Ultra By Rich

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Ultra By Rich CEO | $100+ Million in Sales | 20+ Years Growing Businesses Online | Full-Service Advertising + Marketing

Compare two accounts with the same $62,228 in sales.-) Account A spends $50,000 and returns 1.24x-) Our client spent rou...
10/15/2026

Compare two accounts with the same $62,228 in sales.

-) Account A spends $50,000 and returns 1.24x
-) Our client spent roughly $15,794 in September 2026 and returned 3.94x
-) Difference in spend: about $34,206
-) Same sales, September 1 to September 30

Account A is an example. Our client's numbers are real.

Sales volume does not tell you whether an ad account works. Cost does.

Account A pays about 3.2 times more for the same revenue. That extra $34,206 comes out of your profit.

Ask your agency for ROAS next to every sales number. A sales figure without spend is half of the report.

At Soda Spoon Marketing, we put spend and sales side by side.

Are you interested in generating more sales online?

Let's talk.

10/15/2026

On platforms where video auto-plays with sound off, the first frame functions like a headline.

We've swapped a single cover frame and watched click-through change meaningfully with zero other edits.

Most brands spend hours on the video and seconds on the frame that actually gets it clicked.

Treat your opening frame as its own creative decision.

A great video with a weak first frame often never gets watched.

10/14/2026

Our clients say it best. Read their messages about sales growth, clear reports, and a team that answers fast.

10/14/2026

They text us because we answer. Direct access to Richard and a senior team who treats your ads like their own.

10/14/2026

Real texts from real clients. No scripts, no actors. See what online business owners say about working with us.

Is 3.94x ROAS good? Your margin decides.Here is the math on $62,228 in sales from roughly $15,794 in spend.-) At 50% mar...
10/13/2026

Is 3.94x ROAS good? Your margin decides.

Here is the math on $62,228 in sales from roughly $15,794 in spend.

-) At 50% margin, break-even ROAS is 2.0x. You earn about $0.97 in profit per ad dollar
-) At 40% margin, break-even ROAS is 2.5x. You earn about $0.58 per ad dollar
-) At 30% margin, break-even ROAS is 3.33x. You earn about $0.18 per ad dollar
-) At 25% margin, break-even ROAS is 4.0x. You lose about $0.02 per ad dollar

The same 3.94x produces four different outcomes.

Know your margin before you set a ROAS goal. A goal set without margin is a guess.

We ask for your margin in the first week. Every target we set starts from that number.

At Soda Spoon Marketing, we build ROAS goals from your profit.

Are you interested in generating more sales online?

Let's talk.

10/13/2026

Everyone wants to add keywords to a Google campaign. Almost nobody wants to spend time removing them.

We regularly find 15 to 20% of spend going to searches that were never going to convert.

A well-built negative keyword list is one of the highest ROI hours you can spend in an account.

Subtraction is underrated in this business.

Sometimes the best optimization is what you stop paying for.

Address

13894 S Bangerter Pkwy
Draper, UT
84020

Telephone

+18016539347

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