apply by 11/15
https://welloptimizedseo.com/jobs/

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Denver, CO

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http://www.welloptimizedseo.com/

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