Bold Insight

10/02/2026

The final part of our multi-market research logistics series is here. 🗺️ 🔍

We’re sharing practical ways to keep files, teams, and findings aligned, from the “One-Link” rule to standardized daily reporting.

👉 Read our latest newsletter!

🔎 Research spotlight When you are managing rolling research, conducting sequential UX studies in different countries month after month, the sheer volume of administrative assets can feel overwhelming. Between screeners, translated scripts, schedules, participant grids, transcripts, and video clip...

10/01/2026

FemTech products serve users during vulnerable, emotionally charged, and physically intense moments. Design missteps in this space aren't just frustrating. They can be harmful. Accessibility goes beyond compliance. 📱

Our team walked through the onboarding and symptom-logging journeys of a menstrual and ovulation tracking app, identifying missing features critical to assistive tech users and flagging terminology and UI issues that could hinder access for users with physical or cognitive impairments. The client left knowing exactly where to invest next.

💡 Read the case study: https://boldinsight.com/case-studies/improve-accessibility-compliance-of-menstrual-tracking-app

09/21/2026

Highlights from Seoul!

Korey Johnson delivered the keynote at K-Medtech Insight 2026 and connected with our partners at Seoul National University Bundang Hospital. Thank you to our hosts for the warm welcome and a great experience!

Read more on our news page: https://boldinsight.com/news/bold-insights-korey-johnson-to-keynote-k-medtech-insight-seminar-in-seoul

09/17/2026

🎨 Design concepts look different in a boardroom than they do in someone's kitchen.

Our team worked with a leading consumer goods manufacturer to update its visual brand language (VBL) guidelines across a product line. We ran 90-minute remote interviews with consumers in their own kitchens to understand how three new VBL directions resonated in terms of aesthetics, brand fit, category alignment, and in-home integration.

The client walked away with data-backed confidence in moving forward with a VBL strategy grounded in real user desire, which shaped the look and feel of their product line for years to come. 📊✨

Learn more about our work in consumer tech: boldinsight.com/industries/consumer-technology

09/15/2026

Managing Partner Korey Johnson is in Seoul, presenting at the Advanced Usability Seminar at K-Medtech Insight!

The engagement builds on our partnership with Seoul National University Bundang Hospital and our continued human factors work across Asia.

Read more: https://boldinsight.com/news/bold-insights-korey-johnson-to-keynote-k-medtech-insight-seminar-in-seoul

Korey Johnson will deliver the keynote lecture at K-Medtech Insight, South Korea's largest medical device forum.

09/15/2026

Chicago Loop remodel update! Progress on one-way mirrors, flooring, and our very on-brand pink wall ✅🩷

The new space just keeps getting better. Stay tuned to see the final transformation in the coming weeks! 👏

09/10/2026

The VA wanted to ease the burden of chronic kidney disease (CKD) management on primary care providers (PCPs). We researched how patient-aligned care team (PACT) members used a dashboard prototype, co-designed a mnemonic aid for remembering best practices, and ran a diary study to test relevance and ease of use. The findings refined both tools and helped close the gap between primary and specialty care. 🏥

💡 Read the case study: https://boldinsight.com/case-studies/supporting-ckd-care-with-better-tools-for-pact-teams

09/08/2026

We’re proud to have worked with Synolus Medical to understand how patients would respond to MiniGo, its new crossover drug delivery platform.

Our study involving 400 current autoinjector users is featured in ONdrugDelivery’s latest issue! Read the full article: https://ondrugdelivery.com/limits-shattered-ending-the-autoinjector-and-wearable-injector-divide/

Dr Scott Russo questions the distinction between wearable injectors and autoinjectors, making the case that it is not fundamental to device design, rather it is an outdated segmentation that results in unnecessary design trade-offs. He introduces MiniGo, a next-generation platform device that aims t...

09/04/2026

Friday research freebie! 📋

We turned our local and global research management framework into a practical guide, packed with checklists and tips, from kickoff through closeout.

✅🌏 Download the full guide and put it to work on your next study: https://boldinsight.com/insights/publications/ux-research-planning-logistics-guide

09/03/2026

What would you trust a smart speaker to buy for you? Groceries? A subscription? A flight? 🤔

For a digital payments provider, we explored where voice commerce fits in consumers' lives. Participants talked through their reactions in dyad sessions, followed by focus groups that surfaced broader themes.

The research uncovered concerns around security, control, and miscommunication, and delivered insights that shaped enrollment flow, onboarding, and feature development. 🔊

Full case study: https://boldinsight.com/case-studies/explore-consumer-adoption-of-smart-speaker-payment-technology