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Joyride Group Authentic, trustworthy storytellers driving the future of transportation.

It’s a busy day in Michigan as we are locked in for The Road Ahead: Scaling Innovation in an Evolving Landscape event ho...
09/17/2026

It’s a busy day in Michigan as we are locked in for The Road Ahead: Scaling Innovation in an Evolving Landscape event hosted by the Society of Automotive Analysts and FORVIA North America this morning followed by Michigan’s Office of Future Mobility & Electrification’s annual MIX Summit and Demo Day in the afternoon!

Joyride's August 2026 Book of the Month is Dream Cities by Wade Graham.From the acclaimed landscape designer, historian ...
08/27/2026

Joyride's August 2026 Book of the Month is Dream Cities by Wade Graham.

From the acclaimed landscape designer, historian and author of American Eden, a lively, unique, and accessible cultural history of modern cities—from suburbs, downtown districts, and exurban sprawl, to shopping malls and “sustainable” developments—that allows us to view them through the planning, design, architects, and movements that inspired, created, and shaped them.

Dream Cities explores our cities in a new way—as expressions of ideas, often conflicting, about how we should live, work, play, make, buy, and believe. It tells the stories of the real architects and thinkers whose imagined cities became the blueprints for the world we live in.

📖 Learn more: https://www.joyridepr.com/insights/book-of-the-month-dream-cities

08/24/2026

Apparently we need to address something. 🍬

We are Joyride. We are not *that* Joyride.

While we sadly cannot provide free candy for your birthday party, bach trip, rush week, wedding, corporate event, or for any other social media collaboration, we *can* help automotive, transportation and mobility companies tell better stories, build their brands, and make some noise.

PR? Yes.
Content? Yes.
Branding and design? Yes
Event production? Yes.
Deep domain expertise on everything mobility? Absolutely.
Candy? Still no.

If you're changing how the world moves, you've come to the right Joyride.

A booth isn’t a strategy. Neither is a panel, sponsorship or conference badge.The best event programs start with a bigge...
08/21/2026

A booth isn’t a strategy. Neither is a panel, sponsorship or conference badge.

The best event programs start with a bigger question: What are we trying to make happen?

Build the story before the event. Create the right moments while you’re there. Keep the momentum going afterward.

Our latest Joyride blog looks at how mobility companies can turn events from one-off expenses into strategic biz dev opportunities. Read it here: https://www.joyridepr.com/insights/events-arent-the-strategytheyre-the-stage

08/19/2026

Special Delivery from Joyride! With the help from Westwood AI we made an emergency delivery of sunglasses to one of the Sycorax electric boats cruising the Detroit River—demonstrating the capabilities of shore-to-ship drone deliveries!

08/17/2026

Meet Birdstop, a leader in autonomous American-made drones used for 24/7 monitoring. With the ability to be launched autonomously from anywhere, Birdstop is able to provide real-time aerial intelligence and monitoring to assist with roadway and critical infrastructure monitoring and inspection, public safety for events and public spaces, and more.

For more information, visit birdstop.io.

Joyride is proud to work with innovative companies like Birdstop to foster authentic and transparent storytelling that delivers.

08/05/2026

Our friend Bill Reid, Chairman and CEO at Rove Charging, was featured in a recent episode of the Lucid Driver podcast to talk about charging infrastructure and what their charging centers are doing to foster community among EV drivers.

Listen to the full episode here: https://www.buzzsprout.com/2488396/episodes/19523751

08/03/2026

Last week we helped the Grosse Ile Municipal Airport become a living lab for the future of electric mobility at their inaugural Multi-Modal eMobility Summit. This event brought electric vehicles, advanced air mobility, charging technologies, and marine electrification together in a real-world operating environment and offered live and hands-on experiences such as:

✼ A shore-to-ship drone delivery demo with Westwood
✼ Rides in the Tesla Semi and attendees were first to know about Tesla's rollout of charging infrastructure in Metro Detroit for their semi trucks
✼ EV ride and drives with DTE Energy and river cruises in an electric boat with Sycorax Electric Cruises
✼ And plenty of other multi-modal exhibits, demonstrations, and panel discussions showcasing the future of electric mobility across land, air, and water

"Joyride's July 2026 Book of the Month is Inevitable: Inside the Messy, Unstoppable Transition to Electric Vehicles by M...
07/31/2026

"Joyride's July 2026 Book of the Month is Inevitable: Inside the Messy, Unstoppable Transition to Electric Vehicles by Mike Colias.

The question is no longer if electric vehicles will happen, or even when they'll happen, but how. Veteran automotive reporter Mike Colias takes you inside the transformation in this thoroughly reported profile of the hard pivot in the car business, a $2 trillion industry undergoing the biggest change in its 120-year history—a change that is already sending ripples across the entire global economy.

📖 Learn more: https://www.joyridepr.com/insights/book-of-the-month-inevitable"

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