FACEts Jewelry Consulting

10/28/2025

REAL work, REAL strategies, and REAL results.

My latest contributing article for The Jewelers Collective (TJC) dives into creative merchandising pulled straight from real client partnerships, from multi-location retailers to manufacturers expanding into DTC.

This is the kind of work I love most: blending strategy with storytelling, data with design, and uncovering ways to romanticize the product and reframe the familiar. Jewelry is art, Retail is desire, we should treat it as so and marry the both to make it a destination.

📖 “Strategic Curation: Reimagining Brick-and-Mortar Through Intentional Storytelling” is now live in the Holiday issue of TJC.
🔗 https://lnkd.in/ebC9VZQN

01/22/2025

APPROACH MATTERS AS MUCH AS EXPERTISE…
I believe clients’ perspectives speak louder than anything I could say about myself📣

Ready to level up your jewelry business? Let’s chat!

✨ 20 Years of Expertise | Serving Manufacturers, Retailers, & Designers
✨ 40+ Brands | From Fashion to Couture
✨ Merchandising & Branding Solutions | Product Storytelling & Turning Data into Dollars
✨ Independent & Results-Driven | Growth with Purpose

11/10/2024

Recently, I conducted an in-person SWOT analysis session with my client’s corporate team. What stood out most was how certain elements emerged as both threats and opportunities, depending on perspective.

This experience underscored the impact of our state of mind, timing, and both internal and external influences on our perception. An opportunity today can become tomorrow’s challenge—or vice versa—all depending on how we frame it. It was a powerful reminder of the role opinions and perspectives play in shaping business strategies - and in life.

What’s fascinating is that our opinions, often rooted in unique experiences and individual biases, can shift. By creating space for diverse perspectives, we can transform “threats” into valuable opportunities, gaining insights that drive thoughtful, informed decisions.

For example: Fierce competition can inspire the introduction of niche collections.

Have you encountered scenarios where a change in mindset redefined a challenge as an opportunity?

10/09/2024

It’s not always glamorous, but here’s the reality behind the work 👉🏻

I just wrapped up a whirlwind, multi-city store tour for a multi-location jewelry client— 8 cities, 10 flights, 4 rental cars, and over 50 stores (including competitors) visited, all with just a 20” suitcase and mostly athleisure wear. This is what it takes to dive deep into product assortments, customer insights, secret shopping, and competitive analysis.

Now, with all the groundwork complete, it’s time to combine soft intel with hard data to begin the real work— building a re-assortment strategy that drives results and reimagining the brand through expression and physical branding.

Ready to elevate your brand’s merchandising and branding strategy? Let’s connect.

https://shorturl.at/0hISQ

09/11/2024

Hey Jewelry peeps! Join me LIVE next Wednesday for Unveiling Consumer Psychology: Pricing + Communication Strategies to Drive Jewelry Sales with Podium.

💎💎💎
Explore the psychology behind pricing and customer communication and discover how these insights can be leveraged by your jewelry business to optimize profits in a on-demand marketplace and price-conscious landscape.

💰💰💰
Learn the simple steps you can take to improve your merchandising strategy, enhance customer communication and perception, and drive sales.

Register with the Podiun 🔗
https://shorturl.at/xpgVO

01/22/2024

I am delighted to unveil a sneak peek into this weekend’s RJO Winter Buying Show, where I will be speaking! Embark on a journey with me through two impactful sessions designed to elevate your jewelry sales and merchandising game! 🚀

1. “The Price is Right” - Dive into the psychology of pricing to uncover strategies that will refine your merchandising approach. Gain valuable insights into leveraging pricing dynamics to boost sales, elevate customer perception, and optimize margins.💰

2. “Unveiling Bridal Jewelry Trends 2024” - Join me in the late morning for an exclusive preview of the latest trends in bridal jewelry. Immerse yourself in ceremonious looks that will undoubtedly set the stage for success. Ensure your jewelry case remains on the cutting edge with these fresh insights! 💎

See you at the RJO Winter Buyer Show this Saturday, January 27th. Let’s collaborate to enhance and refine your jewelry merchandising strategies for optimal success!👩🏻‍💻💍

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01/17/2024

📣I will be expanding my collaboration in 2024 with the talented team at Hill & Co. as a Principal Consultant, contributing to the growth and merchandising needs of Hill & Co.'s global client portfolio.

I've been fortunate to witness the remarkable growth of Elle Hill and her team in recent years, serving as their Merchandising Expert since 2022. It was a true honor when Elle invited me to step into the role of Principal Consultant, further expanding my contribution to this dynamic team.

Hill & Co. has ambitious growth plans for the year, and the addition of Donatella Zappieri, bringing her incredible experience and glamor from Italy, adds another layer of global jewelry business expertise to our team.

What distinguishes Hill & Co. is our collective expertise, ensuring that we have the perfect solution for every industry challenge you may encounter.

I will continue my work at both FACEts Jewelry Consulting and LuxeRox, and I am thrilled to apply the skills and experience from growing these two personal and established businesses to contribute to Hill & Co.'s mission of fostering growth for diamond, gemstone, and jewelry businesses in 2024 and beyond.

https://www.hillandco.co

They both will serve as principal consultants, with Palmer based in the United States and Zappieri in Italy.

01/08/2024

Reflecting on my college days at the Fashion Institute of Technology always brings back the exhilarating memory of being the Show Captain and leading a team of student volunteers during New York Fashion Week🧵🪡

Throw back to 2000, I was only 19 years old when my local newspaper featured an article about my experience at what was then known as ‘7th on 6th’ Fashion Week in Bryant Park. While the headline may no longer be relevant, and despite the changes in my appearance (grey hairs now and not-so-fresh face), one thing remain constant: the continuous evolution of trends and fashion.

The skills I acquired during my early days as a Merchandising Major at FIT continue to shape my approach in both of my businesses, FACEts Jewelry Consulting and LuxeRox. Attention to detail, analytics, logistics, adaptability, effective communication, and above all, a commitment to staying atop this ever-evolving industry have been my guiding forces as a Buyer, Planner, and Merchandising Consultant for the trade. I’m excited about the learning and challenges that lie ahead in 2024!

10/11/2023

Grateful for my education at Gemological Institute of America. Thank you for sharing a part of my journey💎

10/03/2023