Apher Consulting US

08/16/2021

One of the popular ways of how companies build long-term relationship with their customers is influencer marketing – a term everyone is familiar with now, which indicates its importance.

But what does it mean in a pandemic world and what will it mean in a post-pandemic world? What changes do we see in this type of marketing and does it pay off for brands to invest in influencer campaigns?

One of the popular ways of how companies build long-term relationship with their customers is influencer marketing – a term everyone is familiar with now, which indicates its importance. But what does it mean in a pandemic world and what will it mean in a post-pandemic world? What changes do we se...

07/09/2021

The question is: which platforms should McDonald’s be on vs. Burberry? Goldman Sachs vs. Sephora?

Read our latest blog for a closer look at each social media channel and what kind of businesses should – and should not – invest time and effort in each one.

As each social media platform has a different user base, the usage and tone behind social media marketing on each channel should vary as well. In fact, many businesses choose to focus on specific social media channels based on their brand personality and products/services provided.

02/20/2021

You have to feel empowered for your success to show up, you have to feel abundant for your wealth to find you. You have to feel gratitude to create the life that you want. 🙏🏻

Enormously grateful for how this year started and how is moving forward. 🍀

What are you grateful for today?

02/13/2021

For every blog there is a video version on my YouTube channel Branding with Azra 🎥

Branding has gone through a terrific shift in the past couple of years, primarily due to the growth of online & digital marketing and its expansion caused by...

02/13/2021

Branding has gone through a terrific shift in the past couple of years, primarily due to the growth of online & digital marketing & its expansion caused by COVID-19.

This time I will make a series of blogs & videos only about this topic of brands in the digital era & challenges they encounter.

Many thanks to my Chief Editor Sabina Gegić who is making my blogs professional & always ensuring consistency in my writing style.

Have you subscribed to my newsletter yet? ☺️

Branding has gone through a terrific shift in the past couple of years, primarily due to the growth of online & digital marketing and its expansion caused by COVID-19. Brands are taking different approaches when it comes to communicating with & selling to customers online. It appears that these new....

02/06/2021

Sneak peek 🙊 can’t wait the whole album 😂

“The whole secret of a successful life is to find out what is one’s destiny to do, and then do it.” Henry Ford
I am blessed I determined enough, healthy & capable of doing what I love to do. Visit to find out what☺️
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My 20% of income goes to 😂 (as promised)
Hair:
Photography:
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02/01/2021

Taking you to Bali with GoPro 🏝😄

Future of Branding | Part 2

If you haven’t start involving customers in your marketing programs yet, start doing it because the success of brands is all about customers!
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01/27/2021

Future of Branding | PART 1

Future brands are fan of customers! It is becoming harder & harder to acquire new customers while it is easy, more than ever, to lose the existing ones.

In the future, customers are empowered. Stay tuned for the next video, I’ll give you an example of how global companies involve customers in their marketing process. ☺️

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01/17/2021

Your Weekly Newsletter - a 4-Minute Read on Brand Management - https://mailchi.mp/60854322f7f7/your-weekly-newsletter-a-4-minute-read-on-brand-management

01/12/2021

NEW! ⤵️👀

Just wanted to share with you something big for me. ☺️

This may sound like a cliché, but now I know the true meaning of getting the most out of every discomfort - or ‘catastrophe’ when looking back at 2020 - and how to make the best of it. Besides many misfortunes & setbacks most of us experienced last year, a few great things also happened to me, and one of them was starting my own business. 😍

Therefore, I am proud to announce that together with my friend & business partner , I am starting a Strategic Branding & Digital Marketing Consultancy under the name of Apher Consulting.

As true achievers, believers, & most of all consultancy-drilled MBA graduates (always thankful to ), we are more than happy to embark on this journey and help businesses grow limitless. (Yes, even our tagline is ready!)

More about our business & services will be announced soon, so stay tuned! :)

12/29/2020

My last blog in 2020!

Well-deserved vacation, right?
I am thankful to those who read my blogs, follow my suggestions & I am looking forward to creating more useful content, making new edutainment videos & providing consulting services.

More to announce in 2021! 😍
Make sure to subscribe to my newsletter on my website, that would be the best present to me for 2021! 🙊💖

Wish you the best in the New Year! 🍾

Have you ever asked yourself this: if your brand were a celebrity, who would that be? Just few days ago, I was mapping out a Brand Strategy for a completely new brand, which means I started from scratch. What I like about starting something from zero is that you have more room to play with how you w...