4B Marketing Co.

08/20/2026

You know what today is? IT'S TECH ON TAP DAY! We'll see you at 5.
(pssst... there's still time to RSVP: https://na2.hubs.ly/H070W4J0)

08/19/2026

At top-performing B2B companies, existing customers account for more than 40% of new ARR expansion. That puts a lot of weight on knowing which relationships are healthy and which ones are starting to show friction.

How B2B Companies Can Measure and Improve Customer Satisfaction

08/18/2026

B2B teams have spent years collecting first-party data. The harder part is turning that data into something that moves pipeline.

Treasure AI's Rafa Flores explains how an Agentic Experience Platform turns first-party data into autonomous action, measurable B2B pipeline

08/17/2026

Join us at TOMORROW. Terminal Bar at Union Station for drinks and the kind of conversations that only happen when marketers get out from behind their screens and into the same room.

Hey Marketing and Denver Marketers Meetup bring you a bi-monthly gathering for local Marketers at the Terminal Bar at Union Station. Sign Up & Come.

08/14/2026

77% of business leaders surveyed think sales drives more growth than marketing. And 81% say marketing budgets are harder to justify than sales budgets.

Discover why ghost revenue happens, how CEOs miss marketing's role in growth, and what B2B marketers can do to make their impact visible.

08/13/2026

Tech on Tap Denver is one week away. If networking with the Denver tech community isn't enough to entice you.... we've got free 🍺 & 🍕. RSVP today: https://na2.hubs.ly/H070VBq0

08/12/2026

Five minutes can make a big difference when a buyer raises their hand. One benchmark puts connection rates at 100x higher when teams respond to a high-intent signal within five minutes instead of waiting 30.

Please see https://developers.cloudflare.com/support/troubleshooting/http-status-codes/cloudflare-1###-errors/error-1015/ for more details.

08/04/2026

Tech on Tap Denver is only a couple of weeks away. RSVP today and we'll see you on the 20th. https://na2.hubs.ly/H070VkK0

07/28/2026

What is the B2B buyer really looking for? Learn about those secret drivers.

Your deals aren't won or lost on product alone. Learn why personality, politics, culture, and unseen stakeholders often determine the outcome.

07/27/2026

Find out what's working in B2B Thought Leadership this year.

Here’s the thing about thought leadership… Almost everyone in B2B marketing agrees it matters (in theory at least). But at the same time, virtually no one agrees on what it is, who it’s for, or whether the stuff they’re publishing does anything at all.